• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • K

    Kennesaw State University

    Branding for Differential Advantage with Jagdish Sheth

    Skills you'll gain: Branding, Brand Marketing, Brand Strategy, Brand Management, Brand Awareness, Brand Loyalty, Value Propositions, Strategic Marketing, Product Knowledge, Promotional Strategies, Market Share, Innovation, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • S

    Stanford University

    Palliative Care Always Capstone Course

    Skills you'll gain: Hospice, Caregiving, Patient-centered Care, Compassion, Patient Advocacy, Pain Management, Telehealth, Family Support, Stress Management, Mental Health Diseases and Disorders, Community Health, Patient Education And Counseling, Empathy, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    32 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Crea una Declaración de Misión y Visión con Canva

    Skills you'll gain: Presentations, Canva (Software), Graphic Design, Graphic and Visual Design, Marketing Materials, Marketing, User Accounts, Business

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • K

    Kennesaw State University

    Career Options: Exploring a New Career

    Skills you'll gain: Planning, Professional Networking, Business Research, Goal Setting, Personal Development, Market Research, Adaptability, Self-Awareness, Market Analysis, Decision Making, Creativity, Trend Analysis

    4.1
    Rating, 4.1 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Understanding Large Language Models in Business

    Skills you'll gain: Large Language Modeling, LLM Application, OpenAI API, Trend Analysis, Real Time Data, Analytics, Business Marketing, Program Development, Business Strategy, Generative AI, ChatGPT, Technology Roadmaps, Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • X

    Xbox

    Brand Identity and Vector Graphics

    Skills you'll gain: Logo Design, Adobe Illustrator, Typography, Layout Design, Graphic and Visual Design, Graphic Design, Design Reviews, Branding, Style Guides, Animation and Game Design, Design, Peer Review, Color Theory

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Introduction to Ethical Hacking and Recon Techniques

    Skills you'll gain: MITRE ATT&CK Framework, Threat Modeling, Cyber Threat Intelligence, Penetration Testing, Threat Management, Threat Detection, Cybersecurity, Vulnerability Scanning, Cyber Attacks, Data Ethics, Vulnerability Assessments, Security Strategy, Network Security, Network Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidade Estadual de Campinas

    A complexidade sensível: Um paralelo entre videogames e arte

    Skills you'll gain: Video Game Development, Game Design, Aesthetics, Art History, Culture, Liberal Arts, Creativity, Design, Cultural Diversity, Systems Thinking, Social Impact

    4.7
    Rating, 4.7 out of 5 stars
    ·
    229 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Analyze User Research Data with Microsoft Forms

    Skills you'll gain: User Research, User Feedback, Business Research, Data Collection, Market Research, Data Compilation, Business Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    50 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Pennsylvania

    Reconstructing America's Story

    Skills you'll gain: Case Law, Social Justice, World History, Political Sciences, Storytelling, Policy Analysis, Diversity Awareness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 3 Months

  • D

    Duke University

    Climate Science for Everyone

    Skills you'll gain: Climate Change Programs, Climate Change Adaptation, Climate Change Mitigation, International Relations, Environmental Policy, Environment, Environmental Science, Pollution Prevention, Sustainable Development, Social Impact, Community Development, Natural Resource Management, Mental Health, Mathematical Modeling, Simulations, Trend Analysis, Data Collection

    4.9
    Rating, 4.9 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    The University of Notre Dame

    Ethics of Communication

    Skills you'll gain: Active Listening, Conflict Management, Communication Strategies, Business Communication, Corporate Communications, Case Studies, Business Ethics, Interpersonal Communications, Crisis Management, Strategic Communication, Communication, Ethical Standards And Conduct, Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    75 reviews

    Mixed · Course · 1 - 4 Weeks

1…319320321…501

In summary, here are 10 of our most popular social media marketing courses

  • Branding for Differential Advantage with Jagdish Sheth: Kennesaw State University
  • Palliative Care Always Capstone Course: Stanford University
  • Crea una Declaración de Misión y Visión con Canva: Coursera
  • Career Options: Exploring a New Career: Kennesaw State University
  • Understanding Large Language Models in Business: Coursera
  • Brand Identity and Vector Graphics: Xbox
  • Introduction to Ethical Hacking and Recon Techniques: Packt
  • A complexidade sensível: Um paralelo entre videogames e arte: Universidade Estadual de Campinas
  • Analyze User Research Data with Microsoft Forms: Coursera
  • Reconstructing America's Story: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok