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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    John Wiley & Sons

    Foundations of Financial Analysis and Business Performance

    Skills you'll gain: Financial Analysis, Financial Statements, Financial Statement Analysis, Financial Acumen, Performance Analysis, Predictive Modeling, Financial Data, Predictive Analytics, Performance Improvement, Analysis, Business Analytics, Financial Forecasting, Performance Measurement, Operational Analysis, Analytics, Business Analysis Tools, Financial Modeling, Business Modeling, Business Administration, Data Management

    Beginner · Course · 1 - 3 Months

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    Coursera

    Generative AI Content and Prompt Optimization

    Skills you'll gain: Personalized Campaigns, Prompt Engineering, AI Personalization, Content Optimization, Prompt Engineering Tools, A/B Testing, Generative AI, Content Strategy, Digital Content

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Coursera

    Instagram Reels: Create Engaging Videos

    Skills you'll gain: Video Editing, Instagram, Video Production, Videography, Post-Production, Photo/Video Production and Technology, Drive Engagement, Media Production, Content Creation

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Decode HR Metrics

    Skills you'll gain: People Analytics, Excel Formulas, Data Storytelling, Report Writing, Technical Communication, Human Capital, Performance Metric, Human Resources, Key Performance Indicators (KPIs), Human Resource Management, Business Metrics, Microsoft Excel, Data Validation, Employee Retention, AI Enablement, Data Analysis, ChatGPT, Critical Thinking, Business Acumen

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
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    Coursera

    Modifier et améliorer votre publicité Facebook

    Skills you'll gain: Content Performance Analysis, Meta Ads Manager, Online Advertising, Facebook, Digital Advertising, Advertising Campaigns, Web Analytics, Advertising, Driving engagement, Target Audience, Marketing, Social Media Marketing, Social Media

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
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    Coursera

    Create a Flyer Using Microsoft Word

    Skills you'll gain: Microsoft Office, Document Management

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    Rating, 4.9 out of 5 stars
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    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Johns Hopkins University

    Data Literacy Capstone – Evaluating Research

    Skills you'll gain: Peer Review, Data Literacy, Research, Quantitative Research, Report Writing, Analytical Skills, Science and Research, Data Analysis, Research Methodologies

    4.9
    Rating, 4.9 out of 5 stars
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    7 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Alcanza tu audiencia en Instagram con influenciadores

    Skills you'll gain: Instagram, Content Scheduling, Social Media Content, Drive Engagement, Social Media, Social Media Management, Driving engagement, Social Media Marketing, Social Media Strategy, Customer Engagement, Target Audience, Influencing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    Coursera

    Sales Analysis with Claude

    Skills you'll gain: Sales Strategy, Sales Process, Sales Enablement, Anthropic Claude, Sales, Sales Development, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Personalized Campaigns, Customer experience improvement, Customer experience strategy (CX), Market Analysis, Trend Analysis, Forecasting, Analysis, Market Trend

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Market Analysis and Trend Forecasting with Data

    Skills you'll gain: Trend Analysis, Market Data, Market Share, Market Trend, Market Opportunities, Forecasting, Market Analysis, Competitive Analysis, Market Research, Market Intelligence, Go To Market Strategy, Time Series Analysis and Forecasting, Growth Strategies, Data Analysis, Data Visualization, Data-Driven Decision-Making, Data Presentation, Data Storytelling, Quantitative Research, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
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    Coursera

    Create Organizational Templates in Trello

    Skills you'll gain: Organizational Skills, Project Management Software, Organizational Structure, Collaborative Software, Organizational Effectiveness, Team Management, Project Management, User Accounts

    4.6
    Rating, 4.6 out of 5 stars
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    19 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    STARWEAVER

    Build a Data Warehouse Using BigQuery

    Skills you'll gain: Data Warehousing, Data Architecture, SQL, Business Intelligence, Data Pipelines, Data Modeling, Data Management, Data-Driven Decision-Making, Query Languages, Business Analytics, Data Transformation, Performance Tuning, Cloud Computing, Cloud Management, Scripting, Python Programming

    4.3
    Rating, 4.3 out of 5 stars
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    7 reviews

    Advanced · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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