• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • P

    Packt

    Governance and Risk Management Concepts

    Skills you'll gain: Risk Management Framework, Risk Management, Governance Risk Management and Compliance, IT Management, Risk Appetite, Law, Regulation, and Compliance, Business Risk Management, Compliance Management, Risk Analysis, Regulatory Compliance, Governance, Regulatory Requirements, Organizational Structure, Accountability

    ★ 4.8 (36) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Alfaisal University | KLD

    إدارة المعرفة | Knowledge Management

    Skills you'll gain: Knowledge Transfer, Information Management, Organizational Strategy, Program Implementation, Process Management, Competitive Intelligence, Business Strategy, Content Management, Performance Measurement

    ★ 4.8 (103) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Erste Schritte in Instagram for Business

    Skills you'll gain: Instagram, Content Development and Management, Content Scheduling, Social Media Content, Content Strategy, Social Media, Social Media Management, Social Media Marketing, Facebook, Social Media Strategy, Advertising

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Get more followers by finding trending keywords and hashtags

    Skills you'll gain: Social Media, Social Media Content, Social Media Marketing, Social Media Analytics, Keyword Research, Driving engagement, Drive Engagement, Social Media Strategy

    ★ 3.2 (15) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • H

    Howard University

    Business Modeling Tools

    Skills you'll gain: Regression Analysis, Data-Driven Decision-Making, Data Modeling, Business Modeling, Business Analytics, Statistical Analysis, Statistical Methods, Spreadsheet Software, Analysis, Forecasting, Data Analysis, Microsoft Excel, Data Analysis Software, Predictive Modeling, Business Strategy

    ★ 4.7 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create a Target Market Presentation using Canva

    Skills you'll gain: Presentations, Sales Presentation, Marketing Design, Sales Presentations, Target Market, Data Visualization, Marketing Collateral, Target Audience, Productivity Software, Marketing

    ★ 4.5 (26) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    إنشاء صفحة لنكدين إحترافية

    Skills you'll gain: LinkedIn, Professional Networking, Dashboard, Social Media, Social Media Content, Web Presence, Relationship Building, Professional Development, Professionalism

    ★ 4.5 (72) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Michigan

    Navigating Disruption: Generative AI in the Workplace

    Skills you'll gain: Prompt Engineering, Large Language Modeling, Responsible AI, AI Security, Generative AI, LLM Application, Generative Model Architectures, Policy Development, Data Ethics, AI literacy, Human Resource Policies, Regulatory Compliance, Labor Relations, Automation, Data Security, Law, Regulation, and Compliance, Workforce Management, AI Integrations, Artificial Intelligence, Workforce Development

    ★ 4.8 (24) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of California, Irvine

    Leading Diverse Teams

    Skills you'll gain: Cross-Functional Team Leadership, Diversity and Inclusion, Intercultural Competence, Diversity Awareness, Diversity Equity and Inclusion Initiatives, Organizational Leadership, Cultural Diversity, Business Leadership, Team Leadership, People Development, Leadership, Cultural Responsiveness, Leadership Development, Decision Making

    ★ 4.8 (105) · Beginner · Course · 1 - 4 Weeks

  • P

    Pontificia Universidad Católica del Perú

    Liderazgo con impacto

    Skills you'll gain: Trustworthiness, Honesty, Personal Integrity, Organizational Development, Organizational Leadership, Social Impact, Business Leadership, Strategic Leadership, Business Transformation, Sustainable Business, Culture Transformation, Business Ethics, Ethical Standards And Conduct, Corporate Sustainability, Leadership, Employee Engagement, Human Resource Strategy

    ★ 4.9 (244) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    Edureka

    Cybersecurity Analyst

    Skills you'll gain: Cyber Threat Intelligence, Cyber Operations, Cyber Threat Hunting, Threat Modeling, Cybersecurity, Cyber Security Strategy, Network Security, MITRE ATT&CK Framework, Intrusion Detection and Prevention, Cyber Attacks, Linux Commands, Linux, Cyber Engineering, Network Administration, Operating System Administration, Hardening, Network Monitoring, Exploitation techniques, Security Awareness, Operating Systems

    ★ 4.7 (6) · Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • A

    Automatic Data Processing, Inc. (ADP)

    Understanding Diversity & Inclusion

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity Training, Workplace inclusivity, Diversity and Inclusion, Talent Acquisition, Diversity Awareness, Diversity Programs, Cultural Diversity, Talent Recruitment, Diversity Marketing, Advocacy, Recruitment Strategies, Branding, Organizational Strategy

    ★ 4.7 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…311312313…532

In summary, here are 10 of our most popular marketing strategy courses

  • Governance and Risk Management Concepts: Packt
  • إدارة المعرفة | Knowledge Management: Alfaisal University | KLD
  • Erste Schritte in Instagram for Business: Coursera
  • Get more followers by finding trending keywords and hashtags: Coursera
  • Business Modeling Tools: Howard University
  • Create a Target Market Presentation using Canva: Coursera
  • إنشاء صفحة لنكدين إحترافية: Coursera
  • Navigating Disruption: Generative AI in the Workplace: University of Michigan
  • Leading Diverse Teams: University of California, Irvine
  • Liderazgo con impacto: Pontificia Universidad Católica del Perú

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok