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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • L

    LearnKartS

    AI Marketing Automation

    Skills you'll gain: Retrieval-Augmented Generation, Marketing Automation, Email Automation, Content Scheduling, ChatGPT, Email Marketing, MarTech, AI Product Strategy, AI Personalization, Digital Marketing Tools, OpenAI API, LLM Application, Social Media Content, Social Media Management, Automation, Generative AI Agents, Generative AI, Data-Driven Decision-Making, Business Analysis, AI Workflows

    3.3 stars, 6 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 3.3 (6) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    Simplilearn

    Business Analytics using Excel

    Skills you'll gain: Data Visualization, Microsoft Excel, Data Presentation, Interactive Data Visualization, Excel Formulas, Dashboard Creation, Pivot Tables And Charts, Dashboard, Excel Macros, Statistical Methods, Spreadsheet Software, Data Analysis, Analytics, Data Preprocessing, Regression Analysis, Descriptive Statistics

    4.3 stars, 43 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (43) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • Y

    Yonsei University

    Intro to International Marketing

    Skills you'll gain: Global Marketing, Marketing, Brand Management, Branding, Marketing Management, Marketing Strategies, Innovation, Consumer Behaviour, Market Analysis, New Business Development, Market Opportunities, Product Development, Market Intelligence, Business Strategy

    4.7 stars, 1K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (1K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    Emory University

    Marketing Channel Functions

    Skills you'll gain: Marketing Channel, Marketing Effectiveness, Wholesaling, Market Dynamics, Revenue Management, Strategic Marketing, Business Marketing, Compensation Management, Compensation Analysis, Supply Chain, Gap Analysis, Consumer Behaviour, Case Studies, Demand Planning, Process Optimization, Coordination, Analysis

    4.8 stars, 19 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (19) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google Cloud

    Data Analytics and Visualization

    Skills you'll gain: Google Sheets, Data-Driven Decision-Making, Looker (Software), Dashboard, Data Storytelling, Data Presentation, Data Visualization Software, Data Visualization, Spreadsheet Software, Dashboard Creation, SQL, Big Data, Business Intelligence, Data Pipelines, Data Literacy, Data Analysis, Data Transformation, Google Workspace, Extract, Transform, Load, Data Management

    4.3 stars, 133 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.3 (133) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Madecraft

    Digital Marketing Fundamentals

    Skills you'll gain: Lead Generation, Digital Marketing, Digital Brand Strategy, Marketing Strategies, Target Audience, Marketing Automation, Pay Per Click Advertising, Social Media Marketing, Content Marketing, Demand Generation, Brand Marketing, Persona Development, Digital Advertising, A/B Testing, Search Engine Optimization, Marketing Analytics, Content Strategy, Advertising, Journey Mapping, Automation

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • D

    DeepLearning.AI

    Python for Data Analytics

    Skills you'll gain: Pandas (Python Package), Data Visualization, Time Series Analysis and Forecasting, Matplotlib, Plot (Graphics), Statistical Visualization, Statistical Inference, Statistical Analysis, Seaborn, Analytics, Exploratory Data Analysis, Descriptive Statistics, Statistical Modeling, Data Manipulation, Programming Principles, Python Programming, Regression Analysis

    4.6 stars, 26 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (26) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Unilever

    Implementing Supply Chain Analytics

    Skills you'll gain: Descriptive Analytics, Supply Chain, Supply Chain Management, Supply Chain Planning, Predictive Analytics, Operations Research, Forecasting, Inventory Management System, Statistical Programming, Query Languages, Data-Driven Decision-Making, Business Analytics, Advanced Analytics, Analytics, Predictive Modeling, Demand Planning, Agile Methodology, SQL, Data Presentation, Database Software

    4.7 stars, 69 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (69) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Text Mining and Analytics

    Skills you'll gain: Text Mining, Data Mining, Unstructured Data, Statistical Analysis, Natural Language Processing, Data-Driven Decision-Making, Analytics, Data Analysis, Statistical Machine Learning, Statistical Methods, Unsupervised Learning, Probability & Statistics, Correlation Analysis, Applied Machine Learning, Probability Distribution, Classification Algorithms, Model Optimization, Generative Model Architectures

    4.5 stars, 741 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.5 (741) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • A

    AI Business School

    AI for Marketing

    Skills you'll gain: Prompt Engineering, Agentic Workflows, Prompt Engineering Tools, Personalized Campaigns, Agentic systems, AI Workflows, Generative AI, No-Code Development, Responsible AI, Risk Management, Generative AI Agents, AI Personalization, AI literacy, AI Enablement, LLM Application, Digital Transformation, Artificial Intelligence, Ideation, Innovation, Productivity

    4.2 stars, 27 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.2 (27) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • G

    Google

    Google Data Analytics (PT)

    Skills you'll gain: Data Cleansing, Rmarkdown, Data Storytelling, Data Presentation, Data Validation, Spreadsheet Software, Data Visualization, Data Ethics, Tableau Software, Data Visualization Software, Data Analysis, Google Sheets, R (Software), Ggplot2, Analytical Skills, Stakeholder Communications, Presentations, Data Quality, Data Collection, Data Processing

    4.9 stars, 4.1K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.9 (4.1K) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • M

    Meta

    GenAI in Data Analytics

    Skills you'll gain: Generative AI, Business Analytics, Analytics, Data Quality, Data Integration, AI literacy, Data Ethics, Data Cleansing, Responsible AI, Artificial Intelligence, Data Analysis, LLM Application, Machine Learning

    4.6 stars, 88 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (88) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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