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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Introduction to PicsArt for Social Media Marketing

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Photo Editing, Marketing, Photo/Video Production and Technology, Graphics Software, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Computer Graphic Techniques, Entrepreneurship, Business

    4.5
    Rating, 4.5 out of 5 stars
    ·
    86 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Create Social Media Ad Campaign using Canva

    Skills you'll gain: Social Media Campaigns, Advertising Campaigns, Social Media, Storytelling, Marketing Materials, Advertising, Online Advertising, Social Media Content, Social Media Marketing, Marketing Design, Dashboard, Graphic Design, User Accounts

    4.5
    Rating, 4.5 out of 5 stars
    ·
    45 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Social Media Content Creation with Canva

    Skills you'll gain: Canva (Software), Social Media, Social Media Content, Social Media Campaigns, Content Creation, Animations, Social Media Marketing, Visual Storytelling, Social Media Strategy, Campaign Planning, Driving engagement, Graphic and Visual Design, Instagram, Cross-Channel Marketing, Content Optimization, Branding, Brand Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Marketing & Business: Growth, Strategy & Social Media Skills

    Skills you'll gain: Web Presence, Instagram, Goal Setting, Target Audience, Prioritization, Driving engagement, Visionary, Target Market, Community Development, Content Scheduling, Social Media Content, Entrepreneurship, Business Planning, Smart Goals, Business Priorities, Scalability, Content Strategy, Telecommuting, Marketing, Business

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    S

    SkillsBooster Academy

    Social Media Marketing with AI

    Skills you'll gain: Social Media Campaigns, Campaign Management, Social Media Marketing, AI powered creativity, Social Media Content, Content Creation, Social Media Strategy, Social Media Management, Advertising Campaigns, Prompt Engineering, Data-Driven Marketing, Generative AI, Social Media Analytics, Digital Marketing Campaigns, Campaign Planning, Responsible AI, Artificial Intelligence, Google Gemini, ChatGPT, Microsoft Copilot

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Small Business Marketing Using Facebook

    Skills you'll gain: Content Scheduling, Online Advertising, Facebook, Marketing Analytics, Content Performance Analysis, Advertising, Digital Advertising, Marketing Effectiveness, Social Media Content, Drive Engagement, Driving engagement, Content Development and Management, Social Media Marketing, Shared Media, Social Media Campaigns, Digital Publishing, Social Media, Target Audience, Social Media Management, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    276 reviews

    Mixed · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Social Media and Brand Engagement

    Skills you'll gain: Content Scheduling, Social Media Management, Brand Awareness, Social Media Content, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Brand Management, Brand Marketing, Brand Strategy, Marketing Effectiveness, Content Marketing, Digital Advertising, Email Marketing, Digital Marketing, Search Engine Optimization, Google Analytics, Communication, AI Enablement, Generative AI

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    Illinois Tech

    Social Media Marketing Analytics

    Skills you'll gain: Web Analytics, Paid media, Digital Marketing, Email Marketing, Social Media Analytics, Digital Media Strategy, Digital Marketing Campaigns, Digital Marketing Tools, Marketing Analytics, Digital Analysis, Data-Driven Marketing, Social Media Marketing, Marketing Effectiveness, Earned Media, Social Media Campaigns, Social Media, Media Strategy, Content Performance Analysis, Analytics, Owned Media

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Social Media Marketing Specialists

    Skills you'll gain: Generative AI, Driving engagement, Campaign Management, Social Media Marketing, Social Media, Content Creation, Social Media Content, Innovation, Content Development and Management, Drive Engagement, Social Media Campaigns, Instagram, Data Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    28 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    From Likes to Leads: Interact with Customers Online

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Paid media, Social Media Management, Social Media Content, Social Media Campaigns, Content Creation, Drive Engagement, Digital Media Strategy, Content Performance Analysis, Content Scheduling, Driving engagement, Digital Advertising, Advertising Campaigns, Customer Engagement, Brand Awareness, Advertising, Brand Management, Marketing Analytics, Branding

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Social Media Data Analytics

    Skills you'll gain: Social Media Analytics, Social Media Marketing, Business Intelligence, Predictive Modeling, Dashboard Creation, Predictive Analytics, Customer Analysis, Case Studies, Advanced Analytics, Business Strategies

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Social Media and Digital Marketing Fundamentals

    Skills you'll gain: Content Scheduling, Digital Media Strategy, Social Media Marketing, Content Marketing, Digital Marketing, Marketing, Digital Marketing Campaigns, Social Media Content, Social Media, Content Creation, Digital Content, Social Media Strategy, Digital Marketing Tools, Integrated Marketing Communications, Consumer Behaviour, Business-To-Consumer, Digital Transformation, Content Strategy, Customer Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    417 reviews

    Beginner · Course · 1 - 4 Weeks

1234…585

In summary, here are 10 of our most popular social media marketing courses

  • Introduction to PicsArt for Social Media Marketing: Coursera
  • Create Social Media Ad Campaign using Canva: Coursera
  • Social Media Content Creation with Canva: Coursera
  • Marketing & Business: Growth, Strategy & Social Media Skills: Skillshare
  • Social Media Marketing with AI: SkillsBooster Academy
  • Small Business Marketing Using Facebook: Coursera
  • Social Media and Brand Engagement: Coursera
  • Social Media Marketing Analytics: Illinois Tech
  • GenAI for Social Media Marketing Specialists: Coursera
  • From Likes to Leads: Interact with Customers Online: Google

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Social Media Marketing (9)
Brand Management (7)

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