Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: TikTok, Video Production, Content Strategy, Social Media Content, Content Performance Analysis, Content Creation, Drive Engagement, Social Media Strategy, Social Media
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: TikTok, Drive Engagement, Content Strategy, Social Media Management, Social Media Content, Strategic Partnership, Social Media Strategy, Content Management, Community Development, Content Creation, Video Editing, Scheduling
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Digital Transformation, Business Transformation, Data Strategy, Innovation, Organizational Strategy, Organizational Change, Cross-Channel Marketing, Customer experience strategy (CX), Business Process, Business Priorities, Customer Engagement, Strategic Partnership, Consumer Behaviour, Emerging Technologies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Logo Design, Design, Graphic and Visual Design, Color Matching, Branding, Marketing Materials
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: LinkedIn, Professional Networking, Professional Development, Recruitment, Talent Sourcing, Social Media, Workforce Development
Intermediate · Guided Project · Less Than 2 Hours

ESSEC Business School
Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Development, Business Transformation, Organizational Change, Waste Minimization, Systems Thinking, Environmental Issue, Business Modeling, Innovation, Product Lifecycle Management, Stakeholder Engagement, Case Studies
Beginner · Course · 1 - 4 Weeks

IESE Business School
Skills you'll gain: Entrepreneurship, Business Valuation, Market Analysis, Presentations, Fundraising, Market Research, Strategic Decision-Making, New Business Development, Financial Management, Negotiation, Investments, Financial Analysis, Innovation
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Stakeholder Communications, Corporate Communications, Business Communication, Strategic Communication, Internal Communications, Communication, Public Relations, Leadership, Media Relations, Brand Management, Employee Engagement, Crisis Management
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Sales Strategy, Sales, Customer Analysis, AI Personalization, Regression Analysis, Product Knowledge, Data Analysis, Predictive Analytics, Statistical Analysis, Business Metrics, Machine Learning Methods, Machine Learning, Classification Algorithms
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Dashboard, Excel Formulas, Google Sheets, Service Level, Spreadsheet Software, Data Validation, Productivity Software, Data Entry, Data Analysis Expressions (DAX), Data Visualization, Quality Assessment
Beginner · Guided Project · Less Than 2 Hours

University of Glasgow
Skills you'll gain: Leadership Development, Organizational Change
Intermediate · Course · 1 - 4 Weeks

University of Huddersfield
Skills you'll gain: Stakeholder Management, Organizational Strategy, Innovation, Strategic Leadership, Stakeholder Analysis, Organizational Change, Business Strategy, Strategic Decision-Making, Change Management, Business Ethics, Leadership, Business Modeling, Case Studies
Beginner · Course · 1 - 4 Weeks