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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Data Management in Azure Databricks

    Skills you'll gain: Databricks, Data Governance, Microsoft Azure, Data Lakes, Real Time Data, Data Management, Data Integration, Data Pipelines, Metadata Management, Data Import/Export, User Provisioning, Performance Tuning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    Mastering Data Analysis with Pandas: Learning Path Part 4

    Skills you'll gain: Pandas (Python Package), Data Analysis, Data Manipulation, Time Series Analysis and Forecasting, Python Programming

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Market Research and Competitive Analysis

    Skills you'll gain: Competitive Analysis, Market Research, Consumer Behaviour, Market Analysis, Customer Analysis, Product Management, Persona Development, Target Market, Data Presentation, Product Marketing, Target Audience, Data Storytelling, Market Intelligence, Report Writing, Research Reports, Market Opportunities, User Research, Competitive Intelligence, Data Analysis, Critical Thinking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    The data to decision path for infusion of AI in healthcare

    Skills you'll gain: Decision Intelligence, Data Governance, AI Enablement, Health Informatics, Machine Learning Algorithms, Analytics, Clinical Informatics, Machine Learning Methods, Advanced Analytics, Data-Driven Decision-Making, AI Integrations, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Decision Support Systems, Predictive Analytics, Applied Machine Learning, Machine Learning, Predictive Modeling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Introduction au CRM avec HubSpot

    Skills you'll gain: HubSpot CRM, Sales Pipelines, Email Marketing, Dashboard, Sales Process, Customer Relationship Management (CRM) Software, Sales Management, Campaign Management, Customer Relationship Management, Management Reporting, Team Management, Team Oriented, Marketing Automation, Customer Data Management, User Accounts, Marketing

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Introduction to the Tidyverse

    Skills you'll gain: Tidyverse (R Package), Data Wrangling, R (Software), Data Cleansing, Data Transformation, Data Manipulation, R Programming, Data Science, Exploratory Data Analysis, Data Analysis, Data Management, File Management, Data Visualization

    4.4
    Rating, 4.4 out of 5 stars
    ·
    54 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Quantitative Statistics with Excel

    Skills you'll gain: Regression Analysis, Microsoft Excel, Statistical Hypothesis Testing, Data-Driven Decision-Making, Data Visualization, Business Analysis, Statistical Analysis, Statistical Methods, Spreadsheet Software, Data Analysis, Correlation Analysis, Case Studies, Statistical Modeling, Statistical Inference, Probability & Statistics, Variance Analysis, Data Manipulation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    How To Get Started With Pinterest Shopping

    Skills you'll gain: Pinterest, Organizational Skills, Ideation, Social Media Content, Account Management, User Accounts, Meal Planning And Preparation, Direct Selling, Marketing, Business Marketing, Business Strategy, Business Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Quantitative Research Methods: Tools for Data Analysis

    Skills you'll gain: Quantitative Research, Data-Driven Decision-Making, Descriptive Statistics, Data Analysis, Statistical Reporting, Statistics, Research Design, Statistical Analysis, Microsoft Excel, Descriptive Analytics, Research Methodologies, Statistical Methods, R (Software), Research, R Programming, Data Collection, Research Reports, Correlation Analysis, Data Ethics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Artificial Intelligence for Healthcare

    Skills you'll gain: Generative AI Agents, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Artificial Intelligence, Jupyter, Healthcare Industry Knowledge, Model Training, Healthcare Ethics, Health Disparities, Health Informatics, LLM Application, Machine Learning, Deep Learning, Statistical Machine Learning, AI Integrations, AI Security, Model Evaluation, Predictive Modeling, Data-Driven Decision-Making, Data Processing, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SAS

    Practicing for the SAS Programming Certification Exam

    Skills you'll gain: SAS (Software), Requirements Analysis, Analysis, Data Analysis Software, Data Processing, Data Manipulation, Statistical Programming, Data Analysis, Statistical Software, Computer Programming

    4.8
    Rating, 4.8 out of 5 stars
    ·
    96 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Google Cloud でデータレイクとデータ ウェアハウスを構築する

    Skills you'll gain: Data Lakes, Data Governance, Data Warehousing, Data Infrastructure, Data Architecture, Google Cloud Platform, Data Management, Advanced Analytics, Data Security, Data Integration, Data Storage Technologies, Analytics, Data Pipelines, Cloud Computing, Cloud Computing Architecture, Applied Machine Learning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    48 reviews

    Intermediate · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
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