Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Michigan
Skills you'll gain: Debugging, Data Analysis, Data Preprocessing, Numerical Analysis, Critical Thinking
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data-Driven Marketing, Drive Engagement, Driving engagement, Content Development and Management, Marketing Budgets, Paid media, Digital Media Strategy, Media Strategy, Brand Marketing, Content Strategy, Promotional Strategies, Marketing Analytics, Media Planning, Customer Engagement, Promotions and Campaigns, Shared Media, Marketing Effectiveness, Content Marketing, Brand Awareness, Strategic Partnership
Beginner · Course · 1 - 4 Weeks

Universidad Austral
Skills you'll gain: Web Scraping, Natural Language Processing, Data Integration, Data Processing, MLOps (Machine Learning Operations), Data Preprocessing, Machine Learning Algorithms, Data Cleansing, Artificial Neural Networks, Machine Learning Methods, Data Manipulation, Tensorflow, Applied Machine Learning, Text Mining, Jupyter, Pandas (Python Package), Application Lifecycle Management, AI Orchestration, Systems Architecture, Python Programming
Beginner · Specialization · 3 - 6 Months
Johns Hopkins University
Skills you'll gain: Epidemiology, Mathematical Modeling, Infectious Diseases, Public Health, Public Health and Disease Prevention, Infection Control, Statistical Modeling, Predictive Modeling, Health Policy, Forecasting, Model Evaluation, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Knowledge Accelerators
Skills you'll gain: Prompt Engineering, Microsoft Copilot, Dashboard Creation, Dashboard, Excel Macros, Microsoft 365, Pivot Tables And Charts, Data Visualization, Generative AI Agents, Data Analysis, Generative AI, AI Integrations, Artificial Intelligence, Workflow Management, Productivity, Automation, Customer Data Management, Data Management, Leadership Development
Intermediate · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Fundraising, Philanthropy, Tax Planning, Marketing Planning, Developing Training Materials, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Tax Compliance, Administration, Tax, Business Software, Educational Materials, Professional Networking, Tax Laws
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Generative AI, Prompt Engineering Tools, Miro AI, Financial Accounting, Cash Flow Forecasting, Accounting, Cash Flows, Data Processing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Meta Ads Manager, Target Audience, Facebook, Advertising Campaigns, Instagram, Social Media Campaigns, Marketing, Online Advertising, Advertising, Campaign Planning, Goal Setting, Social Media, Promotions and Campaigns, Digital Advertising, Campaign Management, Paid media, Social Media Marketing, Marketing Strategy and Techniques, Social Media Content, Content Creation
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Proposal Development, Account Strategy, Business Writing, Account Management, Customer Relationship Management (CRM) Software, Customer experience strategy (CX), Customer experience improvement, Sales Presentation, Customer Insights, Stakeholder Communications, Customer Acquisition Management, Stakeholder Engagement, Loyalty Programs, Customer Analysis, Microsoft Power Platform, Personalized Service, Gap Analysis, Requirements Analysis
Advanced · Course · 1 - 4 Weeks

Infosec
Skills you'll gain: Security Management, Cyber Governance, IT Management, Cybersecurity, Cyber Security Strategy, Cyber Risk, Security Strategy, Key Performance Indicators (KPIs), Leadership and Management, Internal Communications, Leadership, Communication Planning, Performance Metric, Program Management, Risk Management, Risk Management Framework, Corporate Communications, Stakeholder Communications
Beginner · Course · 1 - 4 Weeks

University of Pittsburgh
Skills you'll gain: NumPy, Matplotlib, Plot (Graphics), Linear Algebra, Pandas (Python Package), Data Manipulation, Applied Mathematics, Data Visualization, Python Programming, Data Analysis, Data Science, Regression Analysis, Data Processing, Statistical Analysis, Mathematics and Mathematical Modeling, Numerical Analysis, Mathematical Modeling, Machine Learning, Computational Logic, Logical Reasoning
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Edureka
Skills you'll gain: Responsible AI, Incident Management, Governance, Incident Response, Data Governance, Compliance Management, Policy Development, Risk Management, Governance Risk Management and Compliance, Data Ethics, AI Security, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Data Quality, Data Analysis, Data-Driven Decision-Making, Digital Analysis, Data Collection, Search Engine Optimization
Beginner · Specialization · 1 - 3 Months