Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Canva (Software), Design Elements And Principles, Graphic and Visual Design, Content Creation, Design, Graphic Design, Photo Editing
Beginner · Guided Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Data Lakes, Data Processing, Google Cloud Platform, Data Warehousing, Data Integration, Data Management, Data Pipelines, Data Governance, Analytics, Data Quality, Data Security, Identity and Access Management, Automation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Paid media, Advertising Campaigns, Advertising, Social Media Campaigns, Social Media, Social Media Marketing, Digital Advertising, Campaign Management, Instagram, User Accounts, Budget Management
Beginner · Guided Project · Less Than 2 Hours

Microsoft
Skills you'll gain: Stakeholder Communications, Stakeholder Management, Stakeholder Analysis, Communication Planning, Stakeholder Engagement, Public Relations, Public Affairs, Performance Reporting, Strategic Communication, Marketing Effectiveness, Community Outreach, Performance Metric, Relationship Building, Data Visualization, Data Collection
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Content Creation, Visual Design, Design, Graphic and Visual Design, Design Elements And Principles
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Responsible AI, Enterprise Risk Management (ERM), Risk Management, Governance Risk Management and Compliance, Data Ethics, Generative AI, Risk Modeling, AI Enablement, Compliance Management, Risk Mitigation, Risk Analysis, Regulatory Compliance, Governance, Mitigation, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Dataflow, Data Pipelines, Apache Kafka, Real Time Data, Extract, Transform, Load, Google Cloud Platform, Big Data, Software Architecture, Software Design Patterns, Artificial Intelligence and Machine Learning (AI/ML), Data Architecture, Analytics, Data Processing, Data Transformation
Intermediate · Course · 1 - 4 Weeks

Illinois Tech
Skills you'll gain: Model Evaluation, Statistical Analysis, Data Visualization, Data Analysis, Exploratory Data Analysis, Data Cleansing, Analytics, Machine Learning, Data Preprocessing, Regression Analysis, Data Mining, Python Programming, Scikit Learn (Machine Learning Library), Unsupervised Learning, Classification And Regression Tree (CART), Decision Tree Learning, Logistic Regression
Build toward a degree
Intermediate · Course · 1 - 3 Months

New York Institute of Finance
Skills you'll gain: Supplier Management, Supply Chain Management, Customer Analysis, Stakeholder Analysis, Working Capital, Corporate Finance, Sales Prospecting, Financial Analysis, Cash Flows, Technology Solutions
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Generative AI, AI Enablement, Artificial Intelligence, Finance, Emerging Technologies, Healthcare 5.0, Case Studies, Analysis, Manufacturing Operations, Critical Thinking
Beginner · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: R (Software), Statistical Modeling, Statistics, Data Visualization, Data Wrangling, Data Manipulation, Correlation Analysis, Histogram, Data Analysis, Statistical Analysis, Scripting, Statistical Hypothesis Testing, Package and Software Management, Data Import/Export
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Canva (Software), Marketing Materials, Promotional Materials, Advertising, Digital Advertising, Design Elements And Principles, Organizational Skills, Graphic Design, Driving engagement, Layout Design, Design, Graphic and Visual Design, Facebook, Marketing
Intermediate · Guided Project · Less Than 2 Hours