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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Data Visualization with Plotly Express

    Skills you'll gain: Plotly, Interactive Data Visualization, Data Visualization Software, Scatter Plots, Ggplot2, Data Analysis, Python Programming, Data Science, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    269 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to optimize your Instagram Business Profile

    Skills you'll gain: Instagram, Content Development and Management, Facebook, Content Strategy, Social Media, Social Media Marketing, Social Media Strategy, Target Audience, Branding

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    ESG Data & Accountability

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Data Collection, Due Diligence, Big Data, Analytics, Investment Management, Data-Driven Decision-Making, Financial Market, Business Ethics, Sustainable Business, Artificial Intelligence, Emerging Technologies, Machine Learning, Natural Language Processing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Statistics For Data Science

    Skills you'll gain: Correlation Analysis, Probability & Statistics, Statistics, Statistical Analysis, Data Analysis, Data Science, Probability Distribution, Descriptive Statistics, Statistical Inference

    4
    Rating, 4 out of 5 stars
    ·
    42 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    AI-900 MS Azure AI Fundamentals

    Skills you'll gain: Responsible AI, Microsoft Azure, Artificial Intelligence, Data Ethics, Image Analysis, Natural Language Processing, Computer Vision, Applied Machine Learning, AI Workflows, No-Code Development, Model Deployment, Text Mining, Machine Learning, Model Evaluation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Fraud Detection on Financial Transactions with Machine Learning on Google Cloud

    Skills you'll gain: Fraud detection, Feature Engineering, Big Data, Anomaly Detection, Google Cloud Platform, Unsupervised Learning, Model Evaluation, Data Manipulation, Applied Machine Learning, Decision Tree Learning, Logistic Regression, Supervised Learning, Predictive Modeling, Machine Learning, Data Preprocessing

    4
    Rating, 4 out of 5 stars
    ·
    26 reviews

    Intermediate · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    P

    Peking University

    人群与网络

    Skills you'll gain: Social Network Analysis, Game Theory, Graph Theory, Network Analysis, Market Dynamics, Social Sciences, Web Analytics and SEO, Computational Thinking, Information Technology, Political Sciences, Economics, Algorithms, Probability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    114 reviews

    Mixed · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Splunk Inc.

    Splunk Knowledge Manager 101

    Skills you'll gain: Splunk, Dashboard, Incident Management, Information Management, Event Monitoring, Data Modeling, Data Processing, Query Languages, Business Intelligence, Data Management, Data Analysis, Big Data, Business Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    Northeastern University

    Navigating Ethics in the Healthcare Workplace & Marketplace

    Skills you'll gain: Healthcare Ethics, Electronic Medical Record, Medical Privacy, Business Ethics, Hospice, Health Care Procedure and Regulation, Ethical Standards And Conduct, Health Care, Clinical Trials, Governance, Marketing Management, Decision Making, Patient-centered Care, Analysis, Critical Thinking

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    How to Use ChatGPT and Generative AI for Passive Income

    Skills you'll gain: Data Ethics, Generative AI, ChatGPT, OpenAI API, Blogs, Artificial Intelligence, Social Media Management, Copywriting, Social Media Content, Content Creation, Marketing Automation, Social Media Campaigns, Social Media, Digital Content, Email Marketing, Web Development, Digital Publishing, Web Design and Development, Content Marketing, Productivity

    2.1
    Rating, 2.1 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Pandas for Data Science

    Skills you'll gain: Pandas (Python Package), Data Cleansing, Data Manipulation, Data Preprocessing, Data Quality, NumPy, File I/O, Query Languages, Python Programming, Data Import/Export, Data Analysis, Exploratory Data Analysis, Debugging

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Creating Engaging Content for Facebook

    Skills you'll gain: Content Performance Analysis, Social Media Campaigns, Drive Engagement, Video Production, Photo/Video Production and Technology, Workflow Management

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Visualization with Plotly Express: Coursera
  • How to optimize your Instagram Business Profile: Coursera
  • ESG Data & Accountability: Interactive Brokers
  • Statistics For Data Science: Coursera
  • AI-900 MS Azure AI Fundamentals: EDUCBA
  • Fraud Detection on Financial Transactions with Machine Learning on Google Cloud: Google Cloud
  • 人群与网络 : Peking University
  • Splunk Knowledge Manager 101: Splunk Inc.
  • Navigating Ethics in the Healthcare Workplace & Marketplace: Northeastern University
  • How to Use ChatGPT and Generative AI for Passive Income: Packt

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