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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Media Relations and Crisis Management

    Skills you'll gain: Media Relations, Internal Communications, Crisis Management, Strategic Communication, Communication Planning, Public Relations, Communication Strategies, Stakeholder Communications, AI Enablement, Real Time Data

    4.7
    Rating, 4.7 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Financial Forecasting and Planning

    Skills you'll gain: Financial Forecasting, Forecasting, Generative AI, Financial Management, Market Intelligence, Data-Driven Decision-Making, AI Enablement, Financial Planning, Artificial Intelligence, Market Analysis, Data Quality

    4.1
    Rating, 4.1 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Building Web Pages with HTML & CSS

    Skills you'll gain: GitHub, Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), Version Control, Git (Version Control System), HTML and CSS, Web Design and Development, Web Development, Front-End Web Development, Web Content Accessibility Guidelines, Cloud Hosting, Debugging, Semantic Web, Web Analytics and SEO, Responsive Web Design

    4.5
    Rating, 4.5 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Fundamentals of Cloud Computing

    Skills you'll gain: Cloud Deployment, Cloud Computing, Cloud Services, Cloud Infrastructure, Scalability, Public Cloud, Software As A Service, Infrastructure As A Service (IaaS), Cloud Management, Platform As A Service (PaaS), Private Cloud, Hybrid Cloud Computing, Virtualization

    3.6
    Rating, 3.6 out of 5 stars
    ·
    42 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyze User Research Data with Microsoft Forms

    Skills you'll gain: User Research, User Feedback, Business Research, Data Collection, Market Research, Data Compilation, Business Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    50 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Software Architecture Patterns for Big Data

    Skills you'll gain: Performance Testing, Scalability, Data Architecture, Software Architecture, Distributed Computing, Predictive Modeling, Performance Tuning, Microservices, Big Data, Software Engineering, Database Systems, Data Store, Model Evaluation

    Build toward a degree

    3.5
    Rating, 3.5 out of 5 stars
    ·
    31 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    AI CERTs

    AI for Healthcare

    Skills you'll gain: Healthcare Ethics, Medical Imaging, Precision Medicine, Healthcare Industry Knowledge, AI Personalization, Applied Machine Learning, Radiology, Machine Learning, Medical Management, Health Informatics, Health Care Procedure and Regulation, Natural Language Processing, Predictive Analytics, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Generative AI Agents, Computer Science, Medical Support, Business Strategy, Business

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Introduction to Data Science Techniques

    Skills you'll gain: Statistical Analysis, Time Series Analysis and Forecasting, Data Analysis, Model Evaluation, Data Visualization, Exploratory Data Analysis, Statistical Programming, Statistical Machine Learning, Statistical Modeling, Data Cleansing, Analytics, Regression Analysis, R Programming, Statistical Software, Forecasting, Data Preprocessing, Bayesian Statistics, Supervised Learning, Statistical Inference, Machine Learning

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    22 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    B

    Board Infinity

    Managing Data Lakes & Pipelines with Google Cloud Dataplex

    Skills you'll gain: Data Lakes, Data Processing, Google Cloud Platform, Data Warehousing, Data Integration, Data Management, Data Pipelines, Data Governance, Analytics, Data Quality, Data Security, Identity and Access Management, Automation

    2.8
    Rating, 2.8 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    MathWorks

    MATLAB Skills for the AI Era

    Skills you'll gain: Plot (Graphics), Scripting, Matlab, User Interface and User Experience (UI/UX) Design, Data Manipulation, Data Visualization Software, Generative AI, Interactive Data Visualization, Mathematical Modeling, Data Visualization, LLM Application, Data Sharing, Scientific Visualization, Data Storytelling, Data Analysis, Code Review, Descriptive Statistics, User Interface (UI) Design, Engineering Calculations, Programming Principles

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Building Your Artistic Brand

    Skills you'll gain: Brand Strategy, Market Research, Branding, Target Audience, Social Media, Competitive Analysis, Marketing, Customer Engagement, Professional Networking, Marketing Strategies, Social Media Strategy, Performing Arts, Content Strategy, Marketing Channel, Entrepreneurship

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Natural Language Processing and Capstone Assignment

    Skills you'll gain: Predictive Modeling, Natural Language Processing, Social Media, Text Mining, Cloud Computing, Unstructured Data, Big Data, Business Analytics, Data Science, Data Analysis, Geospatial Information and Technology, Internet Of Things, Deep Learning

    4.4
    Rating, 4.4 out of 5 stars
    ·
    50 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Media Relations and Crisis Management: Microsoft
  • GenAI for Financial Forecasting and Planning: Coursera
  • Building Web Pages with HTML & CSS: University of Washington
  • Fundamentals of Cloud Computing: LearnQuest
  • Analyze User Research Data with Microsoft Forms: Coursera
  • Software Architecture Patterns for Big Data: University of Colorado Boulder
  • AI for Healthcare: AI CERTs
  • Introduction to Data Science Techniques: Illinois Tech
  • Managing Data Lakes & Pipelines with Google Cloud Dataplex: Board Infinity
  • MATLAB Skills for the AI Era: MathWorks

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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