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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    From Data to Decisions: Getting Started with AI

    Skills you'll gain: Generative AI, Data Literacy, Data-Driven Decision-Making, Data Analysis, Exploratory Data Analysis, Descriptive Statistics, Prompt Engineering, Analytical Skills, Artificial Intelligence, Probability & Statistics, Decision Making

    4.2
    Rating, 4.2 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Moneyball and Globalization

    Skills you'll gain: Labor Relations, Labor Law, World History, Economic Development, Socioeconomics, Economics, Global Marketing, International Relations, Business Economics, Demography, Market Opportunities, Cultural Diversity, Culture, Governance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Branding for Differential Advantage with Jagdish Sheth

    Skills you'll gain: Branding, Brand Marketing, Brand Strategy, Brand Management, Brand Awareness, Brand Loyalty, Value Propositions, Strategic Marketing, Product Knowledge, Promotional Strategies, Market Share, Innovation, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Student Books with Book Creator

    Skills you'll gain: Digital pedagogy, Education Software and Technology, digital literacy, Collaborative Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    48 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
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    I

    IE Business School

    From Ideas to Impact: Design Thinking for User-Centricity

    Skills you'll gain: Design Thinking, Innovation, Business Solutions, Human Centered Design, Problem Solving, User Experience Design, Case Studies, Brainstorming, Team Oriented, User Research, Ideation, Creativity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Time Series Mastery: Forecasting with ETS, ARIMA, Python

    Skills you'll gain: Forecasting, Time Series Analysis and Forecasting, Trend Analysis, Predictive Analytics, Advanced Analytics, Statistical Analysis, Business Analytics, Data-Driven Decision-Making, Strategic Decision-Making, Exploratory Data Analysis, Model Evaluation, Pandas (Python Package), Matplotlib, Performance Metric

    4
    Rating, 4 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    A

    Alfaisal University | KLD

    نماذج الاستراتيجيات والمؤسسات

    Skills you'll gain: Game Theory, Strategic Decision-Making, Target Market, Business Strategy, Organizational Strategy, Business Modeling, Competitive Analysis, Management Consulting, Market Analysis, Portfolio Management, Growth Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    运营管理概论(中文版)

    Skills you'll gain: Operations Management, Process Analysis, Business Operations, Operational Efficiency, Production Process, Operational Analysis, Process Optimization, Business Process Improvement, Quality Management, Performance Measurement, Inventory Management System, Business Metrics, Quality Control, Capacity Management, Resource Utilization

    4.7
    Rating, 4.7 out of 5 stars
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    46 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Activity Design with PhET Simulations for STEM Education

    Skills you'll gain: Simulation and Simulation Software, Education Software and Technology, Mathematics Education, Teaching, Digital pedagogy, Design Strategies, Chemistry, Physics, Biology

    5
    Rating, 5 out of 5 stars
    ·
    42 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
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    U

    University of Illinois Urbana-Champaign

    Empathy, Data, and Risk

    Skills you'll gain: Data Visualization, Data Visualization Software, Empathy, Tableau Software, Risk Analysis, Data-Driven Decision-Making, Data Analysis, Risk Management, Empathy & Emotional Intelligence, Stakeholder Analysis, Business Risk Management, Human Centered Design, Decision Making, User Research, Risk Control, Behavioral Economics, Psychology

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The Chinese University of Hong Kong

    La estrategia china

    Skills you'll gain: Business Strategy, Strategic Decision-Making, Strategic Planning, Regional Sales, Competitive Analysis, Global Marketing, Market Opportunities, E-Commerce, Cultural Sensitivity, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Politecnico di Milano

    Trustworthy AI for Healthcare Management

    Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, Healthcare Industry Knowledge, Health Care Procedure and Regulation, Healthcare Ethics, Machine Learning, Verification And Validation, Health Technology, Model Evaluation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    66 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • From Data to Decisions: Getting Started with AI: Vanderbilt University
  • Moneyball and Globalization: University of Colorado Boulder
  • Branding for Differential Advantage with Jagdish Sheth: Kennesaw State University
  • Create Student Books with Book Creator: Coursera
  • From Ideas to Impact: Design Thinking for User-Centricity: IE Business School
  • Time Series Mastery: Forecasting with ETS, ARIMA, Python: Coursera
  • نماذج الاستراتيجيات والمؤسسات: Alfaisal University | KLD
  • 运营管理概论(中文版): University of Pennsylvania
  • Activity Design with PhET Simulations for STEM Education: University of Colorado Boulder
  • Empathy, Data, and Risk: University of Illinois Urbana-Champaign

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