• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Infosec

    Leadership

    Skills you'll gain: Cyber Governance, Security Management, Information Systems Security, Cybersecurity, Governance, Cyber Security Strategy, Cyber Risk, Information Assurance, Leadership, Change Management, Business Leadership

    4.4
    Rating, 4.4 out of 5 stars
    ·
    87 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Biz Dev: Identifying Growth Opportunities

    Skills you'll gain: Competitive Analysis, Business Development, Generative AI Agents, AI Product Strategy, Data-Driven Decision-Making, Market Opportunities, Market Analysis, Market Research, Trend Analysis, Business Intelligence, Business Strategy, Sustainable Business, Forecasting, Strategic Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Next-Generation Firewalls and Intrusion Prevention

    Skills you'll gain: Intrusion Detection and Prevention, Continuous Monitoring, Threat Management, Firewall, Incident Response, Network Security, Threat Detection, Network Monitoring, Information Systems Security, Infrastructure Security, Cybersecurity

    4.4
    Rating, 4.4 out of 5 stars
    ·
    48 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Negociación y Resolución de Conflictos

    Skills you'll gain: Negotiation, Conflict Management, Relationship Building, Interpersonal Communications, Communication, Emotional Intelligence, Active Listening, Self-Awareness, Creative Problem-Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    123 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Careers in Sustainability

    Skills you'll gain: Data Analysis, Sustainable Development, Spreadsheet Software, Sustainability Reporting, Marketing and Public Relations, Analysis, Business Writing, Sustainable Business, Corporate Sustainability, Product Lifecycle Management, Business Communication, Presentations

    4.4
    Rating, 4.4 out of 5 stars
    ·
    66 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U
    S

    Multiple educators

    Sustainable and Circular Product Development

    Skills you'll gain: Sustainable Design, Packaging and Labeling, Human Centered Design, Sustainable Engineering, Sustainable Business, Environmental Regulations, Sustainability Standards, Design Thinking, Product Development, Business Leadership, Waste Minimization, Product Design, Corporate Sustainability, Product Lifecycle Management, Regulatory Requirements, Design Strategies, Logistics, Environment and Resource Management, Design Research, Process Improvement

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentals of Funding, with Goldman Sachs 10,000 Women

    Skills you'll gain: Grant Writing, Business Development, Business Strategies, Entrepreneurship, Financial Planning, Financial Management, Proposal Development, Financial Analysis, Mergers & Acquisitions, Loans, Fundraising, Business Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    252 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Career Success Project

    Skills you'll gain: Business Writing, Negotiation, Time Management, Problem Solving, Project Management, Entrepreneurship, Finance, Leadership and Management, Communication, Business, Planning, Leadership, Analysis, Presentations, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    338 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Retail Management: Analyze, Plan & Strategize

    Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Customer Insights, Product Assortment, Promotional Strategies, Strategic Marketing, Market Intelligence, Price Negotiation, Consumer Behaviour, E-Commerce, Inventory Management System, Operations Management, Competitive Analysis, Organizational Structure

    5
    Rating, 5 out of 5 stars
    ·
    14 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    CEO Playbook: Generative AI

    Skills you'll gain: Google Gemini, Anthropic Claude, AI Enablement, Business Leadership, ChatGPT, Business Transformation, Digital Transformation, Leadership, Strategic Leadership, Strategic Thinking, Stakeholder Communications, Generative AI Agents, Organizational Change, Strategic Communication, Strategic Decision-Making, Innovation, Communication Strategies, Business Ethics, Analytical Skills, Strategic Marketing

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Apprendre à tirer parti des idées de tweet sur Twitter

    Skills you'll gain: Social Media, Social Media Marketing, Marketing, Product Marketing, Social Media Strategy, Branding, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    V

    Vanderbilt University

    Generative AI for University Leaders

    Skills you'll gain: Generative AI, AI Enablement, Operational Efficiency, Innovation, Operational Excellence, Curriculum Development, Enterprise Architecture, Thought Leadership, Program Implementation, Strategic Planning, Responsible AI, Data Ethics, Artificial Intelligence, Automation, Workforce Development, Education Software and Technology, Large Language Modeling, Business Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Beginner · Course · 1 - 4 Weeks

1…234235236…364

In summary, here are 10 of our most popular marketing strategy courses

  • Leadership: Infosec
  • GenAI for Biz Dev: Identifying Growth Opportunities: Coursera
  • Next-Generation Firewalls and Intrusion Prevention: LearnQuest
  • Negociación y Resolución de Conflictos: Universidad de Palermo
  • Careers in Sustainability: Arizona State University
  • Sustainable and Circular Product Development: University of Colorado Boulder
  • Fundamentals of Funding, with Goldman Sachs 10,000 Women: Goldman Sachs
  • Career Success Project: University of California, Irvine
  • Retail Management: Analyze, Plan & Strategize: EDUCBA
  • CEO Playbook: Generative AI: Starweaver

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok