• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Marketing

Digital Marketing Courses

Digital marketing courses can help you learn SEO strategies, content creation, social media management, and email marketing techniques. You can build skills in audience analysis, campaign optimization, and brand storytelling. Many courses introduce tools like Google Analytics for tracking performance, Hootsuite for managing social media, and Mailchimp for email campaigns, showing how these skills can enhance your marketing efforts.

Popular Digital Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Criatividade e Inovação Organizacional

    Skills you'll gain: Digital Transformation, Business Modeling, Entrepreneurship, Innovation, Operational Excellence, Value Propositions, Culture Transformation, Business Strategies, Business Strategy, Product Development, Automation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Adobe Ecommerce Foundation

    Skills you'll gain: Merchandising, E-Commerce, Web Applications, Business-To-Consumer, Scalability, Project Implementation, Business Technologies, Technology Solutions, System Implementation, Product Knowledge, Value Propositions, Digital Transformation, Application Frameworks, Digital Content, Case Studies, Program Implementation, Needs Assessment, Application Development, Maintainability, Growth Strategies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Scrimba

    Learn Python: 2

    Skills you'll gain: Python Programming, Programming Principles, Computational Logic, Computer Programming, Web Development Tools, Web Development, Software Engineering

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Powered Modern Marketing

    Skills you'll gain: Marketing Automation, Marketing Planning, Marketing Analytics, Competitive Analysis, Prompt Engineering, Email Automation, Search Engine Optimization, Generative AI, Key Performance Indicators (KPIs), AI Personalization, Lead Generation, A/B Testing, Content Creation, Web Analytics, Performance Measurement, Data Visualization, Customer Insights, Data-Driven Decision-Making, Digital Marketing, Content Strategy

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    K

    Keller Williams

    Establish Clients for Life with Sellers

    Skills you'll gain: Real Estate Sales, Real Estate Transactions, Lead Generation, Price Negotiation, Selling Techniques, Sales Presentation, Prospecting and Qualification, Closing (Sales), General Sales Practices, Sales Prospecting, Client Services, Advertising Sales, Negotiation, Consultative Selling, Consultative Approaches, Marketing, Customer Relationship Building, Contract Management, Customer Retention, Marketing Materials

    4.4
    Rating, 4.4 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    AI's Existing Impact

    Skills you'll gain: AI Personalization, Personalized Service, Personalized Campaigns, Customer experience improvement, Self Service Technologies, Marketing Psychology, AI Enablement, Business-To-Consumer, Customer experience strategy (CX), Consumer Behaviour, Marketing Automation, MarTech, Artificial Intelligence, Data-Driven Marketing, Marketing, Decision Support Systems, Responsible AI, Data Ethics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Crea una cuenta de negocio en Instagram

    Skills you'll gain: Instagram, Social Media, Social Media Management, Social Media Marketing, Advertising, Target Audience, Social Media Content, Facebook, Social Media Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Organizational Concepts and Language

    Skills you'll gain: Data Presentation, Business Analytics, Data Literacy, Business Analysis, Business Strategy, Accounting, Organizational Effectiveness, Analytical Skills, Organizational Structure, General Accounting, Organizational Strategy, Business Communication, Marketing, Financial Accounting, Strategic Marketing, Strategic Thinking, Innovation, Product Lifecycle Management, Value Propositions

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Customer Support digital transformation with HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Digital Transformation, Process Optimization, Business Technologies, Customer Relationship Management, Customer Support, Business Transformation, Technology Strategies, Process Improvement, Customer and Client Support, Business Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    Advanced ITSM with ServiceNow: Optimizing IT Operations

    Skills you'll gain: ServiceNow, Information Technology Infrastructure Library, IT Service Management, Problem Management, Service Management, Information Technology Operations, Digital Transformation, Change Control, Configuration Management, IT Management, IT Automation, Change Requests, Automation, Problem Solving, Data Integration, Design, Order Fulfillment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google Cloud

    Integrate Generative AI Into Your Data Workflow

    Skills you'll gain: Generative AI, Data Analysis, Model Training, Data-Driven Marketing, Data Wrangling, Customer Relationship Management (CRM) Software, Predictive Analytics, Machine Learning Algorithms, Machine Learning, Data Science, Data Processing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Creating Engaging Content for YouTube

    Skills you'll gain: Video Production, Web Analytics and SEO, Search Engine Optimization, Videography, Media Production, Content Development and Management, Driving engagement, Content Strategy, Video Editing, Content Performance Analysis, Social Media Content, Content Creation, Content Optimization, Digital Content, Branding, Brand Strategy, Live Streaming, Growth Strategies, Storytelling, Editing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

1…231232233…518

In summary, here are 10 of our most popular digital marketing courses

  • Criatividade e Inovação Organizacional: Fundação Instituto de Administração
  • Adobe Ecommerce Foundation: Adobe
  • Learn Python: 2: Scrimba
  • AI-Powered Modern Marketing: Coursera
  • Establish Clients for Life with Sellers: Keller Williams
  • AI's Existing Impact: Emory University
  • Crea una cuenta de negocio en Instagram: Coursera
  • Organizational Concepts and Language: University of Illinois Urbana-Champaign
  • Customer Support digital transformation with HubSpot: Coursera
  • Advanced ITSM with ServiceNow: Optimizing IT Operations: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok