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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    English for Developing a Business

    Skills you'll gain: Presentations, Verbal Communication Skills, Communication, Non-Verbal Communication, Microsoft PowerPoint, Business Communication, English Language, Interpersonal Communications, Business Leadership, Crisis Management, Organizational Structure, Leadership and Management, Business, Business Management, Global Marketing, Rapport Building, Leadership, Corporate Communications, Grammar, Vocabulary

    4.7
    Rating, 4.7 out of 5 stars
    ·
    73 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Building Powerful Reports and Dashboards in Power BI

    Skills you'll gain: Data Ethics, Dashboard, Power BI, Business Intelligence, Interactive Data Visualization, Data Presentation, Data Visualization, Data Storytelling, Data Visualization Software, Data-Driven Decision-Making, Business Reporting, Business Analytics, Data Analysis Expressions (DAX), Data Security, Data Management, Key Performance Indicators (KPIs), Data Analysis, Performance Analysis, Performance Tuning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Finanzas para directivos

    Skills you'll gain: Financial Acumen, Financial Statements, Working Capital, Financial Analysis, Balance Sheet, Financial Management, Return On Investment, Forecasting, Profit and Loss (P&L) Management, Operational Analysis, Business Metrics, Cash Flow Forecasting, Financial Modeling, Accounts Receivable, Accounts Payable, Inventory Management, Business Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    409 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Management de Eventos

    Skills you'll gain: Event Management, Event Planning, Advertising, Hospitality, Resource Allocation, Stakeholder Management, Dashboard, Marketing Communications, Communication Strategies, Organizational Skills, Target Audience, Program Evaluation, Scheduling, Budgeting

    4.1
    Rating, 4.1 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Optimizing Your Website's Keywords & Pages using Ubersuggest

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Web Analytics, Content Performance Analysis, Web Content

    4.4
    Rating, 4.4 out of 5 stars
    ·
    89 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Understanding the Campaign Components

    Skills you'll gain: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Roadmap para a Estratégia

    Skills you'll gain: Strategic Leadership, Strategic Marketing, Business Strategy, Stakeholder Analysis, Marketing, Leadership, Leadership Development, Organizational Leadership, Business Leadership, Marketing Strategy and Techniques, Business Modeling, Business Strategies, Brand Strategy, Business Ethics, Market Dynamics, Organizational Strategy, Organizational Effectiveness, Corporate Strategy, Financial Analysis, Financial Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    72 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain and Business

    Skills you'll gain: Intellectual Property, Blockchain, Business Transformation, Business Leadership, Governance, Strategic Leadership, FinTech, Technology Strategies, Corporate Sustainability, Business, Business Modeling, Business Strategy, Emerging Technologies, New Business Development, Innovation, Organizational Structure, Cyber Governance, Business Technologies, Data Governance, Executive Presence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    426 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Job & Exam Aptitude Mastery: Reasoning | DI | Verbal | Quant

    Skills you'll gain: Vocabulary, Critical Thinking, Deductive Reasoning, Arithmetic, Problem Solving, Data Literacy, Grammar, English Language, Data Analysis, Literacy, Learning Strategies, Trend Analysis, Data Presentation, Analytical Skills, Logical Reasoning, Analysis, Quantitative Research, Estimation, Applied Mathematics, Advanced Mathematics

    3.2
    Rating, 3.2 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Design a pitch deck with Canva

    Skills you'll gain: Canva (Software), Timelines, Marketing Materials, Product Demonstration, Presentations, Marketing Design, Value Propositions, Sales Presentation, Sales Presentations, Team Oriented, Graphic Design, Entrepreneurship

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Data Analysis for Managerial Decision-Making

    Skills you'll gain: Probability & Statistics, Microsoft Excel, Descriptive Statistics, Business Analytics, Box Plots, Probability Distribution, Data Visualization, Probability, Statistics, Business Mathematics, Spreadsheet Software, Data-Driven Decision-Making, Algebra, Bayesian Statistics, Arithmetic, Case Studies, Statistical Analysis, Quantitative Research, Data Analysis, Correlation Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tableau Learning Partner

    Communicating Data Insights with Tableau

    Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Interactive Data Visualization, Tableau Software, Data-Driven Decision-Making, Data Visualization Software, Business Reporting, Data Analysis, Business Intelligence, Presentations, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • English for Developing a Business: University of California, Irvine
  • Building Powerful Reports and Dashboards in Power BI: Microsoft
  • Finanzas para directivos: IESE Business School
  • Management de Eventos: Universidad de Palermo
  • Optimizing Your Website's Keywords & Pages using Ubersuggest: Coursera
  • Understanding the Campaign Components: University of Colorado Boulder
  • Roadmap para a Estratégia: Fundação Instituto de Administração
  • Blockchain and Business: INSEAD
  • Job & Exam Aptitude Mastery: Reasoning | DI | Verbal | Quant: Board Infinity
  • Design a pitch deck with Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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