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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    G

    Google

    تحليلات البيانات من Google

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Rmarkdown, Stakeholder Communications, Data Ethics, Data Literacy, Data-Driven Decision-Making, Stakeholder Management, Interactive Data Visualization, Data Cleansing, Tableau Software, Spreadsheet Software, Data Validation, Data Visualization Software, R (Software), Data Integrity, Data Collection, Case Studies, Interviewing Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    329 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    The University of Notre Dame

    Ethics of Technology

    Skills you'll gain: Data Ethics, Analytics, Analytical Skills, Responsible AI, Ethical Standards And Conduct, Machine Learning, Business Ethics, AI literacy, Information Privacy, Artificial Intelligence, Predictive Analytics, Social Justice, Technical Design, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Rochester

    The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Consumer Behaviour, Economics, Policy, and Social Studies, Resource Allocation, Market Analysis, Policy Analysis, Public Policies, Decision Making, Investment Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    276 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Systems Analysis

    Skills you'll gain: Feasibility Studies, Systems Development, Process Modeling, Software Design Documents, Software Development Methodologies, Business Analysis, Functional Requirement, Software Design, Analysis, Business Process Modeling, Business Analysis Tools, Verbal Communication Skills, Communication, Software Development, Data Flow Diagrams (DFDs), Stakeholder Communications, Business Communication, Product Lifecycle Management, Stakeholder Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Enhance Organizational Communications with Slack

    Skills you'll gain: Slack (Software), Productivity Software, Collaborative Software, Internal Communications, Team Building, Corporate Communications, Organizational Skills, Business Communication, Team Management, Communication Strategies, Resource Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    83 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Proceso de gestión de marca estratégico

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Strategic Communication, Marketing, Performance Measurement, Communication Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea equipos y trabaja en grupos con Canva

    Skills you'll gain: Team Building, Collaborative Software, Canva (Software), Team Management, Design, User Accounts, Design Software, Content Creation, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    229 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    AI for Business Leaders

    Skills you'll gain: AI Personalization, AI Enablement, Responsible AI, Personalized Campaigns, Deep Learning, Risk Modeling, Demand Planning, Forecasting, Artificial Intelligence and Machine Learning (AI/ML), Business Leadership, Risk Management, Business Analytics, Customer Demand Planning, Data-Driven Marketing, Machine Learning, Target Market, Artificial Intelligence, Business Risk Management, Supply Chain Planning, Marketing Analytics

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Copenhagen

    Data Literacy – What is it and why does it matter?

    Skills you'll gain: Data Literacy, digital literacy, Data Ethics, Journalism, Artificial Intelligence, Data Sharing, Analytical Skills, AI literacy, Big Data, Information Privacy, Law, Regulation, and Compliance, Data Processing, Data Collection, Social Impact, Machine Learning, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    407 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Introducción al diseño de Mercadeo con Canva

    Skills you'll gain: Canva (Software), Advertising, Marketing Materials, Social Media Marketing, Marketing Design, Social Media Content, Facebook, Social Media, Graphic Design, Instagram, Branding, Design, Marketing, Graphical Tools

    4.8
    Rating, 4.8 out of 5 stars
    ·
    41 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    U

    Universidade Estadual de Campinas

    Conceitos Básicos de Logística e Supply Chain

    Skills you'll gain: Logistics Management, Transportation, Supply Chain, and Logistics, Transportation Management, Logistics, Inventory and Warehousing, Inventory Management System, Supply Chain Systems, Transportation Operations, Supply Chain, Inventory Management, Inventory Control, Supply Chain Management, Service Level, Order Fulfillment, Order Management, Operating Cost, Performance Analysis, Demand Planning, Performance Measurement, Forecasting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    448 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Amazon Web Services

    DevOps and AI on AWS

    Skills you'll gain: Prompt Engineering, Amazon Bedrock, Responsible AI, Infrastructure as Code (IaC), Amazon CloudWatch, Application Deployment, Amazon Elastic Compute Cloud, CI/CD, AWS CloudFormation, Unit Testing, Continuous Deployment, Cloud Deployment, Amazon Web Services, DevOps, Devops Tools, DevSecOps, Code Review, Serverless Computing, Containerization, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    55 reviews

    Beginner · Specialization · 1 - 3 Months

1…220221222…545

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

  • Google AI Certificate
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