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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Cloud Computing Law: Transactions

    Skills you'll gain: Cloud Deployment, Cloud Services, Legal Risk, Cloud Computing, Intellectual Property, Cloud Computing Architecture, Cloud Storage, Cloud Platforms, Contract Negotiation, Cloud Security, Vendor Contracts, Cyber Risk, Contract Review, Law, Regulation, and Compliance, Contract Management, Data Security, Data Governance, Negotiation, Regulatory Requirements, Cybersecurity

    4.9
    Rating, 4.9 out of 5 stars
    ·
    103 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Customer Centricity as Competitive Advantage - Jagdish Sheth

    Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Advocacy, Customer Insights, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Analysis, Value Propositions, Innovation, Organizational Change, Cost Accounting, Organizational Structure, Strategic Marketing, Consumer Behaviour, Culture Transformation, Market Share

    4.7
    Rating, 4.7 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    London Business School

    Business for Good: Fundamentals of Corporate Responsibility

    Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Business, Corporate Strategy, Governance, Social Impact, Leadership Studies, Business Leadership, Strategic Leadership, Business Strategy, Culture Transformation, Decision Making, Influencing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    97 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    GenAI for SEO: A Hands-On Playbook

    Skills you'll gain: Prompt Engineering, Keyword Research, Prompt Engineering Tools, Content Optimization, Google Gemini, Generative AI, Search Engine Optimization, Content Development and Management, AI Integrations, Content Strategy, AI Workflows, Digital Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Taxation of Business Entities II: Pass-Through Entities

    Skills you'll gain: Tax Compliance, Partnership Accounting, Income Tax, Corporate Tax, Tax Returns, Tax Laws, Tax, Tax Planning, Liquidation, Ethical Standards And Conduct, Organizational Strategy, Property Accounting, Organizational Structure, Strategic Decision-Making, Business Analysis, Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    92 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Foundations of Strategic Communications

    Skills you'll gain: Non-Verbal Communication, Communication Strategies, Interpersonal Communications, Technical Communication, Target Audience, Leadership Studies, Strategic Communication, Communication, Stakeholder Communications, Persuasive Communication, Professional Development, Leadership, Influencing, Rapport Building, Professionalism, Organizational Leadership, Active Listening

    4.8
    Rating, 4.8 out of 5 stars
    ·
    30 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Creating Engaging Content for TikTok

    Skills you'll gain: TikTok, Social Media Content, Content Performance Analysis, Content Creation, Video Editing, Social Media Management, Content Marketing, Social Media Marketing, Social Media Strategy, Visual Storytelling, Storytelling, Content Optimization, Drive Engagement, Digital Content, Driving engagement, Content Strategy, Content Development and Management, Digital Media Strategy, Marketing Strategies, Photo/Video Production and Technology

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Cybersecurity Management and Compliance

    Skills you'll gain: Cloud Security, Compliance Management, Cloud Management, Security Strategy, Regulatory Compliance, Security Management, Governance Risk Management and Compliance, Cloud Computing, Cloud Platforms, Microsoft Azure, Personally Identifiable Information, Business Continuity, Business Continuity Planning, Cyber Governance, Control Objectives for Information and Related Technology (COBIT), Law, Regulation, and Compliance, Cloud Standards, Data Security, Threat Detection, Data Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    174 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    AI's Existing Impact

    Skills you'll gain: AI Personalization, Personalized Service, Personalized Campaigns, Customer experience improvement, Self Service Technologies, Marketing Psychology, AI Enablement, Business-To-Consumer, Customer experience strategy (CX), Consumer Behaviour, Marketing Automation, MarTech, Artificial Intelligence, Data-Driven Marketing, Marketing, Decision Support Systems, Responsible AI, Data Ethics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Strategic SEO: A Quick Start to Reach a Wider Audience

    Skills you'll gain: Keyword Research, Search Engine Optimization, Target Audience, Content Optimization, Blogs, Web Analytics and SEO, Content Strategy, Web Content, Social Media Marketing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Advanced Leadership Skills for the 21st Century

    Skills you'll gain: Leadership Development, Crisis Management, Employee Coaching, Strategic Leadership, Organizational Change, Leadership Studies, Leadership, Organizational Leadership, Team Leadership, Leadership and Management, Change Management, Diversity and Inclusion, Diversity Equity and Inclusion Initiatives, Management Training And Development, Team Performance Management, Overcoming Objections, Visionary, Strategic Planning, Team Management, Team Building

    4.4
    Rating, 4.4 out of 5 stars
    ·
    95 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Improve your productivity and performance with Canva

    Skills you'll gain: Canva (Software), Marketing Design, Graphic and Visual Design Software, Marketing Collateral, Marketing Materials, Creative Design, Graphic Design, Dashboard, Digital Design, Productivity, Color Matching, Content Creation, Developing Training Materials, Digital Content, Organizational Skills, Design Elements And Principles, Editing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    36 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing strategy courses

  • Cloud Computing Law: Transactions: Queen Mary University of London
  • Customer Centricity as Competitive Advantage - Jagdish Sheth: Kennesaw State University
  • Business for Good: Fundamentals of Corporate Responsibility: London Business School
  • GenAI for SEO: A Hands-On Playbook: IBM
  • Taxation of Business Entities II: Pass-Through Entities: University of Illinois Urbana-Champaign
  • Foundations of Strategic Communications: Johns Hopkins University
  • Creating Engaging Content for TikTok: Coursera
  • Cybersecurity Management and Compliance: Microsoft
  • AI's Existing Impact: Emory University
  • Strategic SEO: A Quick Start to Reach a Wider Audience: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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