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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Python: de cero a analista de datos

    Skills you'll gain: Exploratory Data Analysis, Matplotlib, Pandas (Python Package), Data Visualization, Extract, Transform, Load, Plot (Graphics), Data Analysis, NumPy, Data Visualization Software, Package and Software Management, Time Series Analysis and Forecasting, Data Science, Analysis, Jupyter, Graphing, Data Wrangling, Software Installation, Python Programming, Computational Thinking, Mac OS

    4
    Rating, 4 out of 5 stars
    ·
    100 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Next-Generation AI Assistant: Claude by Anthropic

    Skills you'll gain: Prompt Engineering, Anthropic Claude, Marketing Materials, AI powered creativity, Prompt Engineering Tools, Copywriting, Driving engagement, AI Product Strategy, Drive Engagement, Marketing Design, Advertising Campaigns, Promotional Strategies, Promotional Materials, Promotions and Campaigns, Product Planning, Campaign Planning, Writing, Campaign Management

    4.1
    Rating, 4.1 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Shanghai Jiao Tong University

    当代应用心理学

    Skills you'll gain: Human Factors, Consumer Behaviour, Organizational Leadership, Psychological Evaluations, Leadership Studies, Leadership and Management, Psychology, Marketing Psychology, Mental Health, Professional Development, Mental and Behavioral Health, Marketing, Leadership, Criminal Investigation and Forensics, Workforce Development, Personal Attributes, Human Development, Social Sciences, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
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    98 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Gestión del análisis de datos

    Skills you'll gain: Exploratory Data Analysis, Data-Driven Decision-Making, Data Analysis, Statistical Reporting, Data Management, Data Literacy, Analysis, Workflow Management, Analytical Skills, Statistical Inference, Team Management, Statistical Modeling, Data Synthesis, Data Presentation, Descriptive Analytics, Team Leadership, Statistical Methods, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    105 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    AI-900 MS Azure AI Fundamentals

    Skills you'll gain: Responsible AI, Microsoft Azure, Artificial Intelligence, Data Ethics, Image Analysis, Natural Language Processing, Computer Vision, AI literacy, AI Security, Applied Machine Learning, AI Workflows, Model Deployment, Machine Learning, Analytics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Google Ads for Beginners: Master Essentials & Fundamentals

    Skills you'll gain: Google Ads, Keyword Research, Advertising Campaigns, Online Advertising, Campaign Management, Digital Advertising, Search Engine Marketing, Marketing

    3.7
    Rating, 3.7 out of 5 stars
    ·
    22 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    S

    SkillUp

    Power BI Data Analyst Prep

    Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Power BI, Data Visualization, Dashboard Creation, Interactive Data Visualization, Analytics, Data Analysis, Data Modeling, Data Visualization Software, Advanced Analytics, Data Analysis Expressions (DAX), Star Schema, Data Cleansing, Data Transformation, Data Import/Export, Data Security, Security Controls

    4.6
    Rating, 4.6 out of 5 stars
    ·
    60 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Regression Modeling for Marketers

    Skills you'll gain: Statistical Software, Marketing Analytics, Model Evaluation, Regression Analysis, Data-Driven Marketing, Statistical Modeling, Data Visualization, Statistical Methods, Statistical Analysis, Strategic Marketing, Market Analysis, Marketing, Predictive Analytics, Predictive Modeling, Logistic Regression, Customer Insights, Target Market, Statistical Hypothesis Testing, Variance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Introduction to Archaeology

    Skills you'll gain: Ancient History, Timelines, Social Impact, Public History, Social Justice, Anthropology, Scientific Methods, World History, Social Sciences, Culture, Social Studies, Peer Review, Science and Research, Environment, Case Studies, Environmental Science, Liberal Arts, Community Development, Investigation, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    38 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    H

    HRCI

    Foundations of HR Operations

    Skills you'll gain: Human Resources, Human Resources Information System (HRIS), Human Resource Strategy, Human Resource Policies, Human Resources Management and Planning, Human Resource Management, HR Tech, Human Resources Software, Vendor Management, Law, Regulation, and Compliance, Business Correspondence, People Analytics, Vendor Relationship Management, Labor Compliance, Workforce Management, Management Reporting, Internal Communications, Regulation and Legal Compliance, Business Communication, Communication Strategies

    5
    Rating, 5 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Social Listening

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Analytics, Customer Engagement, Market Trend, Case Studies, Business Strategy, Customer Insights, Brand Management, Digital Marketing Tools, Strategic Thinking, Web Presence, Strategic Decision-Making, Trend Analysis, Analytical Skills, Continuous Monitoring

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Nuts and Bolts of Public Relations

    Skills you'll gain: Public Relations, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    115 reviews

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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Social Media Marketing (9)
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