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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    Packt

    Data Science Essentials: Analysis, Statistics, and ML

    Skills you'll gain: Plotly, Model Evaluation, NumPy, Statistical Methods, Probability & Statistics, Plot (Graphics), Dashboard, Statistics, Pandas (Python Package), Data Analysis, Database Development, Statistical Analysis, Regression Analysis, Dashboard Creation, Data Manipulation, Python Programming, Applied Machine Learning, Probability, Data Science, Performance Tuning

    4.5
    Rating, 4.5 out of 5 stars
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    32 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI: Elevate your Data Engineering Career

    Skills you'll gain: Generative AI, Generative Model Architectures, Database Design, Data Pipelines, Query Languages, Extract, Transform, Load, Responsible AI, Data Warehousing, Data Ethics, Data Infrastructure, Data Architecture, Data Mining, Data Synthesis, Data Analysis, Data Quality, Convolutional Neural Networks

    4.5
    Rating, 4.5 out of 5 stars
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    70 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Pillar #1: Drug Development - From Bench to Bedside

    Skills you'll gain: Drug Development, Clinical Trials, Pharmaceuticals, Clinical Research, Pre-Clinical Development, Pharmacology, Statistical Analysis, Epidemiology, Health Policy, Statistical Methods, Quantitative Research, Data Analysis, Pharmacotherapy, Regulatory Compliance, Data Collection

    4.8
    Rating, 4.8 out of 5 stars
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    44 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Business Economics and Game Theory for Decision Making

    Skills you'll gain: Game Theory, Market Dynamics, Business Economics, Strategic Decision-Making, Strategic Thinking, Business Strategy, Supply And Demand, Revenue Management, Economics, Customer Analysis, Market Analysis, Competitive Analysis, Consumer Behaviour, Profit and Loss (P&L) Management, Policy Analysis

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
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    53 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Google UX Design

    Skills you'll gain: User Experience Design, UI/UX Research, Information Architecture, Storyboarding, Wireframing, User Research, User Story, Adobe XD, Usability Testing, Figma (Design Software), User Experience, User Interface and User Experience (UI/UX) Design, Design Reviews, Design Research, Experience Design, Conceptual Design, Graphic and Visual Design, User Centered Design, Ideation, Persona (User Experience)

    4.7
    Rating, 4.7 out of 5 stars
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    168 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Kafka Fundamentals

    Skills you'll gain: Apache Kafka, Real Time Data, Data Pipelines, Analytics, Distributed Computing, Data Processing, Live Streaming, Systems Architecture, Event-Driven Programming, Development Environment

    3.9
    Rating, 3.9 out of 5 stars
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    43 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SAS

    Regression Modeling Fundamentals

    Skills you'll gain: SAS (Software), Logistic Regression, Predictive Modeling, Predictive Analytics, Statistical Modeling, Regression Analysis, Statistical Software, Statistical Analysis, Model Evaluation, Statistical Inference, Model Deployment, Data Analysis, Statistical Methods, Statistical Hypothesis Testing, Probability

    4.7
    Rating, 4.7 out of 5 stars
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    53 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Market Research and Analysis for Tech Industries

    Skills you'll gain: Market Research, Data-Driven Decision-Making, Consumer Behaviour, Business Research, Customer Analysis, Marketing Psychology, Market Analysis, Marketing, Marketing Planning, Data-Driven Marketing, Behavioral Economics, Target Market, Customer Insights, Marketing Strategy and Techniques, Strategic Marketing, Technology Strategies, Product Lifecycle Management, Business-To-Consumer, B2B Sales, Digital Marketing

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
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    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Compra programática de medios: Publicidad online en tiempo real

    Skills you'll gain: Media Buying, Digital Media Strategy, Paid media, Online Advertising, Marketing Effectiveness, Media Strategy, Contextual Advertising, Media Planning, Performance marketing, Digital Marketing Campaigns, Digital Advertising, Campaign Management, Advertising, Advertising Campaigns, Personalized Campaigns, Business Metrics, Data-Driven Marketing, Key Performance Indicators (KPIs), Bidding

    4.7
    Rating, 4.7 out of 5 stars
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    184 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Data in a Model Car Database with MySQL Workbench

    Skills you'll gain: MySQL Workbench, Data-Driven Decision-Making, Exploratory Data Analysis, MySQL, Data Analysis, Query Languages, SQL, Analytical Skills, Database Software, Technical Communication, Relational Databases

    3.9
    Rating, 3.9 out of 5 stars
    ·
    29 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Capstone: Making the Case for AI

    Skills you'll gain: Generative AI, Customer experience improvement, AI Personalization, Marketing Effectiveness, Content Marketing, Data-Driven Marketing, Marketing Strategies, AI Enablement, Marketing Analytics, Customer Insights, Customer Analysis, Artificial Intelligence

    4.1
    Rating, 4.1 out of 5 stars
    ·
    11 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Smarter Content Creation with Microsoft Copilot

    Skills you'll gain: Content Performance Analysis, Microsoft Copilot, Content Marketing, Personalized Campaigns, Content Creation, Ideation, AI Personalization, Social Media Content, Content Strategy, Brainstorming, Calendar Management, Search Engine Optimization

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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