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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
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    Google Cloud

    Google Cloud でデータレイクとデータ ウェアハウスを構築する

    Skills you'll gain: Data Lakes, Data Warehousing, Data Infrastructure, Data Architecture, Data Governance, Google Cloud Platform, Cloud Storage, Data Management, Advanced Analytics, Big Data, Analytics, Data Strategy, Applied Machine Learning, Cloud Security

    4.3
    Rating, 4.3 out of 5 stars
    ·
    48 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Introduction to Tech Sales

    Skills you'll gain: Technical Sales, Sales Presentation, Solution Selling, B2B Sales, Consultative Approaches, Customer Relationship Building, Sales Process, Return On Investment, Stakeholder Engagement, Value Propositions, Customer Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    85 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Emerging Markets - Jagdish Sheth

    Skills you'll gain: Global Marketing, Innovation, Corporate Sustainability, Compliance Management, Marketing Strategies, Market Dynamics, Market Analysis, Brand Management, Market Opportunities, Economic Development, Cultural Diversity, International Relations

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Splunk Inc.

    Splunk Search Expert 101

    Skills you'll gain: Splunk, Data Visualization Software, Dashboard, Security Information and Event Management (SIEM), Ad Hoc Reporting, Business Intelligence, Data Analysis, Data Processing, Big Data, Data Science, Data Transformation, Query Languages, Analysis, Incident Response, Business Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    224 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Inside Sales: Crafting Effective Outreach

    Skills you'll gain: Inside Sales, Generative AI Agents, AI Personalization, Email Automation, Sales Development, Sales Process, Sales Enablement, Sales Strategy, Prompt Engineering, ChatGPT, Anthropic Claude, AI Enablement, Content Performance Analysis, Customer Relationship Management (CRM) Software, Automation, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Beginner: Figma UI / UX Design Essentials

    Skills you'll gain: Layout Design, UI/UX Strategy, Persona (User Experience), User Flows, Version Control

    4.1
    Rating, 4.1 out of 5 stars
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    24 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    U

    University of California, Irvine

    Natural Language Processing and Capstone Assignment

    Skills you'll gain: Predictive Modeling, Natural Language Processing, Social Media, Text Mining, Cloud Computing, Unstructured Data, Big Data, Business Analytics, Data Science, Data Analysis, Geospatial Information and Technology, Internet Of Things, Deep Learning

    4.4
    Rating, 4.4 out of 5 stars
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    49 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    National Taiwan University

    賽局與產業競爭策略 (Game Theory and Business Strategy)

    Skills you'll gain: Game Theory, Business Strategy, Business, Business Marketing, Strategic Decision-Making, Decision Making, Case Studies, Negotiation, Competitive Analysis, Market Dynamics, Product Knowledge

    5
    Rating, 5 out of 5 stars
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    37 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Getting Started with Technology Startups

    Skills you'll gain: Design Thinking, Business Modeling, Entrepreneurship, Value Propositions, New Product Development, Market Opportunities, Gap Analysis, Innovation, Technology Strategies, Strategic Thinking, New Business Development, Engineering Management, Market Analysis, Business Strategies, Competitive Analysis, Sustainable Business, Engineering

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
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    22 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    N

    National Taiwan University

    用 Python 做商管程式設計(三)(Programming for Business Computing in Python (3))

    Skills you'll gain: Statistical Visualization, Matplotlib, Web Scraping, Business Logic, Machine Learning, Business Analytics, Python Programming, Programming Principles, Business Economics, User Interface (UI) Design, Computational Thinking, Object Oriented Programming (OOP), Data Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    163 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Executivo de Vendas, Vendas Consultivas e Prospecção

    Skills you'll gain: Sales Strategy, Consultative Selling, Sales Process, Selling Techniques, Sales, Sales Prospecting, Customer Relationship Management, Customer Acquisition Management, Value Propositions, Overcoming Objections, Needs Assessment

    4.9
    Rating, 4.9 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Splunk Inc.

    Splunk Knowledge Manager 102

    Skills you'll gain: Data Modeling, Splunk, Pivot Tables And Charts, Data Management, Database Management, Query Languages, Data Integration, Performance Tuning, Data Science, Data Analysis, Big Data, Business Intelligence, Business Analytics, Geospatial Information and Technology, Statistics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Google Cloud でデータレイクとデータ ウェアハウスを構築する: Google Cloud
  • Introduction to Tech Sales: Coursera
  • Emerging Markets - Jagdish Sheth: Kennesaw State University
  • Splunk Search Expert 101: Splunk Inc.
  • GenAI for Inside Sales: Crafting Effective Outreach: Coursera
  • Beginner: Figma UI / UX Design Essentials: Skillshare
  • Natural Language Processing and Capstone Assignment: University of California, Irvine
  • 賽局與產業競爭策略 (Game Theory and Business Strategy): National Taiwan University
  • Getting Started with Technology Startups: University of Colorado Boulder
  • 用 Python 做商管程式設計(三)(Programming for Business Computing in Python (3)): National Taiwan University

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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