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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Visionary leadership, identity & motivation: Become a meaning maker

    Skills you'll gain: Brand Strategy, Thought Leadership, Brand Management, Branding, Employee Engagement, Drive Engagement, Organizational Leadership, Marketing Communications, Brand Awareness, Oral Expression, Strategic Communication, Strategic Leadership, Team Motivation, Motivational Skills, Storytelling, Leadership, Influencing, Performance Measurement, Verbal Communication Skills, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    880 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Introducción a CRM con HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Email Marketing, Customer Relationship Building, Customer experience improvement, Dashboard, Customer Data Management, Sales Development, Management Reporting, Integrated Marketing Communications, Sales Pipelines, Performance Reporting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    86 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Inclusive Analytic Techniques

    Skills you'll gain: Data Ethics, Data Collection, Quantitative Research, Qualitative Research, Data Analysis, Statistical Analysis, Analytical Skills, Analytics, Probability & Statistics, Regression Analysis, Research, Focus Group, Correlation Analysis, Diversity and Inclusion, Research Methodologies, Business Analytics, Data Synthesis, Statistical Inference, Community Outreach, Stakeholder Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    99 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    UI/UX Design Fundamentals & Prototyping with Generative AI

    Skills you'll gain: User Research, UI/UX Research, User Interface and User Experience (UI/UX) Design, User Interface (UI), User Experience, UI/UX Strategy, User Centered Design, Responsive Web Design, UI Components, Figma (Design Software), Wireframing, Responsible AI, Prototyping, Persona (User Experience), Usability Testing, Experience Design, Human Centered Design, Ideation, Brainstorming, Animations

    4.5
    Rating, 4.5 out of 5 stars
    ·
    91 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Create and Sell Digital Teaching Printables with Canva

    Skills you'll gain: Canva (Software), Teaching, Design, Marketing Collateral, Digital Design, Graphic Design, Business Marketing, Marketing Materials, Creative Design, Editing, Graphic and Visual Design Software, Marketing Design, User Accounts, Digital Assets, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    53 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Fundamentos de estadística aplicada

    Skills you'll gain: Statistical Hypothesis Testing, Descriptive Statistics, Data Literacy, Statistical Methods, Data Analysis, Statistics, Regression Analysis, Sampling (Statistics), Statistical Analysis, Statistical Modeling, Probability & Statistics, Probability Distribution, Applied Mathematics, Statistical Inference, Analytical Skills, Correlation Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    151 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Brand Management with AI: Strategy to Execution

    Skills you'll gain: Brand Strategy, Brand Marketing, Brand Management, Branding, Storytelling, AI Personalization, Dashboard Creation, Personalized Campaigns, Brand Loyalty, Predictive Analytics, Digital Brand Strategy, Strategic Marketing, Cross-Channel Marketing, AI powered creativity, Dashboard, Brand Awareness, Data Ethics, Responsible AI, Content Performance Analysis, Marketing

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Strategy I: How The Global Economy Works

    Skills you'll gain: Global Marketing, International Relations, Intercultural Competence, World History, Economics, Market Dynamics, Cultural Diversity, Business Management, Political Sciences, Export Control, Business Economics, Business Strategy, Economic Development, Policy Analysis, Financial Regulations, Investments, Risk Management, Competitive Analysis, Business Development

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    305 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Analysis and Interpretation of Data

    Skills you'll gain: Analytics, Data Analysis, Digital Brand Strategy, Digital Analysis, Statistical Analysis, Correlation Analysis, Quantitative Research, Regression Analysis, Content Performance Analysis, Marketing Analytics, Data Quality, Probability & Statistics, Statistical Methods, Exploratory Data Analysis, Logistic Regression, Market Research, Return On Investment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Fundamentals of Customer Acquisition Management

    Skills you'll gain: Customer Acquisition Management, Data-Driven Marketing, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Customer Insights, Marketing Channel, Customer Analysis, Marketing, Marketing Effectiveness, Promotions and Campaigns, Brand Loyalty, Brand Strategy, Customer Relationship Building, Marketing Strategies, Campaign Management, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Peking University

    中级商务汉语(入职与营销篇)

    Skills you'll gain: Interviewing Skills, Business Communication, Product Support, Marketing, Customer Complaint Resolution, Customer Service, Product Marketing, Product Knowledge, Product Demonstration, New Hire Orientations, Vocabulary, Greeting Customers, Oral Expression, Recruitment, Product Promotion, Language Learning, Consumer Behaviour, Employee Onboarding, Verbal Communication Skills, Language Competency

    4.9
    Rating, 4.9 out of 5 stars
    ·
    152 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Smarter Content Creation with Microsoft Copilot

    Skills you'll gain: Content Performance Analysis, Microsoft Copilot, Content Marketing, Personalized Campaigns, Content Creation, Ideation, AI Personalization, Social Media Content, Content Strategy, Brainstorming, Calendar Management, Search Engine Optimization

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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