Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of Maryland, College Park
Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer Relationship Building, Customer Data Management, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Data-Driven Marketing, Customer Analysis, Marketing Strategies, Return On Investment, Predictive Modeling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Requirements Elicitation, Requirements Analysis, Stakeholder Engagement, Requirements Management, Business Analysis, Stakeholder Management, Performance Improvement, Business Requirements, Business Planning, Stakeholder Communications, Case Studies, Stakeholder Analysis, Governance, Strategic Planning, Problem Solving
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Content Creation, Media and Communications, Storytelling, Social Media Strategy, Social Media, Digital Media Strategy, Marketing Strategies, Brand Management, Video Production, Branding, Revenue Management, Innovation, Target Audience, Online Advertising, Business Modeling, E-Commerce, Influencing, Augmented and Virtual Reality (AR/VR), Game Theory, Ethical Standards And Conduct
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: User Story, Business Requirements, Requirements Analysis, Requirements Elicitation, Business Analysis, User Requirements Documents, Gap Analysis, Requirements Management, Business Systems Analysis, Project Documentation, Functional Specification, Diagram Design, Business Process Modeling, Needs Assessment
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Copywriting, User Research, Target Audience, Customer Insights, Prompt Engineering, ChatGPT, Writing and Editing, Marketing Materials, Target Market, Product Knowledge, Value Propositions, AI literacy, Marketing Communications, Editing
Beginner · Guided Project · Less Than 2 Hours

University of New Mexico
Skills you'll gain: Global Marketing, International Finance, International Relations, Intercultural Competence, Business Economics, Organizational Structure, Staff Management, Business Management, Human Resource Management, Market Analysis, Economics, Workforce Management, Cultural Diversity, Business Strategy, Entrepreneurship, Market Dynamics, Business Intelligence, Economic Development
Mixed · Course · 1 - 3 Months

Rutgers the State University of New Jersey
Skills you'll gain: Demand Planning, Customer Demand Planning, Regression Analysis, Data Collection, Supply Chain Planning, Statistical Analysis, Forecasting, Statistical Modeling, Marketing Analytics, Feature Engineering, Predictive Analytics, Trend Analysis, Predictive Modeling, Time Series Analysis and Forecasting, Data Preprocessing, Exploratory Data Analysis, Scatter Plots, Model Evaluation, Data Visualization, Data Visualization Software
Beginner · Course · 1 - 4 Weeks

IMD - International Institute for Management Development
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Business, Sustainable Development, Business Ethics, Compliance Management, Sustainability Standards, Sustainability Reporting, Business Leadership, Stakeholder Management, Governance, Enterprise Risk Management (ERM), Climate Change Mitigation, Environmental Issue, Stakeholder Engagement, Case Studies, Culture Transformation, Leadership, Social Impact, Risk Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Microsoft Azure, Serverless Computing, Security Strategy, Network Security, Firewall, Cloud Applications, Cloud Management, Distributed Denial-Of-Service (DDoS) Attacks, Cloud Services, System Monitoring, Cloud Security, Cloud Deployment, Application Security, Internet Of Things, Software Development Tools, Artificial Intelligence, Key Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: LinkedIn, Professional Networking, Web Presence, Relationship Building, Professional Development, General Networking, Professionalism
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer experience improvement, User Feedback, Customer Service, Customer experience strategy (CX), Customer Engagement, Customer Insights, Customer Analysis, Communication, Product Improvement, Continuous Improvement Process, Service Improvement, Data Collection, Surveys, Case Studies, Culture Transformation
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Google Cloud Platform, Gemini, Generative AI, AI Security, Generative AI Agents, AI literacy, AI Product Strategy, Responsible AI, Cloud Platforms, Data Governance, Cloud Infrastructure
Beginner · Course · 1 - 3 Months