• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Security Governance & Compliance

    Skills you'll gain: Security Strategy, Cyber Governance, Security Management, Cyber Risk, Compliance Management, Risk Management, Regulatory Compliance, Cyber Security Policies, Cybersecurity, Law, Regulation, and Compliance, Cyber Security Strategy, Governance, NIST 800-53, Security Controls, Procedure Development, Data Governance, Program Standards, Computer Security

    4.7
    Rating, 4.7 out of 5 stars
    ·
    176 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Los Objetivos de Desarrollo Sostenible para las empresas

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Development, Environmental Social And Corporate Governance (ESG), Business Strategies, Business Modeling, Stakeholder Communications, Communication Strategies, Company, Product, and Service Knowledge, Goal Setting, Strategic Prioritization, Prioritization, Stakeholder Analysis, Value Propositions

    4.9
    Rating, 4.9 out of 5 stars
    ·
    220 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Sustainability Analyst Fundamentals

    Skills you'll gain: Program Implementation, Plan Execution, Sustainable Development, Business Planning, Data Analysis, Sustainability Reporting, Spreadsheet Software, Contract Management, Waste Minimization, Marketing and Public Relations, Analysis, Sustainability Standards, Policy Development, Annual Reports, Interactive Learning, Sustainable Business, Vendor Contracts, Goal Setting, Business Writing, Project Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    92 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    I

    IIT Bombay

    Introduction to Business Management: Winning Internally

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Production Process, Financial Management, Accounting, Business Management, Organizational Structure, Business, Manufacturing Operations, Leadership, Human Resources, Business Strategies, Strategic Thinking, Financial Statements, Innovation, Product Development, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Sell a product or a service with Canva

    Skills you'll gain: Canva (Software), Social Media Campaigns, Email Marketing, Online Advertising, Content Creation, Marketing Design, Graphic and Visual Design, Product Promotion, Advertising, Marketing Materials, Promotional Materials, Marketing Communications, Sales Development, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    Technion - Israel Institute of Technology

    Action-Driven Business Plan: From the ‘Classroom’ to the World

    Skills you'll gain: Business Planning, Entrepreneurship, Market Research, Business Strategy, Market Analysis, Financial Modeling, New Product Development, Business Development, Video Production, Project Planning, Presentations, Innovation, Risk Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    337 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Pensamiento de diseño para la innovación

    Skills you'll gain: Design Thinking, Creative Problem-Solving, Ideation, Innovation, Creativity, Storytelling, Human Centered Design, Strategic Thinking, Data Visualization, Growth Mindedness, Test Tools, Entrepreneurship, Case Studies, Business Modeling, Peer Review

    4.8
    Rating, 4.8 out of 5 stars
    ·
    107 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Canva Design Essentials

    Skills you'll gain: Canva (Software), Typography, Creative Design, Logo Design, Style Guides, Graphic and Visual Design, Marketing Design, Color Theory, Brand Strategy, Branding, Design, Graphic Design, Digital Design, Competitive Analysis, Design Elements And Principles, Content Creation, Photo Editing, Social Media Content, Layout Design, Image Quality

    4.5
    Rating, 4.5 out of 5 stars
    ·
    25 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Enhanced Content Creation:Elevate Copywriting with Humata

    Skills you'll gain: Prompt Engineering, Target Audience, Blogs, Marketing Psychology, Online Advertising, Copywriting, Advertising, Generative AI, Content Creation, Social Media Content

    4.1
    Rating, 4.1 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Supply Chain Planning

    Skills you'll gain: Supply Chain Planning, Demand Planning, Customer Demand Planning, Supply Chain Management, Supply Chain, Capacity Planning, Production Planning, Materials Management, Forecasting, Performance Measurement, Microsoft Excel, Data-Driven Decision-Making, Statistical Methods, Key Performance Indicators (KPIs), Data Analysis, Regression Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    314 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    Alfaisal University | KLD

    إدارة المعرفة | Knowledge Management

    Skills you'll gain: Knowledge Transfer, Information Management, Organizational Strategy, Organizational Structure, Competitive Intelligence, Business Strategy, Content Management, Performance Measurement, Employee Training, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI Business School

    Introduction to AI for sales professionals

    Skills you'll gain: Generative AI, AI Enablement, Responsible AI, Sales Enablement, Risk Management, Sales, Artificial Intelligence, Sales Strategy, Digital Transformation, Innovation, Automation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 3 Months

1…191192193…363

In summary, here are 10 of our most popular marketing strategy courses

  • Security Governance & Compliance: University of California, Irvine
  • Los Objetivos de Desarrollo Sostenible para las empresas: Universidad de los Andes
  • Sustainability Analyst Fundamentals: Arizona State University
  • Introduction to Business Management: Winning Internally: IIT Bombay
  • Sell a product or a service with Canva: Coursera
  • Action-Driven Business Plan: From the ‘Classroom’ to the World: Technion - Israel Institute of Technology
  • Pensamiento de diseño para la innovación: University of Virginia
  • Canva Design Essentials: Skillshare
  • AI-Enhanced Content Creation:Elevate Copywriting with Humata: Coursera
  • Supply Chain Planning: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok