• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.


Popular Pricing Strategy Courses and Certifications


  • U

    Universidad de los Andes

    Proyectos complejos: éxitos o fracasos

    Skills you'll gain: Organizational Structure, Stakeholder Management, Project Management, Project Risk Management, Resource Management, Project Planning, Organizational Strategy, Systems Thinking, Project Performance, Organizational Effectiveness, Business, Needs Assessment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    Analíticas en Redes Sociales

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Key Performance Indicators (KPIs), Social Network Analysis, Facebook, Pinterest, LinkedIn, Instagram, TikTok, Dashboard, Analytics, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • N

    Nestlé

    Nestlé's Introduction to Marketing - with Abigail Laursen

    Skills you'll gain: Marketing Effectiveness, Global Marketing, New Product Development, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Marketing Analytics, Marketing Communications, Consumer Behaviour, Brand Strategy, Advertising, Marketing Strategy and Techniques, Media Planning, Market Research

    4.4
    Rating, 4.4 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Agentes de IA generativa: transforma tu organización

    Skills you'll gain: AI Workflows, AI Enablement, AI Orchestration, Strategic Planning, Organizational Change

    4.9
    Rating, 4.9 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Alfaisal University | KLD

    مهارات البيع الاحترافية | Professional Selling Skills

    Skills you'll gain: Overcoming Objections, Sales, Negotiation, Sales Process, Product Knowledge, Rapport Building, Communication, Value Propositions, Persuasive Communication, Customer Relationship Building, Customer Service, Needs Assessment, Active Listening, Empathy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    AI in Digital Marketing

    Skills you'll gain: Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, AI Enablement, Content Marketing, Generative AI, Social Media Marketing, Data-Driven Decision-Making, Responsible AI, Customer Insights, Brand Strategy, Business Ethics, Predictive Analytics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    32 reviews

    Intermediate · Course · 1 - 4 Weeks

  • A

    Automatic Data Processing, Inc. (ADP)

    Benefits: Health, Wellness, Work & Lifestyle

    Skills you'll gain: Benefits Administration, Compensation and Benefits, Human Resource Policies, Human Resource Strategy, Human Resources, Employee Assistance Programs, Communication Planning, Health Care, Program Evaluation, Insurance, Diversity and Inclusion, Dental Care

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Machine Learning Aplicado ao Marketing

    Skills you'll gain: Big Data, Data Mining, Data-Driven Decision-Making, Marketing Automation, Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Ggplot2, Marketing, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Analytics, Data Science, Data Analysis, Innovation, Business Analytics, Data Manipulation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    61 reviews

    Beginner · Specialization · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Fundamentals of Management and Organizations

    Skills you'll gain: Process Mapping, Process Analysis, Process Improvement, Business Modeling, Business Process, Organizational Structure, Project Design, Project Management, Business Management, Operations Management, Organizational Strategy, Leadership and Management, Strategic Planning, Innovation

    Mixed · Course · 1 - 3 Months

  • N

    Northeastern University

    Innovation for Impact (i4i) The Carlson-Polizzotto Method of Value Creation

    Skills you'll gain: Value Propositions, Business Strategy, Innovation, Strategic Marketing, Customer Insights, New Product Development, Entrepreneurship, Continuous Improvement Process, Competitive Analysis, Case Studies, Problem Solving, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Musician’s Professional Toolbox: Your Portfolio Career

    Skills you'll gain: Productivity, Brand Strategy, Market Research, Professional Networking, Time Management, Branding, Target Audience, Business Modeling, Social Media, Prioritization, Competitive Analysis, Photo/Video Production and Technology, Promotional Materials, Goal Setting, Business Strategy, Marketing Materials, Business Planning, Recruitment, Presentations, Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    18 reviews

    Intermediate · Specialization · 3 - 6 Months

  • P

    Politecnico di Milano

    Platform Thinking: designing a Platform

    Skills you'll gain: Design Thinking, Innovation, Platform As A Service (PaaS), Product Development, Strategic Thinking, New Business Development, Business Strategies, Business Modeling, Growth Strategies, Business Transformation, Target Market, Customer Analysis, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to pricing strategy

pricing strategy optimization
pricing strategy in practice
pricing strategy optimization specialization
customer value in pricing strategy
cost and economics in pricing strategy
market and competition in pricing strategy
writing is designing: ux content & interface strategy
1…187188189…329

In summary, here are 10 of our most popular pricing strategy courses

  • Proyectos complejos: éxitos o fracasos: Universidad de los Andes
  • Analíticas en Redes Sociales: Tecnológico de Monterrey
  • Nestlé's Introduction to Marketing - with Abigail Laursen: Nestlé
  • Agentes de IA generativa: transforma tu organización: Google Cloud
  • مهارات البيع الاحترافية | Professional Selling Skills: Alfaisal University | KLD
  • AI in Digital Marketing: University of Maryland, College Park
  • Benefits: Health, Wellness, Work & Lifestyle: Automatic Data Processing, Inc. (ADP)
  • Machine Learning Aplicado ao Marketing: Fundação Instituto de Administração
  • Fundamentals of Management and Organizations: Fundação Instituto de Administração
  • Innovation for Impact (i4i) The Carlson-Polizzotto Method of Value Creation: Northeastern University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok