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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    HR Competencies & Leadership for SHRM Exams Prep

    Skills you'll gain: Workplace inclusivity, Recruitment, Talent Recruitment, Professional Development, Virtual Teams, People Development, Cultural Diversity, Human Capital, Professional Networking, Team Building, Lifelong Learning, Innovation, Decision Making, Employee Onboarding, Change Management, Time Management, Learning Strategies, Emerging Technologies, Branding

    4
    Rating, 4 out of 5 stars
    ·
    130 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    V

    Vanderbilt University

    Online Games: Literature, New Media, and Narrative

    Skills you'll gain: Storytelling, Game Design, Video Game Development, Animation and Game Design, Multimedia, Media and Communications, Art History, Interactive Learning, Psychology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    204 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Precision Bookkeeping: Records, Reconciliation, Reporting

    Skills you'll gain: Reconciliation, Ledgers (Accounting), Accounting Records, Bookkeeping, Financial Reporting, Accounting, Month End Closing, Record Keeping, Financial Analysis, Financial Statements, Automation, Internal Controls, Analytics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    107 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Professional Success Skills

    Skills you'll gain: Creative Thinking, Creativity, Business Ethics, Business Analytics, Ideation, Creative Problem-Solving, Leadership and Management, Business Analysis, Business Leadership, Brainstorming, Business Strategy, Organizational Leadership, Decision Making, Emotional Intelligence, Accounting, Cultural Sensitivity, Cultural Diversity, Brand Management, Organizational Structure, Culture

    4.7
    Rating, 4.7 out of 5 stars
    ·
    463 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Biases and Portfolio Selection

    Skills you'll gain: Behavioral Economics, Portfolio Management, Investments, Wealth Management, Portfolio Risk, Financial Market, Investment Management, Asset Management, Consumer Behaviour, Market Dynamics, Capital Markets, Decision Making, Finance, Market Analysis, Equities, Psychology, Performance Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    282 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Design of Experiments

    Skills you'll gain: Experimentation, Sample Size Determination, Research Design, Regression Analysis, Statistical Analysis, Statistical Methods, Data Analysis Software, Statistical Modeling, Statistical Hypothesis Testing, Design Strategies, Sampling (Statistics), Probability & Statistics, Mathematical Modeling, Analysis, Model Evaluation, Data Transformation, Descriptive Statistics, Probability Distribution, Variance Analysis, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    382 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Create a Professional Automated Landing Page using Mailchimp

    Skills you'll gain: Email Automation, Lead Generation, Email Marketing, Driving engagement, Digital Advertising, Marketing Automation, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    68 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    La gestión de personas y equipos

    Skills you'll gain: People Management, Team Management, Organizational Leadership, Industrial and Organizational Psychology, Performance Management, Leadership, Organizational Structure, Employee Engagement, Culture, Conflict Management, Decision Making, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Supply Market Analysis

    Skills you'll gain: Market Analysis, Supplier Management, Competitive Analysis, Financial Analysis, Supply Chain Planning, Market Dynamics, Supply Chain Management, Risk Analysis, Financial Statements, Business Strategy, Case Studies, Peer Review

    4.8
    Rating, 4.8 out of 5 stars
    ·
    165 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Software, Programming, and Databases

    Skills you'll gain: Generative AI, Cloud Deployment, Artificial Intelligence, Data-Driven Decision-Making, Computer Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    464 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    IESE Business School

    ¿Qué hacen los buenos directivos? Prioridades de la Alta Dirección

    Skills you'll gain: Talent Management, Business Priorities, Strategic Leadership, Strategic Prioritization, Workforce Development, Business Leadership, Leadership and Management, Business Management, Leadership, Organizational Leadership, Human Capital, Strategic Thinking, Business Strategy, People Management, Business Modeling, Innovation, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    631 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management: Developing and Delivering a New Product

    Skills you'll gain: New Product Development, Product Management, Product Development, Product Lifecycle Management, Usability Testing, Product Planning, Project Management Life Cycle, Product Roadmaps, Stakeholder Management, Competitive Analysis, Product Testing, Product Requirements, Commercialization, User Acceptance Testing (UAT), Stakeholder Analysis, Market Analysis, Team Building, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    148 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • HR Competencies & Leadership for SHRM Exams Prep: Board Infinity
  • Online Games: Literature, New Media, and Narrative: Vanderbilt University
  • Precision Bookkeeping: Records, Reconciliation, Reporting: Coursera
  • Professional Success Skills: University of Illinois Urbana-Champaign
  • Biases and Portfolio Selection: Rice University
  • Design of Experiments: Arizona State University
  • Create a Professional Automated Landing Page using Mailchimp: Coursera
  • La gestión de personas y equipos: IESE Business School
  • Supply Market Analysis: Rutgers the State University of New Jersey
  • Introduction to Software, Programming, and Databases : IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

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Skills

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Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
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  • Excel Skills for Business Specialization
  • Financial Markets Course
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