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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    R

    Rice University

    A Story of Economics: A Principles Tale

    Skills you'll gain: Economics, Supply And Demand, Business Economics, Game Theory, Market Dynamics, Economics, Policy, and Social Studies, Economic Development, Financial Policy, Socioeconomics, Market Analysis, Operating Cost, Public Policies, Labor Relations, Tax, International Finance, Fiscal Management, General Finance, Cost Benefit Analysis, Cost Accounting, Investments

    4.8
    Rating, 4.8 out of 5 stars
    ·
    160 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Managerial Accounting: Tools for Facilitating and Guiding Business Decisions

    Skills you'll gain: Management Accounting, Performance Measurement, Variance Analysis, Budgeting, Accounting, Capital Budgeting, Financial Accounting, Performance Management, Financial Data, Performance Metric, Operating Budget, Cost Management, Organizational Strategy, Key Performance Indicators (KPIs), Financial Analysis, Organizational Structure, Decision Making

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    650 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Capture and Captivate Your Audience

    Skills you'll gain: Conversion Funnel Analysis, Customer Retention, Target Market, Customer Advocacy, Promotional Strategies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Inove na gestão de equipes e negócios: O crescimento da empresa

    Skills you'll gain: Talent Management, Team Management, Team Performance Management, Team Motivation, Team Building, People Development, Product Development, Business Planning, Team Leadership, Strategic Planning, Decision Making, Operations, Agile Product Development, Management Training And Development, Workforce Development, Staff Management, Leadership and Management, Process Management, Strategic Decision-Making, Business Metrics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    271 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    The AI Ladder: A Framework for Deploying AI in your Enterprise

    Skills you'll gain: AI Enablement, AI Product Strategy, Decision Intelligence, Information Architecture, Strategic Decision-Making, AI Integrations, Enterprise Architecture, Data Architecture, Artificial Intelligence, Model Deployment, Business Technologies, Analytics, Leadership, Innovation, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    438 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Python Data Products for Predictive Analytics

    Skills you'll gain: Model Evaluation, Model Deployment, Supervised Learning, Feature Engineering, Predictive Modeling, Data Processing, Data Manipulation, Predictive Analytics, MLOps (Machine Learning Operations), Statistical Machine Learning, Web Frameworks, Classification Algorithms, Machine Learning Methods, Model Training, Data Visualization, Statistical Modeling, Interactive Data Visualization, Design Thinking, Machine Learning, Python Programming

    4.3
    Rating, 4.3 out of 5 stars
    ·
    309 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    AI Fundamentals with Claude

    Skills you'll gain: Prompt Patterns, AI powered creativity, AI literacy, Vibe coding, Problem Solving, AI Enablement, Prompt Engineering Tools, Ideation, AI Personalization, Empowerment, AI Integrations, AI Workflows, Independent Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Program Management Fundamentals

    Skills you'll gain: Program Management, Return On Investment, Project Portfolio Management, Organizational Strategy, Program Implementation, Project Management, Project Management Life Cycle, Project Management Institute (PMI) Methodology, Benefits Administration, Program Development, Project Closure

    4.7
    Rating, 4.7 out of 5 stars
    ·
    106 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    2

    28DIGITAL

    Business Implications of AI: Full course

    Skills you'll gain: Strategic Decision-Making, Business Strategy, Strategic Thinking, Business Leadership, Decision Making, Corporate Strategy, Artificial Intelligence, Leadership, Digital Transformation, AI Integrations, Organizational Structure, Organizational Change

    4.2
    Rating, 4.2 out of 5 stars
    ·
    61 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Chinese Politics Part 2 – China and the World

    Skills you'll gain: International Relations, International Finance, World History, Diplomacy, Political Sciences, Economics, Economic Development, Strategic Partnership, Policy Analysis, Security Strategy, Governance, Science and Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    139 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Manchester

    Managing Responsibly: Practicing Sustainability, Responsibility and Ethics

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Systems, Business Ethics, Sustainable Development, Intercultural Competence, Ethical Standards And Conduct, Team Oriented, Decision Making, Cultural Diversity, Systems Thinking, Business Transformation, Stakeholder Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    698 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    YouTube como un canal estrategico

    Skills you'll gain: Content Performance Analysis, Driving engagement, Drive Engagement, Content Strategy, Social Media Content, Customer Engagement, Content Creation, Strategic Communication, Branding, Marketing Analytics, Digital Analysis, Social Media Strategy, Social Media Management, Video Production, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    87 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing strategy courses

  • A Story of Economics: A Principles Tale: Rice University
  • Managerial Accounting: Tools for Facilitating and Guiding Business Decisions: University of Illinois Urbana-Champaign
  • Capture and Captivate Your Audience: Google
  • Inove na gestão de equipes e negócios: O crescimento da empresa: Universidade de São Paulo
  • The AI Ladder: A Framework for Deploying AI in your Enterprise: IBM
  • Python Data Products for Predictive Analytics: University of California San Diego
  • AI Fundamentals with Claude: Advancing Women in Tech
  • Program Management Fundamentals: Microsoft
  • Business Implications of AI: Full course: 28DIGITAL
  • Chinese Politics Part 2 – China and the World: The Hong Kong University of Science and Technology

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Arts and Humanities
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