Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Customer Service, Logistics, Order Delivery, Inventory Management System, Supply Chain, Customer experience improvement, Service Level, Marketing Operations, Operational Efficiency, Performance Measurement
Intermediate · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: UI/UX Research, User Research, Design Research, User Experience, User Centered Design, Ideation, User Interface (UI), Qualitative Research, Surveys, User Story, Data Collection, Persona Development, Data Analysis, Interviewing Skills, People Analytics, Statistical Analysis
Mixed · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Business Strategy, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Innovation, International Relations, Market Analysis, Law, Regulation, and Compliance, Finance
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Prompt Engineering, Microsoft Copilot, Responsible AI, Presentations, Microsoft Excel, Microsoft Outlook, Data Presentation, Microsoft PowerPoint, Microsoft Teams, Data Storytelling, Predictive Modeling, Email Automation, Data Visualization Software, Data Synthesis, Spreadsheet Software, Microsoft Word, Excel Formulas, Collaborative Software, Microsoft 365, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Ggplot2, Model Evaluation, Data Visualization, Regression Analysis, Predictive Analytics, Predictive Modeling, Data-Driven Decision-Making, Statistical Modeling, R Programming, Descriptive Statistics, Statistical Methods, Exploratory Data Analysis, Statistical Analysis, Data Analysis
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Marketing Materials, Presentations, Social Media Content, Content Creation, Promotional Materials, Brand Awareness, Marketing Design, Social Media Marketing, Graphic Design, Branding, User Accounts, Business Communication
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Human Capital, Human Resource Strategy, Change Management, Talent Management, Organizational Strategy, HR Tech, Crisis Management, Talent Acquisition, Workforce Development, Team Management, Leadership Development, People Analytics, Leadership, Cultural Diversity, Mentorship
Intermediate · Course · 1 - 4 Weeks

University of Colorado System
Skills you'll gain: Responsible AI, Agentic systems, Data Ethics, Machine Learning Algorithms, Agentic Workflows, Data Governance, AI Enablement, Health Systems, Machine Learning Methods, Health Informatics, Artificial Intelligence, Analytics, Digital Transformation, Healthcare Industry Knowledge, Generative AI Agents, Machine Learning, Health Technology, Health Information Management, Information Technology, Information Systems
Beginner · Specialization · 3 - 6 Months

Corporate Finance Institute
Skills you'll gain: Dashboard, Microsoft Excel, Pivot Tables And Charts, Star Schema, Spreadsheet Software, Data Transformation, Data Analysis Expressions (DAX), Data Storytelling, Data Analysis, Excel Formulas, Extract, Transform, Load, Consolidation, Data Visualization Software, Data Presentation, Data Modeling, Business Intelligence, Competitive Analysis, Data Manipulation, Data Cleansing, Data Integration
Beginner · Specialization · 3 - 6 Months

Fundação Instituto de Administração
Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Predictive Analytics, Sales Process, Ggplot2, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Customer Insights, Analytics, Customer experience strategy (CX), Data Science, Data Analysis, Data Manipulation, Applied Machine Learning, Machine Learning Algorithms
Beginner · Specialization · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Social Media Strategy, Content Strategy, Marketing Strategies, Digital Advertising, Email Marketing, Content Creation, Web Design and Development, Event Management
Beginner · Course · 1 - 4 Weeks

Tel Aviv University
Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis
Mixed · Course · 1 - 3 Months