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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of California, Irvine

    Introduction to Digital Marketing

    Skills you'll gain: Search Engine Marketing, Digital Brand Strategy, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Social Media Marketing, Social Media Strategy, Digital Media Strategy, Social Media, Web Analytics and SEO, Storytelling, Marketing Strategies, Marketing Strategy and Techniques, Pay Per Click Advertising, Marketing Communications, Digital Advertising, Customer Relationship Management, Brand Management

    4.7 stars, 244 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (244) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • R

    Real Madrid Graduate School Universidad Europea

    Foundations of Sports Marketing

    Skills you'll gain: Marketing Analytics, Strategic Partnership, Marketing, Key Performance Indicators (KPIs), Customer Engagement, Product Marketing, Marketing Strategy and Techniques, Return On Investment, Stakeholder Management, Branding, Digital Marketing, Brand Management, Advertising, Consumer Behaviour, Sales Process, Public Relations, Emotional Intelligence, Price Negotiation, Data Analysis, Creative Thinking

    4.8 stars, 8 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (8) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    SkillUp

    Social Media Marketing

    Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Content Scheduling, Social Media Campaigns, Content Creation, Social Media Analytics, Instagram, TikTok, Content Development and Management, Content Performance Analysis, Content Strategy, Growth Strategies, Content Optimization, Drive Engagement, Brand Strategy, Digital Marketing, Market Research

    4.6 stars, 26 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (26) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    People Analytics with AI: Data-Driven HR Strategies

    Skills you'll gain: Stakeholder Management, Data Storytelling, People Analytics, Risk Mitigation, Workforce Planning, HR Tech, Consulting, Organizational Strategy, Persuasive Communication, Management Reporting, Communication, Data Visualization, Data Analysis, Talent Management, Strategic Thinking, Employee Engagement, Information Technology, Project Management, Empathy, Statistical Methods

    Advanced · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • I

    IBM

    Introduction to Data Analytics

    Skills you'll gain: Data Storytelling, Data Wrangling, Data Presentation, Big Data, Interactive Data Visualization, Data Analysis, Statistical Visualization, Data Cleansing, Apache Hadoop, Statistical Analysis, Data Visualization, Data Import/Export, Apache Hive, Data Mart, Data Processing, Data Warehousing, Data Transformation, Apache Spark, Data Science, Microsoft Excel

    4.8 stars, 21K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (21K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IE Business School

    Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more

    Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising Campaigns, Advertising, Marketing, Marketing Budgets, Brand Marketing, Campaign Planning, Communication Planning, Marketing Planning, Marketing and Public Relations, Marketing Design, Brand Strategy, Media and Communications, Brand Management, Brand Loyalty, Branding, Marketing Management, Marketing Psychology, Communication

    4.7 stars, 2.5K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (2.5K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google

    Introduction to Email Marketing

    Skills you'll gain: Digital Media Strategy, Business Marketing

    4.9 stars, 15 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (15) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • N

    Northwestern University

    Sports Marketing

    Skills you'll gain: Event Marketing, Press Releases, Social Media Management, Events and Conferences, Social Media, Media Relations, Brand Loyalty, Branding, Marketing and Public Relations, Social Media Campaigns, Event Management, Marketing Strategy and Techniques, Loyalty Programs, Brand Management, Event Planning, Public Relations, Corporate Communications, Strategic Communication, Promotions and Campaigns, Driving engagement

    4.7 stars, 1.5K reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (1.5K) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    Simplilearn

    Data Analytics Course with Generative AI

    Skills you'll gain: Exploratory Data Analysis, Generative AI, Analytics, Data Analysis, Extract, Transform, Load, Interactive Data Visualization, Data Visualization, Predictive Analytics, Data-Driven Decision-Making, Data Synthesis, Predictive Modeling, Forecasting, AI Integrations, Descriptive Analytics, Data Modeling, Risk Analysis

    4.7 stars, 15 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (15) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Amazon Web Services

    Fundamentals of Analytics on AWS

    Skills you'll gain: Data-Driven Decision-Making, Data Lakes, Data Storage Technologies, Analytics, Data Architecture, Data Warehousing, Data Management, Data Analysis, Big Data, Data Storage, Amazon Web Services, Machine Learning

    4.3 stars, 72 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.3 (72) · Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
  • U

    University of London

    Business and Marketing Strategies

    Skills you'll gain: Operations Management, Operations, Process Design, Operational Excellence, Business Operations, Consumer Behaviour, Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Competitive Analysis, Business Ethics, Marketing, Social Sciences, International Relations, Culture, Data-Driven Marketing, Business Management, Business, Sustainable Business

    4.6 stars, 575 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (575) · Beginner · Specialization · 3 - 6 Months

    Category: Job skills
    Job skills
    Status: Free trial
    Free trial
  • C

    Coursera

    Marketing Digital con Easil

    Skills you'll gain: Social Media Marketing, Social Media, Facebook, Social Media Content, Collaborative Software, Online Advertising, Marketing, Digital Advertising, Content Creation, Content Development and Management, Team Oriented, Digital Marketing Tools

    4.3 stars, 13 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.3 (13) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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