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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    GenAI in Business: Planning Framework for Implementation

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Data Integration, Business Analysis, Data Quality, Technology Roadmaps, Business Solutions, Business Transformation, Business Strategy, Stakeholder Communications, Process Analysis, Decision Making, Stakeholder Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Customer Value, Acquisition, and Retention

    Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer Relationship Building, Customer Data Management, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Data-Driven Marketing, Customer Analysis, Marketing Strategies, Return On Investment, Predictive Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Set and Achieve Team Goals

    Skills you'll gain: Goal-Oriented, Team Leadership, Drive Engagement, Collaboration, Organizational Effectiveness, Productivity, Resource Management, Overcoming Obstacles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    67 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Cyber Security: Essentials for AI

    Skills you'll gain: Data Security, Security Testing, Threat Detection, Cyber Threat Intelligence, Cyber Attacks, Cyber Risk, Cyber Security Strategy, AI Integrations, Intrusion Detection and Prevention, Cyber Threat Hunting, Data Management, Cybersecurity, Cyber Governance, Artificial Intelligence and Machine Learning (AI/ML), Security Management, Security Awareness, Security Strategy, AI Product Strategy, Security Software, Generative AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    50 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IIMA - IIM Ahmedabad

    How to Transform Digitally?

    Skills you'll gain: Digital Transformation, Business Transformation, Stakeholder Engagement, Stakeholder Management, Organizational Change, Change Management, Business Modeling, Enterprise Architecture, Information Technology Architecture, Cloud Computing Architecture, Governance, Automation, Operational Excellence, Overcoming Objections, Cybersecurity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    商务英语课程 Business English

    Skills you'll gain: Sales Presentation, Sales Presentations, Purchasing, Meeting Facilitation, Business Writing, Selling Techniques, Strategic Sourcing, Product Marketing, Active Listening, Business Correspondence, General Sales Practices, Marketing Materials, English Language, Business Communication, Marketing, Employee Coaching, Peer Review, Presentations, Executive Presence, Management Reporting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    46 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Product Launch and Post-Launch Management

    Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Quality Assurance and Control, Product Quality (QA/QC), Quality Assurance, Product Planning, Product Management, Release Management, Sales Strategy, New Product Development, Quality Monitoring, Performance Analysis, Product Development, Technical Product Management, Promotional Strategies, Performance Measurement, Responsible AI, Marketing Planning, Product Improvement, Campaign Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    62 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Product Management Fundamentals

    Skills you'll gain: Stakeholder Management, Product Management, Stakeholder Engagement, Product Roadmaps, Stakeholder Communications, Competitive Analysis, Product Lifecycle Management, Product Development, Market Research, Product Strategy, Agile Product Development, Market Analysis, Agile Methodology, Product Requirements, Business Strategy, Conflict Management, Kanban Principles, Communication, Prioritization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Developing Innovative Ideas for Product Leaders

    Skills you'll gain: Innovation, Ideation, Entrepreneurship, Competitive Analysis, New Business Development, Market Analysis, Product Lifecycle Management, Market Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    234 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Formulación y evaluación de proyectos complejos

    Skills you'll gain: Feasibility Studies, Project Management Life Cycle, Project Portfolio Management, Program Management, Strategic Planning, Project Management, Project Management Institute (PMI) Methodology, Financial Analysis, Case Studies, Organizational Strategy, Business Analysis, Complex Problem Solving

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Introduction to Public Relations

    Skills you'll gain: Media Relations, Public Relations, Target Audience, Communication Planning, Marketing and Public Relations, Strategic Communication, Media and Communications, Performance Metric, Campaign Planning, Program Evaluation, Generative AI, AI literacy, Content Creation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Create a Professional Automated Landing Page using Mailchimp

    Skills you'll gain: Email Automation, Lead Generation, Email Marketing, Driving engagement, Digital Advertising, Marketing Automation, Digital Marketing Campaigns

    4.6
    Rating, 4.6 out of 5 stars
    ·
    68 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing strategy courses

  • GenAI in Business: Planning Framework for Implementation: University of Michigan
  • Customer Value, Acquisition, and Retention: University of Maryland, College Park
  • Set and Achieve Team Goals: Google
  • Cyber Security: Essentials for AI: Macquarie University
  • How to Transform Digitally?: IIMA - IIM Ahmedabad
  • 商务英语课程 Business English: Arizona State University
  • Product Launch and Post-Launch Management: Microsoft
  • Product Management Fundamentals: Xbox
  • Developing Innovative Ideas for Product Leaders: University of Maryland, College Park
  • Formulación y evaluación de proyectos complejos: Universidad de los Andes

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Arts and Humanities
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425 courses
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