Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Arizona State University
Skills you'll gain: Purchasing, Negotiation, Business Communication, Business Correspondence, English Language, Data Storytelling, Business Writing, Budgeting, Communication Strategies, Oral Expression, Financial Forecasting, Financial Data, Communication, Forecasting, Verbal Communication Skills, Influencing, Business Ethics, Presentations, Finance, Leadership
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Google Analytics, Web Analytics, Conversion Funnel Analysis, Marketing Effectiveness, Marketing Analytics, Looker (Software), Content Performance Analysis, Data-Driven Marketing, Data Visualization, Marketing Automation, Digital Marketing Tools, Customer Insights, Campaign Management, Data-Driven Decision-Making, Business Reporting, Performance Reporting, Trend Analysis, Data Validation, Statistical Analysis, Key Performance Indicators (KPIs)
Intermediate · Specialization · 3 - 6 Months

University of Minnesota
Skills you'll gain: Employee Performance Management, Performance Management, Performance Appraisal, Talent Acquisition, Human Resources Management and Planning, Compensation Analysis, Compensation Strategy, Human Resource Strategy, Performance Review, Compensation Management, Human Resources, Recruitment Strategies, Peer Review, Human Resource Policies, Workforce Management, Talent Management, Employee Retention, Recruitment, Constructive Feedback, Employee Engagement
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Content Performance Analysis, Driving engagement, Drive Engagement, Content Strategy, Social Media Content, Customer Engagement, Content Creation, Strategic Communication, Branding, Marketing Analytics, Digital Analysis, Social Media Strategy, Social Media Management, Video Production, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: LinkedIn, Professional Networking, Web Presence, Relationship Building, Professional Development, General Networking, Professionalism
Beginner · Guided Project · Less Than 2 Hours

Pontificia Universidad Católica de Chile
Skills you'll gain: English Language, Language Competency, Vocabulary, Grammar, Sales Strategy, Business Communication, Storytelling, Communication Strategies, Business Strategies
Intermediate · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Copywriting, Social Media Marketing, Content Marketing, Content Optimization, Writing and Editing, Selling Techniques, Driving engagement, Branding, Email Marketing, Marketing, Advertising Campaigns, Search Engine Optimization
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Microsoft Copilot, Microsoft 365, Personalized Campaigns, Sales Enablement, Marketing Automation, Marketing Operations, Customer experience improvement, Generative AI, Business Process Automation, Data-Driven Marketing, Campaign Management, AI Security, Sales Process, Sales Strategy, Customer Service, Business Metrics, AI Personalization, Customer Support, AI Integrations, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Universitat Autònoma de Barcelona
Skills you'll gain: Media and Communications, Social Media Management, Culture, Media Strategy, Video Production, Social Media, Brand Management, Advertising, Event Marketing, Social Media Content, Media Production, Branding, Production Schedule, Social Media Strategy, Storytelling, Commercialization, Intellectual Property
Beginner · Course · 1 - 3 Months

London Business School
Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Business, Digital Transformation, Resilience, Operational Risk, Leadership Development, Business Transformation, Business Continuity, Adaptability, Contingency Planning, Team Motivation, Corporate Strategy, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Culture Transformation, Organizational Change, Leadership Studies, Business Leadership, Machine Learning
Intermediate · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Customer experience strategy (CX), Communication Planning, Innovation, Performance Analysis, Performance Measurement, Project Risk Management, Project Performance, Solution Design, Performance Metric, Risk Management, Experience Design, Risk Management Framework, Communication Strategies, Stakeholder Communications, Process Design, Internal Communications, Business Strategy
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Internet Of Things, Manufacturing Operations, Digital Transformation, Cloud Services, Cloud Computing, Automation, Operational Efficiency, Emerging Technologies, System Implementation, Technology Strategies, Real Time Data, Value Propositions, Case Studies, Cybersecurity
Beginner · Course · 1 - 4 Weeks