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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Tel Aviv University

    Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing

    Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    135 reviews

    Mixed · Course · 1 - 3 Months

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    Ball State University

    Introduction to Programming

    Skills you'll gain: Data Analysis, Programming Principles, Statistical Analysis, Computer Programming, Python Programming, Object Oriented Programming (OOP), Natural Language Processing, Scripting, NumPy, Algorithms, Debugging, Data Structures

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    30 reviews

    Beginner · Course · 1 - 3 Months

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    Starweaver

    AI Leadership & Strategic Implementation

    Skills you'll gain: Responsible AI, AI Product Strategy, AI Enablement, Organizational Change, Product Roadmaps, Program Implementation, Stakeholder Engagement, Market Opportunities, Google Gemini, Business Strategy, Generative AI, Corporate Strategy, Corporate Communications, Enterprise Security, Prompt Engineering, Corporate Sustainability, Business Communication, Communication Strategies, Marketing Strategy and Techniques, Communication

    3.9
    Rating, 3.9 out of 5 stars
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    24 reviews

    Intermediate · Specialization · 1 - 4 Weeks

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    SAP

    Business Process Modeling and Analysis

    Skills you'll gain: SAP Signavio, Business Process Modeling, Performance Measurement, Process Analysis, Process Design, Business Process, Process Mapping, Process Improvement, Gap Analysis, SAP Analytics Cloud, Business Process Improvement, Dashboard, Data Visualization, Root Cause Analysis, Data-Driven Decision-Making, ChatGPT

    4.4
    Rating, 4.4 out of 5 stars
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    16 reviews

    Beginner · Course · 1 - 4 Weeks

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    The University of Edinburgh

    Data Science in Stratified Healthcare and Precision Medicine

    Skills you'll gain: Precision Medicine, Bioinformatics, Image Analysis, Biomedical Technology, Big Data, Data Science, Data Ethics, Health Informatics, Statistical Modeling, Machine Learning, Natural Language Processing, Data Integration, Network Analysis, Graph Theory, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
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    339 reviews

    Intermediate · Course · 1 - 3 Months

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    Microsoft

    Applications of Copilot in the Workplace

    Skills you'll gain: Microsoft Copilot, Microsoft 365, Sales Enablement, Marketing Automation, Customer experience improvement, Generative AI, Business Process Automation, AI Security, Customer Service, Business Metrics, AI Enablement, Return On Investment, Automation, Customer Retention, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
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    30 reviews

    Beginner · Course · 1 - 4 Weeks

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    University of Colorado Boulder

    Musician’s Professional Toolbox: Your Portfolio Career

    Skills you'll gain: Productivity, Brand Strategy, Market Research, Professional Networking, Time Management, Branding, Target Audience, Business Modeling, Social Media, Prioritization, Competitive Analysis, Photo/Video Production and Technology, Promotional Materials, Goal Setting, Business Strategy, Marketing Materials, Business Planning, Recruitment, Presentations, Marketing

    4.9
    Rating, 4.9 out of 5 stars
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    16 reviews

    Intermediate · Specialization · 3 - 6 Months

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    INSEAD

    Blockchain in Financial Services: Strategic Action Plan

    Skills you'll gain: Blockchain, Business Strategy, Strategic Decision-Making, Work Breakdown Structure, Project Implementation, Project Design, Solution Design, Financial Services, Business Modeling, Competitive Analysis, Market Analysis, Case Studies, Value Propositions, Market Research

    4.4
    Rating, 4.4 out of 5 stars
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    69 reviews

    Intermediate · Course · 1 - 3 Months

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    Skillshare

    Start Your Freelance Video Editing Career

    Skills you'll gain: Constructive Feedback, Sales Presentation, Client Services, Data Storage, Video Editing, Social Media, Style Guides, Rapport Building, Active Listening, Social Media Marketing, File Management, Customer Relationship Building, Cloud Storage, Expectation Management, Data Management, Instagram, Relationship Management, Post-Production, Storyboarding, Self-Motivation

    4
    Rating, 4 out of 5 stars
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    8 reviews

    Beginner · Specialization · 3 - 6 Months

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    IBM

    Generative AI Language Modeling with Transformers

    Skills you'll gain: Generative AI, Large Language Modeling, PyTorch (Machine Learning Library), Transfer Learning, Embeddings, Natural Language Processing, Text Mining, Applied Machine Learning, Performance Tuning

    4.5
    Rating, 4.5 out of 5 stars
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    130 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    AI-Enhanced Content Creation:Elevate Copywriting with Humata

    Skills you'll gain: Prompt Engineering, Target Audience, Blogs, Marketing Psychology, Online Advertising, Copywriting, Advertising, Generative AI, Content Creation, Social Media Content

    4.1
    Rating, 4.1 out of 5 stars
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    19 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Python 101: Develop Your First Python Program

    Skills you'll gain: Game Design, Python Programming, Programming Principles, Computer Programming, Scripting, Data Validation, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    282 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing: Tel Aviv University
  • Introduction to Programming: Ball State University
  • AI Leadership & Strategic Implementation: Starweaver
  • Business Process Modeling and Analysis: SAP
  • Data Science in Stratified Healthcare and Precision Medicine: The University of Edinburgh
  • Applications of Copilot in the Workplace: Microsoft
  • Musician’s Professional Toolbox: Your Portfolio Career: University of Colorado Boulder
  • Blockchain in Financial Services: Strategic Action Plan: INSEAD
  • Start Your Freelance Video Editing Career: Skillshare
  • Generative AI Language Modeling with Transformers: IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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