Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Colorado Boulder
Skills you'll gain: Probability, Statistical Inference, Estimation, Probability & Statistics, Statistical Methods, Probability Distribution, Statistics, Bayesian Statistics, Markov Model, Statistical Analysis, Sampling (Statistics), Applied Mathematics, Artificial Intelligence, Generative AI, Data Analysis, Correlation Analysis, Data Science, Decision Intelligence, Machine Learning Algorithms, Mathematical Theory & Analysis
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: LangChain, LLM Application, Tool Calling, AI Workflows, Generative AI Agents, Agentic Workflows, Artificial Intelligence and Machine Learning (AI/ML), Application Development, Data Visualization, Agentic systems, Analytics, Software Development
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Star Schema, Power BI, Data Modeling, Data Analysis Expressions (DAX), Model Optimization, Snowflake Schema, Database Design, Performance Tuning, Data Analysis, Business Intelligence, Data Visualization, Time Series Analysis and Forecasting
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Epidemiology, Public Health, Public Health and Disease Prevention, Health Policy, Health Informatics, Biostatistics, Health Assessment, Infectious Diseases, Health Information Management, Data Collection, Descriptive Analytics, Statistical Methods
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Microsoft Azure, Azure DevOps, Azure DevOps Pipelines, Microsoft Power Platform, Enterprise Architecture, Power BI, Data Architecture, Enterprise Application Management, Git (Version Control System), Application Deployment, Continuous Deployment, Capacity Management, Version Control, Solution Delivery, Solution Architecture, Data Management, Data Pipelines, Process Validation, Data Security, Data Integrity
Advanced · Course · 3 - 6 Months

University of Houston
Skills you'll gain: Probability & Statistics, Statistical Methods, Statistics, Microsoft Excel, Predictive Analytics, Game Theory, Spreadsheet Software, Predictive Modeling, Excel Formulas, Pivot Tables And Charts, Regression Analysis, Statistical Analysis, Statistical Modeling, Advanced Analytics, Data-Driven Decision-Making, Data Analysis, Analytics, Data Analysis Software, Simulations, Probability
Beginner · Course · 1 - 3 Months

Skills you'll gain: Management Training And Development, Team Leadership, Team Performance Management, Goal-Oriented, Employee Coaching, Performance Management, Constructive Feedback, People Development, Goal Setting, Performance Appraisal, Delegation Skills, Drive Engagement, Culture Transformation, Team Collaboration, Internal Communications, Relationship Management, Resource Management, Empowerment, Team Motivation, Communication
Beginner · Specialization · 3 - 6 Months

Goldman Sachs
Skills you'll gain: Market Opportunities, Business Planning, Feasibility Studies, Growth Strategies, Business Development, Business Strategy, Strategic Thinking, Entrepreneurship, Business Priorities, Proposal Development, Business Analytics, Goal Setting, Peer Review
Mixed · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Keyword Research, Search Engine Optimization, Competitive Analysis, Stakeholder Management, Content Optimization, Stakeholder Communications, Client Services, Content Strategy, Content Performance Analysis, Competitive Intelligence, Strategic Planning, Web Analytics, Business Planning, Sales Presentations, Presentations, Technical Communication, Gap Analysis, Prioritization
Intermediate · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Case Studies, Market Research, Behavioral Economics, Decision Making, Analysis
Beginner · Course · 1 - 4 Weeks

Sage Publications
Skills you'll gain: Experimentation, Research Design, Science and Research, Scientific Methods, Research Methodologies, Clinical Trials, Research, Clinical Research Ethics, Clinical Research, Healthcare Ethics, Data Synthesis, Policy Analysis, Research, and Development, Informed Consent, Statistical Inference, Statistical Methods, Analysis, Data Collection, Program Evaluation, Market Research, Control Systems
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Sampling (Statistics), Bayesian Statistics, Probability & Statistics, Statistical Inference, Statistics, Probability, Probability Distribution, Data Analysis, Statistical Analysis, Biostatistics, Statistical Hypothesis Testing
Mixed · Course · 1 - 4 Weeks