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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Meta

    Marketing Analytics with Meta

    Skills you'll gain: A/B Testing, Marketing Analytics, Advertising Campaigns, Campaign Management, Data Presentation, Presentations, Marketing, Marketing Effectiveness, Social Media Campaigns, Advertising, Digital Advertising, Marketing Strategies, Social Media Marketing, Facebook, Data-Driven Decision-Making, Data Analysis, Brand Awareness, Key Performance Indicators (KPIs), Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    252 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Brand Marketing and SEO Tools using Wix

    Skills you'll gain: Email Marketing, Social Media Content, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Branding, Digital Marketing, Marketing Design, Marketing, Content Management Systems

    4.6
    Rating, 4.6 out of 5 stars
    ·
    375 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Storytelling in Branding and Content Marketing

    Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Social Media Content, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Game Design, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    345 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    W

    Wesleyan University

    Social Psychology

    Skills you'll gain: Social Sciences, Psychology, Persuasive Communication, Sociology, Empathy & Emotional Intelligence, Behavior Management, Conflict Management, Research, Diversity Awareness, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.1K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Use Mailchimp to Build an E-mail Marketing Campaign

    Skills you'll gain: Email Marketing, Advertising Mail, Direct Marketing, Campaign Management, Marketing Materials, Marketing, Digital Marketing, Target Audience, Registration, Design, Business

    4.5
    Rating, 4.5 out of 5 stars
    ·
    380 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Marketing Digital

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    AI-Powered Content Marketing and Strategy

    Skills you'll gain: Adobe Express, Social Media Content, Responsible AI, Cross-Channel Marketing, Content Marketing, Generative AI, Social Media, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Content Creation, Marketing Automation, Email Marketing, Social Media Campaigns, Adobe Creative Cloud, Graphic and Visual Design, Search Engine Optimization, Storytelling, Performance Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    972 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Google Marketing Digital e E-Commerce

    Skills you'll gain: Email Marketing, Data Storytelling, Social Media Marketing, Search Engine Optimization, Marketing Budgets, Social Media, Order Fulfillment, Media Planning, Search Engine Marketing, Paid media, Google Ads, Marketing Analytics, Social Media Strategy, Customer Retention, A/B Testing, Customer Relationship Management, E-Commerce, Performance marketing, Marketing, Campaign Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.7K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Foundations of Digital Marketing and E-commerce

    Skills you'll gain: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Web Analytics and SEO, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Digital Advertising, Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Social Media Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Assess for Success: Marketing Analytics and Measurement

    Skills you'll gain: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Performance marketing, Digital Marketing, Data Presentation, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Marketing Digital: Desde SEO hasta Analítica de Datos

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Marketing Strategies, Email Marketing, Web Analytics and SEO, Social Media Marketing, Keyword Research, Content Marketing, Digital Transformation, Marketing Effectiveness, Social Media Strategy, Customer Analysis, Marketing Analytics, Data Analysis, Paid media, Return On Investment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    How to create Social Media graphics using Canva

    Skills you'll gain: Canva (Software), Design Elements And Principles, Graphic and Visual Design, Content Creation, Design, Graphic Design, Photo Editing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular social media marketing courses

  • Marketing Analytics with Meta: Meta
  • Brand Marketing and SEO Tools using Wix: Coursera
  • Storytelling in Branding and Content Marketing : IE Business School
  • Social Psychology: Wesleyan University
  • Use Mailchimp to Build an E-mail Marketing Campaign: Coursera
  • Marketing Digital: Universidade de São Paulo
  • AI-Powered Content Marketing and Strategy: Adobe
  • Google Marketing Digital e E-Commerce: Google
  • Foundations of Digital Marketing and E-commerce: Google
  • Assess for Success: Marketing Analytics and Measurement: Google

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Analytics (13)
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Marketing Analytics (11)
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Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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