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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Colorado Boulder

    Master of Science in Data Science

    Skills you'll gain: Prompt Engineering, New Product Development, Model Based Systems Engineering, Model Evaluation, Generative AI, Financial Statement Analysis, Sustainable Business, Data Mining, Field-Programmable Gate Array (FPGA), Delegation Skills, Strategic Decision-Making, Real-Time Operating Systems, Object Oriented Design, Sampling (Statistics), Failure Analysis, Data Ethics, Goal Setting, Database Design, Data Visualization, Supervised Learning

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Introduction to Statistics & Data Analysis in Public Health

    Skills you'll gain: Analytical Skills, Science and Research, Sampling (Statistics), Statistical Hypothesis Testing, Data Literacy, Statistical Analysis, R (Software), Data Analysis, Statistical Software, Statistical Programming, Probability & Statistics, Statistical Methods, Data Analysis Software, R Programming, Statistics, Public Health, Statistical Inference, Descriptive Statistics, Probability Distribution

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Type and Visual Organization

    Skills you'll gain: Typography, Layout Design, Graphic and Visual Design, Design Thinking, Visual Design, Creativity, Strategic Communication, Design Elements And Principles, Communication Strategies

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    S

    Sage Publications

    Experimental Designs

    Skills you'll gain: Experimentation, Research Design, Science and Research, Scientific Methods, Research Methodologies, Clinical Trials, Research, Clinical Research Ethics, Clinical Research, Healthcare Ethics, Data Synthesis, Policy Analysis, Research, and Development, Informed Consent, Statistical Inference, Statistical Methods, Analysis, Data Collection, Program Evaluation, Market Research, Control Systems

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universidad Austral

    Creación de tableros y storytelling con Tableau

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Python for Real-World Data Analysis

    Skills you'll gain: Seaborn, Data Storytelling, Data Visualization, Data Presentation, Data Integration, A/B Testing, Data Import/Export, Statistical Hypothesis Testing, Text Mining, Data-Driven Decision-Making, Git (Version Control System), Matplotlib, Pandas (Python Package), Version Control, GitHub, Social Media Analytics, Statistical Analysis, Exploratory Data Analysis, Jupyter, NumPy

    4.3
    Rating, 4.3 out of 5 stars
    ·
    95 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Expert Academy

    Buyer Decision Making: Behaviour, Influence And Ethics

    Skills you'll gain: Negotiation, Consumer Behaviour, Stakeholder Engagement, Behavioral Economics, Stakeholder Communications, Decision Making, Influencing, Stakeholder Management, Marketing Psychology, Sales, General Sales Practices, Problem Solving, Critical Thinking and Problem Solving, Strategic Decision-Making, Customer Analysis, Business Ethics, Analysis, Overcoming Objections, Persuasive Communication, Trustworthiness

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategy Formulation

    Skills you'll gain: Business Strategy, Business Planning, Strategic Decision-Making, Strategic Thinking, Organizational Strategy, Resource Management, Corporate Strategy, Competitive Analysis, Decision Making, Market Analysis, Global Marketing, Growth Strategies, Market Opportunities, Value Propositions, Market Dynamics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Engagement & Feedback Optimization

    Skills you'll gain: People Analytics, Employee Engagement, Employee Surveys, Power BI, Team Performance Management, Organizational Effectiveness, Employee Coaching, Driving engagement, User Feedback, Performance Metric, Constructive Feedback, Performance Measurement, Workforce Planning, Workforce Management, Workforce Development, Dashboard, Human Resource Strategy, Drive Engagement, Data Analysis, Data Analysis Software

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Professional HRM Mastery

    Skills you'll gain: Succession Planning, Performance Appraisal, Responsible AI, Culture Transformation, Human Resource Strategy, Intercultural Competence, Applicant Tracking Systems, Performance Review, Employee Engagement, Strategic Leadership, Conflict Management, Business Transformation, Employee Retention, Compensation Management, Performance Management, Generative AI, Employee Onboarding, Recruitment, Change Management, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    The State University of New York

    Big Data, Genes, and Medicine

    Skills you'll gain: Data Presentation, Bioinformatics, Big Data, Analytics, Data Mining, Health Informatics, R (Software), Biostatistics, Biomedical Technology, Informatics, Advanced Analytics, Medical Science and Research, Predictive Analytics, R Programming, Predictive Modeling, Statistical Programming, Statistical Analysis, Statistical Methods, Data Cleansing, Molecular Biology

    4.2
    Rating, 4.2 out of 5 stars
    ·
    287 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    PwC

    Effective Business Presentations with Powerpoint

    Skills you'll gain: Microsoft PowerPoint, Presentations, Oral Expression, Data Storytelling, Verbal Communication Skills, Public Speaking, Data Visualization, Business Communication, Storytelling, Client Services, Communication, Peer Review, Communication Strategies, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

  • Google AI Certificate
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