Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
Duke University
Skills you'll gain: Strategic Leadership, Organizational Strategy, Stakeholder Management, Strategic Planning, Business Metrics, Culture, Business Priorities, Leadership, Performance Measurement, Goal Setting, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Employee Surveys, Employee Engagement, User Feedback, Microsoft 365, Business Intelligence Software, Performance Analysis, Internal Communications, Customer Insights, Customer Analysis, Business Software, Market Research, User Research, Data Analysis Software, Business Strategy
Beginner · Guided Project · Less Than 2 Hours

Amazon Web Services
Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Strategic Thinking, Machine Learning Methods
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Management Accounting, Performance Measurement, Cost Accounting, Variance Analysis, Budgeting, Accounting, Capital Budgeting, Financial Accounting, Organizational Strategy, Key Performance Indicators (KPIs), Financial Analysis, Return On Investment, Cash Flows, Decision Making
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Stanford University
Skills you'll gain: Generative AI, Workforce Development, OpenAI, Socioeconomics, Digital Transformation, AI Product Strategy, Artificial Intelligence, Responsible AI, Automation, Large Language Modeling, Economics, Natural Language Processing
Beginner · Course · 1 - 4 Weeks

Universidad Austral
Skills you'll gain: Design Thinking, Team Leadership, Team Building, Market Opportunities, Entrepreneurship, Solution Design, Financial Management, Marketing Strategies, Innovation, Marketing, Business Development, Business Planning, Business Modeling, Value Propositions, New Product Development, Professional Networking
Beginner · Course · 1 - 3 Months
Skills you'll gain: Computer Security Incident Management, Endpoint Security, Incident Management, Incident Response, ISO/IEC 27001, Security Management, Vulnerability Scanning, Digital Forensics, Risk Management, Personally Identifiable Information, Linux, Linux Administration, Infrastructure Security, Network Security, Threat Management, Event Monitoring, Enterprise Risk Management (ERM), Business Risk Management, Security Information and Event Management (SIEM), Security Strategy
Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Graphic and Visual Design Software, Marketing Design, Graphic and Visual Design, Graphic Design, Design, Infographics, Presentations, Advertising, Marketing, Project Design, User Accounts, Data Sharing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Data Management, Customer Retention, Customer Relationship Building, Marketing Automation, Value Propositions, Portfolio Management, Performance Measurement, Automation
Mixed · Course · 1 - 4 Weeks

28DIGITAL
Skills you'll gain: Sustainable Business, Corporate Sustainability, Business Transformation, Digital Transformation, Environmental Social And Corporate Governance (ESG), Governance, Innovation, Stakeholder Engagement, Sustainability Reporting, Business Leadership, Business Strategies, Business Modeling, Market Opportunities, Value Propositions
Intermediate · Course · 1 - 3 Months

University of Colorado System
Skills you'll gain: Contingency Planning, Disaster Recovery, Business Continuity Planning, Security Management, IT Management, System Monitoring, Cyber Security Policies, Enterprise Security, Compliance Auditing, Security Strategy, Systems Administration, Operating System Administration, Governance, Security Controls, Organizational Strategy, Patch Management, Continuous Monitoring, Unix, Procedure Development, Incident Response
Intermediate · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Corporate Communications, Storytelling, Internal Communications, Strategic Communication, Social Media, Interpersonal Communications, Employee Engagement, Telecommuting, Public Relations, Social Media Content, Stakeholder Communications, Business Communication, Communication Strategies, Communication, Media and Communications, Marketing and Public Relations
Beginner · Course · 1 - 4 Weeks