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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    EDUCBA

    Master Sqoop for Data Transfer in Hadoop Ecosystems

    Skills you'll gain: Apache Hadoop, Apache Hive, Extract, Transform, Load, Data Pipelines, Data Import/Export, Data Migration, Data Integration, MySQL, SQL, Relational Databases, Data Processing, Data Validation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    EDUCBA

    Build Interactive R Shiny Data Apps for NGOs

    Skills you'll gain: Shiny (R Package), Cloud Deployment, Interactive Data Visualization, Application Deployment, Performance Tuning, Data Visualization Software, Web Applications, Application Development, R Programming, Dashboard, Exploratory Data Analysis, User Interface (UI), User Interface (UI) Design, Data Import/Export

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Salesforce Basics

    Skills you'll gain: Salesforce, Sales Enablement, Sales Pipelines, Data Management, Sales Development, Stakeholder Engagement, Customer Relationship Management (CRM) Software, Marketing Automation, Customer Relationship Management, Data Security, Security Management, Customer Engagement, User Accounts, Customer Success Management, Marketing Management, Cloud-Based Integration, Customer Communications Management, Account Management, Automation, Business Reporting

    4.2
    Rating, 4.2 out of 5 stars
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    219 reviews

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Apply Mobile RPA Automation for Ecommerce Apps

    Skills you'll gain: Robotic Process Automation, Product Automation, Mobile Development, Automation, Business Process Automation, Workflow Management, Data Transformation, Web Scraping, Data Capture, E-Commerce, Development Environment, Data Processing, Data Analysis, Data Manipulation, Data Cleansing, Hypertext Markup Language (HTML), Data Collection, Data Validation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Web Design: Strategy and Information Architecture

    Skills you'll gain: Information Architecture, Persona (User Experience), UI/UX Strategy, Web Design, User Experience, Wireframing, User Research, User Centered Design, Mockups, Usability Testing, Requirements Analysis, Target Audience, Agile Methodology

    4.8
    Rating, 4.8 out of 5 stars
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    1.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Johns Hopkins University

    A Crash Course in Data Science

    Skills you'll gain: Data Science, Data Management, Data Analysis, Data-Driven Decision-Making, Project Design, Performance Metric, Software Engineering, Machine Learning, Statistical Inference

    4.5
    Rating, 4.5 out of 5 stars
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    8.4K reviews

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Analyze & Visualize Data Using Advanced Excel

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Spreadsheet Software, Data Visualization Software, Excel Formulas, Dashboard, Data Analysis, Business Analytics, Data Manipulation, Exploratory Data Analysis, Trend Analysis, Graphing, Technical Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Python for Real-World Data Analysis

    Skills you'll gain: Seaborn, Data Storytelling, Data Integration, A/B Testing, Data Import/Export, Statistical Hypothesis Testing, Statistical Methods, Text Mining, Data-Driven Decision-Making, Git (Version Control System), Data Presentation, Matplotlib, Data Visualization, Pandas (Python Package), Version Control, GitHub, Statistical Analysis, Exploratory Data Analysis, Jupyter, NumPy

    4.3
    Rating, 4.3 out of 5 stars
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    88 reviews

    Beginner · Specialization · 1 - 3 Months

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    Coursera

    AI-Driven Financial Planning, Forecasting, and Automation

    Skills you'll gain: Financial Forecasting, Financial Data, Variance Analysis, Financial Analysis, Budgeting, Financial Modeling, Cash Flow Forecasting, Cost Management, Supervised Learning, Financial Planning, Applied Machine Learning, Predictive Modeling, Risk Modeling, Data-Driven Decision-Making, Business Analytics, Risk Analysis, Credit Risk, Model Evaluation, Feature Engineering, Data Pipelines

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Duke University

    Inferential Statistics

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Statistical Reporting, R (Software), Statistical Methods, Statistics, R Programming, Statistical Analysis, Probability & Statistics, Data Analysis, Sampling (Statistics), Probability Distribution, Software Installation

    4.8
    Rating, 4.8 out of 5 stars
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    2.8K reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Statistical Tests for Market Research

    Skills you'll gain: Statistical Hypothesis Testing, A/B Testing, Data-Driven Decision-Making, Customer Analysis, Statistical Methods, Market Research, Statistical Analysis, Business Analytics, Probability & Statistics, Statistical Inference, Data Analysis, Descriptive Statistics, Microsoft Excel, Data Analysis Software, Spreadsheet Software

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Neuroscience and Neuroimaging

    Skills you'll gain: Magnetic Resonance Imaging, Neurology, Medical Imaging, Diagnostic Radiology, Anatomy, Image Analysis, Data Analysis, X-Ray Computed Tomography, Data Manipulation, Radiology, Analytical Skills, Experimentation, Statistical Analysis, Biomedical Technology, Advanced Analytics, Network Analysis, R Programming, Data Processing, Research Design, Statistics

    4.7
    Rating, 4.7 out of 5 stars
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    3.3K reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Master Sqoop for Data Transfer in Hadoop Ecosystems: EDUCBA
  • Build Interactive R Shiny Data Apps for NGOs: EDUCBA
  • Salesforce Basics: University of California, Irvine
  • Apply Mobile RPA Automation for Ecommerce Apps: EDUCBA
  • Web Design: Strategy and Information Architecture: California Institute of the Arts
  • A Crash Course in Data Science: Johns Hopkins University
  • Analyze & Visualize Data Using Advanced Excel: EDUCBA
  • Python for Real-World Data Analysis: Coursera
  • AI-Driven Financial Planning, Forecasting, and Automation: Coursera
  • Inferential Statistics: Duke University

Skills you can learn in Marketing

Market (economics) (28)
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Digital Marketing (13)
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Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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