Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
SAS
Skills you'll gain: SAS (Software), Data Manipulation, Statistical Reporting, Data Import/Export, Requirements Analysis, Data Transformation, Data Validation, Analysis, Data Access, Statistical Programming, Statistical Analysis, Data Analysis, Data Cleansing, Exploratory Data Analysis, Data Wrangling, Data Analysis Software, Microsoft Excel, Data Processing, Data Preprocessing, Data Integration
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

DeepLearning.AI
Skills you'll gain: Model Evaluation, Deep Learning, Statistical Analysis, Clinical Trials, Feature Engineering, Data Preprocessing, Classification And Regression Tree (CART), Risk Modeling, Statistical Methods, Treatment Planning, Data Analysis, Precision Medicine, Convolutional Neural Networks, Decision Tree Learning, Predictive Modeling, Applied Machine Learning, Image Analysis, Statistical Machine Learning, Diagnostic Radiology, Machine Learning
Intermediate · Specialization · 1 - 3 Months

Pearson
Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Demand Planning, Market Analysis, Consumer Behaviour, Revenue Management, Production Process
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Compliance Training, Compliance Management, Regulatory Compliance, Health Insurance Portability And Accountability Act (HIPAA) Compliance, General Data Protection Regulation (GDPR), Medical Privacy, Law, Regulation, and Compliance, Legal Risk, Information Privacy, Governance Risk Management and Compliance, Personally Identifiable Information, Regulatory Requirements, Regulation and Legal Compliance, Internal Communications, Procedure Development, Data Security, Continuous Monitoring, Health Information Management, Risk Management, Business Strategy
Intermediate · Specialization · 3 - 6 Months
Skills you'll gain: Data Storytelling, Data Visualization, Exploratory Data Analysis, Data Visualization Software, Data Presentation, Interactive Data Visualization, Data Ethics, Tableau Software, Data Analysis, Data Cleansing, Data Manipulation, Data Transformation, Data Preprocessing, Data Wrangling, Technical Communication, Data Science, Data Quality, Data Validation, Python Programming
Advanced · Course · 1 - 3 Months

Skills you'll gain: Feature Engineering, MLOps (Machine Learning Operations), Model Optimization, Google Cloud Platform, Generative AI Agents, Model Deployment, Tensorflow, Model Training, Dataflow, Big Data, Keras (Neural Network Library), Machine Learning, Data Preprocessing, Prompt Engineering, Machine Learning Software, CI/CD, Generative AI, Model Evaluation, Cloud Infrastructure, Cloud Computing
Intermediate · Professional Certificate · 3 - 6 Months

John Wiley & Sons
Skills you'll gain: Business Planning, Business Strategy, Business Strategies, Business Ethics, Competitive Analysis, Strategic Planning, Strategic Thinking, Competitive Intelligence, Strategic Marketing, Strategic Communication, Organizational Strategy, Market Intelligence, Market Analysis, Consumer Behaviour, Target Market, Customer Analysis, Market Research, Smart Goals, Goal Setting, Stakeholder Communications
Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: People Analytics, Employee Engagement, Employee Surveys, Power BI, Team Performance Management, Organizational Effectiveness, Employee Coaching, Driving engagement, User Feedback, Performance Metric, Performance Analysis, Constructive Feedback, Workforce Planning, Workforce Management, Workforce Development, Dashboard, Human Resource Strategy, Drive Engagement, Data Analysis, Data Analysis Software
Intermediate · Course · 1 - 3 Months

John Wiley & Sons
Skills you'll gain: Facebook, digital literacy, Fundraising, Fundraising and Crowdsourcing, Social Media, Social Media Content, Social Media Marketing, Social Media Management, Social Media Strategy, Shared Media, Safety and Security, Communication, Security Awareness, Personally Identifiable Information, Event Management, Group Policy, Relationship Building, Content Scheduling, Web Presence, Information Privacy
Beginner · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, Internet Of Things, Machine Learning Methods, Data Preprocessing, Analytics, Embedded Software, Embedded Systems, File Systems, Data Analysis, Debugging, Machine Learning, Model Based Systems Engineering, Security Engineering, Information Systems Security, Wireless Networks, Infrastructure Security, Failure Analysis, Simulation and Simulation Software
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: UI/UX Research, Surveys, Qualitative Research, User Experience Design, User Experience, Usability Testing, User Research, Design Research, User Story, Prototyping, Wireframing, User Centered Design, Survey Creation, User Interface and User Experience (UI/UX) Design, Interaction Design, Interactive Design, Ideation, A/B Testing, Conceptual Design, Persona (User Experience)
Beginner · Specialization · 3 - 6 Months
Madecraft
Skills you'll gain: Persuasive Communication, Composure, Influencing, Positivity, Communication, Public Speaking, Brand Strategy, Verbal Communication Skills, Non-Verbal Communication, Executive Presence, Brand Marketing, Branding, Presentations, Professional Networking, Rapport Building, Storytelling, LinkedIn, Self-Awareness, Personal Development, Virtual Networking
Beginner · Specialization · 3 - 6 Months