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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • N

    National Taiwan University

    經濟學概論:誘因與市場(Introduction to Economics: Incentive and Markets)

    Skills you'll gain: Economics, Supply And Demand, Market Dynamics, Business Economics, Socioeconomics, Market Data, Tax, Public Policies, Policy Analysis, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    249 reviews

    Mixed · Course · 1 - 4 Weeks

  • M

    Meta

    Data Analysis with Spreadsheets and SQL

    Skills you'll gain: Data Visualization, Data Visualization Software, Spreadsheet Software, Correlation Analysis, Google Sheets, Pivot Tables And Charts, Dashboard, Data Analysis, Data Storytelling, Tableau Software, Descriptive Statistics, Data Cleansing, Exploratory Data Analysis, Data Manipulation, Statistics, SQL

    4.6
    Rating, 4.6 out of 5 stars
    ·
    286 reviews

    Beginner · Course · 1 - 3 Months

  • T

    The Chinese University of Hong Kong

    Selling to Chinese Consumers

    Skills you'll gain: Consumer Behaviour, Brand Management, Marketing, Global Marketing, Digital Media Strategy, Market Dynamics, Advertising, E-Commerce, Cultural Sensitivity, Cultural Diversity, Social Sciences, Sociology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    313 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    Erasmus University Rotterdam

    Local Economic Development

    Skills you'll gain: Economic Development, Community Development, Entrepreneurship, Project Design, Sustainable Development, Socioeconomics, International Relations, Competitive Analysis, New Business Development, Innovation, Business Economics, Policy Development, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    401 reviews

    Beginner · Course · 1 - 3 Months

  • S

    SAS

    SAS Statistical Business Analyst

    Skills you'll gain: Logistic Regression, SAS (Software), Predictive Modeling, Model Evaluation, Statistical Hypothesis Testing, Statistical Analysis, Correlation Analysis, Statistical Modeling, Regression Analysis, Statistical Methods, Probability & Statistics, Classification And Regression Tree (CART), Big Data, Plot (Graphics), Data Analysis, Model Deployment, Statistical Inference, Data Preprocessing, Statistical Machine Learning, Feature Engineering

    4.6
    Rating, 4.6 out of 5 stars
    ·
    228 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • U

    University of Alberta

    A Complete Reinforcement Learning System (Capstone)

    Skills you'll gain: Reinforcement Learning, Artificial Intelligence and Machine Learning (AI/ML), Simulations, Model Evaluation, Performance Testing, Artificial Neural Networks, Machine Learning, Machine Learning Algorithms, Markov Model, Algorithms, Performance Tuning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    651 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create a Google Ads Search Campaign

    Skills you'll gain: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Digital Marketing, Budget Management, Marketing Strategies, Performance marketing, Goal Setting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    725 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Y

    Yonsei University

    Smart Device & Mobile Emerging Technologies

    Skills you'll gain: Wireless Networks, Telecommunications, Apple iOS, Display Devices, Product Planning, Android (Operating System), Business Strategy, Network Analysis, Emerging Technologies, Operating Systems, Peripheral Devices, Market Trend, Technical Standard

    4.7
    Rating, 4.7 out of 5 stars
    ·
    486 reviews

    Beginner · Course · 1 - 3 Months

  • N

    National Taiwan University

    史記 (Shi Ji)

    Skills you'll gain: Ancient History, World History, Timelines, Research, Liberal Arts, Research Methodologies, Case Studies, Storytelling, Culture, Ethical Standards And Conduct

    4.9
    Rating, 4.9 out of 5 stars
    ·
    212 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Geneva

    Global Health at the Human-Animal-Ecosystem Interface

    Skills you'll gain: Infectious Diseases, Epidemiology, Environment, Social Determinants Of Health, Sustainable Development, Public Health, Environment Health And Safety, Health Policy, Nutrition and Diet, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    366 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Business Execution: Ops, Team Management & Communication

    Skills you'll gain: Purchasing, Workflow Management, Business Workflow Analysis, Supplier Relationship Management, Internal Communications, Systems Thinking, Process Mapping, Operational Efficiency, Contract Management, Supplier Management, Proposal Writing, Negotiation, Strategic Thinking, Team Leadership, AI Enablement, Leadership, Operations Management, Communication, Business, Team Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    291 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    Universidad de Palermo

    Introduction to Tourism and Hospitality

    Skills you'll gain: Hospitality, Climate Change Adaptation, Market Dynamics, Digital Transformation, Hotels and Accommodations, Sustainable Development, Travel Arrangements, Food Services, Economic Development, Socioeconomics, Environmental Resource Management, Cultural Diversity, Culture, Consumer Behaviour, Supply And Demand

    4.4
    Rating, 4.4 out of 5 stars
    ·
    66 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • 經濟學概論:誘因與市場(Introduction to Economics: Incentive and Markets): National Taiwan University
  • Data Analysis with Spreadsheets and SQL: Meta
  • Selling to Chinese Consumers: The Chinese University of Hong Kong
  • Local Economic Development: Erasmus University Rotterdam
  • SAS Statistical Business Analyst: SAS
  • A Complete Reinforcement Learning System (Capstone): University of Alberta
  • Create a Google Ads Search Campaign: Coursera
  • Smart Device & Mobile Emerging Technologies: Yonsei University
  • 史記 (Shi Ji): National Taiwan University
  • Global Health at the Human-Animal-Ecosystem Interface: University of Geneva

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