• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Preview
    Preview
    C

    Coursera

    Software Sales

    Skills you'll gain: Sales Strategy, Selling Techniques, Sales Process, Sales Presentations, Market Analysis, Sales, Technical Sales, Customer Relationship Building, Customer Relationship Management, Market Opportunities, Competitive Analysis, Customer Analysis, Market Dynamics, Company, Product, and Service Knowledge

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business Strategies for Social Impact

    Skills you'll gain: Social Impact, Sustainable Business, Return On Investment, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Business Strategies, Strategic Leadership, Business Leadership, Case Studies, Decision Making, Community Development, Business Ethics, Entrepreneurship, Investments

    4.6
    Rating, 4.6 out of 5 stars
    ·
    556 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Power System: Generation, Transmission and Protection

    Skills you'll gain: Electrical Power, Electric Power Systems, Electrical Systems, Control Systems, Electrical Substation, Electrical Equipment, Energy and Utilities, Electrical Safety, Plant Operations and Management, High Voltage, Applied Mathematics, Power Electronics, Automation Engineering, Basic Electrical Systems, Electrical Engineering, Low Voltage, Process Control, Mathematical Modeling, Matlab, Three-Phase

    4.5
    Rating, 4.5 out of 5 stars
    ·
    241 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Corporate Finance I: Measuring and Promoting Value Creation

    Skills you'll gain: Mergers & Acquisitions, Working Capital, Cash Management, Financial Analysis, Business Valuation, Financial Statement Analysis, Finance, Financial Management, Corporate Finance, Return On Investment, Capital Budgeting, Cash Flow Forecasting, Financial Accounting, Performance Measurement, Risk Analysis

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Consolidando empresas: Estrutura jurídica e financeira

    Skills you'll gain: Intellectual Property, Labor Law, Business Modeling, Tax Planning, Regulation and Legal Compliance, Business Valuation, Labor Compliance, Law, Regulation, and Compliance, Entrepreneurial Finance, Mergers & Acquisitions, Entrepreneurship, Corporate Tax, Business Management, Financial Modeling, Compliance Management, Financial Analysis, New Business Development, Investments, Growth Strategies, Tax Laws

    4.6
    Rating, 4.6 out of 5 stars
    ·
    485 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Leading the Circular and Sustainable Business

    Skills you'll gain: Sustainable Business, Sustainability Reporting, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Development, Sustainable Systems, Sustainability Standards, Business Reporting, Annual Reports, Strategic Leadership, Leadership, Social Impact, Organizational Structure, Climate Change Mitigation, Marketing Management, Accounting, Marketing, Communication

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SAP

    Becoming an SAP Professional

    Skills you'll gain: Professional Networking, SAP Applications, Workforce Development, Company, Product, and Service Knowledge, Enterprise Resource Planning, Interviewing Skills, Goal Setting, Training Programs

    4.7
    Rating, 4.7 out of 5 stars
    ·
    232 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Recommender Systems

    Skills you'll gain: AI Personalization, Model Evaluation, Machine Learning Algorithms, Taxonomy, Decision Support Systems, Business Metrics, Applied Machine Learning, Machine Learning, Dimensionality Reduction, Performance Metric, Spreadsheet Software, Data Collection, Performance Measurement, Benchmarking, Data Validation, Exploratory Data Analysis, A/B Testing, Analysis, Predictive Analytics, Predictive Modeling

    4.3
    Rating, 4.3 out of 5 stars
    ·
    831 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Owner Certification [PSPO I] Preparation

    Skills you'll gain: AI Product Strategy, Backlogs, Agile Product Development, Stakeholder Communications, Product Roadmaps, Virtual Teams, Stakeholder Management, Agile Project Management, Product Strategy, Agile Methodology, User Story, Communication, Cross-Functional Collaboration, Product Lifecycle Management, Product Management, Negotiation, Product Requirements, Sprint Planning, Conflict Management, Scaled Agile Framework

    4.6
    Rating, 4.6 out of 5 stars
    ·
    164 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain and Business

    Skills you'll gain: Intellectual Property, Blockchain, Business Transformation, Business Leadership, Governance, Strategic Leadership, FinTech, Technology Strategies, Corporate Sustainability, Business, Business Modeling, Business Strategy, Emerging Technologies, New Business Development, Innovation, Organizational Structure, Cyber Governance, Business Technologies, Data Governance, Executive Presence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    426 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Cybersecurity Threat Vectors and Mitigation

    Skills you'll gain: Encryption, Cybersecurity, Cyber Attacks, Threat Management, Security Strategy, Authentications, Threat Detection, Network Security, Authorization (Computing), Cryptography, Data Security, Active Directory, Identity and Access Management, Firewall, Multi-Factor Authentication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    311 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of North Carolina at Chapel Hill

    What’s Your Big Idea?

    Skills you'll gain: Ideation, Innovation, User Feedback, Business Strategy, Creative Thinking, Product Development, Entrepreneurship, Competitive Analysis, Resource Management, Presentations, Customer Insights

    4.6
    Rating, 4.6 out of 5 stars
    ·
    168 reviews

    Mixed · Course · 1 - 3 Months

1…121122123…362

In summary, here are 10 of our most popular marketing strategy courses

  • Software Sales: Coursera
  • Business Strategies for Social Impact: University of Pennsylvania
  • Power System: Generation, Transmission and Protection: L&T EduTech
  • Corporate Finance I: Measuring and Promoting Value Creation: University of Illinois Urbana-Champaign
  • Consolidando empresas: Estrutura jurídica e financeira: Universidade de São Paulo
  • Leading the Circular and Sustainable Business: University of Colorado Boulder
  • Becoming an SAP Professional: SAP
  • Recommender Systems: University of Minnesota
  • Product Owner Certification [PSPO I] Preparation: SkillUp
  • Blockchain and Business: INSEAD

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok