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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    AI Traffic Analysis and Optimization

    Skills you'll gain: Web Analytics and SEO, Search Engine Optimization, Google Analytics, Content Performance Analysis, Keyword Research, Marketing Analytics, Content Strategy, Content Creation, Key Performance Indicators (KPIs), Performance Metric, Dashboard, Ad Hoc Analysis, Data-Driven Decision-Making, Variance Analysis, User Flows, Statistical Analysis, Quality Assessment, Corrective and Preventive Action (CAPA)

    Intermediate · Course · 3 - 6 Months

  • J

    Johns Hopkins University

    Firearm Purchaser Licensing Teach-Out: The Background Check Policy Not Enough People Are Talking About

    Skills you'll gain: Advocacy, Surveys

    3.6
    Rating, 3.6 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Macquarie University

    Influencing: Storytelling, Change Management and Governance

    Skills you'll gain: Risk Management Framework, Persuasive Communication, Storytelling, Influencing, Governance, Risk Management, Change Management, Organizational Change, Communication, Conflict Management, Leadership, Business Transformation, Risk Analysis, Negotiation, Operational Risk, Business Risk Management, Risk Mitigation, Intercultural Competence, Stakeholder Management, Process Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Michigan

    Environmental Justice

    Skills you'll gain: Social Justice, Environmental Issue, Sustainable Development, Environmental Policy, Health Equity, Environmental Laws, Legal Proceedings, Environmental Regulations, Community and Social Work, Cultural Responsiveness, Community Development, Advocacy, Climate Change Adaptation, Policy Analysis, Research, Collaboration, Case Studies

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Pontificia Universidad Católica de Chile

    English for Common Interactions in the Workplace: Basic Level

    Skills you'll gain: Oral Comprehension, Telephone Skills, English Language, Bilingual (Spanish/English), Vocabulary, Oral Expression, Verbal Communication Skills, Business Communication, Grammar, Language Learning, Writing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4K reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Amsterdam

    Being Smart about Cycling Futures

    Skills you'll gain: Policy Analysis, Visionary, Systems Thinking, Innovation, Creative Thinking, Sustainable Development, Sustainable Systems, Social Justice, Case Studies, Cultural Diversity, Critical Thinking, Emerging Technologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Plan and Score Content

    Skills you'll gain: Content Performance Analysis, Content Marketing, Content Strategy, Marketing Effectiveness, Strategic Prioritization, Target Audience, Marketing Planning, Content Creation, Prioritization, Persona Development, Performance Measurement, Data-Driven Decision-Making, Web Analytics, Key Performance Indicators (KPIs), Spreadsheet Software

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google

    Create High-Fidelity Designs and Prototypes in Figma

    Skills you'll gain: Figma (Design Software), User Experience Design, Mockups, User Centered Design, Usability Testing, User Interface (UI) Design, Design Elements And Principles, Interaction Design, Prototyping, Technical Communication, Typography, Layout Design, Color Theory

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.8K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Anti-Racism III

    Skills you'll gain: Community Outreach, Social Justice, Diversity Awareness, Overcoming Obstacles, Advocacy, Social Impact, Diversity Equity and Inclusion Initiatives, Community Development, Empowerment, Action Oriented, Cultural Diversity, Persistence, Self-Awareness, Planning

    5
    Rating, 5 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • E

    Erasmus University Rotterdam

    Reputation Crisis? Facebook meets Cambridge Analytica

    Skills you'll gain: Corporate Communications, Crisis Management, Business Ethics, Case Studies, Social Media Management, Facebook, Policy Analysis, Data Ethics, Leadership, Information Privacy, Stakeholder Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    Universitat Autònoma de Barcelona

    Educación superior y emprendimiento

    Skills you'll gain: Higher Education, Student-Centred Learning, Education and Training, Course Development, Entrepreneurship, Teaching, Sustainable Development, Curriculum Development, Training Programs, Student Engagement, Creative Problem-Solving, Business Development, Social Impact, Collaboration, Community Development, Innovation, Project Design, Program Evaluation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    Banco Interamericano de Desarrollo

    Líderes para la gestión en seguridad ciudadana y justicia

    Skills you'll gain: Governance, Public Safety and National Security, Social Justice, Public Administration, Policy Analysis, Policy Development, Public Policies, Program Evaluation, Community Development, Data Collection

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • AI Traffic Analysis and Optimization : Coursera
  • Firearm Purchaser Licensing Teach-Out: The Background Check Policy Not Enough People Are Talking About: Johns Hopkins University
  • Influencing: Storytelling, Change Management and Governance: Macquarie University
  • Environmental Justice: University of Michigan
  • English for Common Interactions in the Workplace: Basic Level: Pontificia Universidad Católica de Chile
  • Being Smart about Cycling Futures: University of Amsterdam
  • Plan and Score Content: Coursera
  • Create High-Fidelity Designs and Prototypes in Figma: Google
  • Anti-Racism III: University of Colorado Boulder
  • Reputation Crisis? Facebook meets Cambridge Analytica: Erasmus University Rotterdam

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
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Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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