• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Simple Regression Analysis in Public Health

    Skills you'll gain: Biostatistics, Logistic Regression, Regression Analysis, Statistical Methods, Statistical Analysis, Epidemiology, Quantitative Research, Public Health, Statistical Modeling, Probability & Statistics, Statistical Inference, Risk Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    389 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    AI and Climate Change

    Skills you'll gain: Model Evaluation, Applied Machine Learning, Image Analysis, Environmental Monitoring, Convolutional Neural Networks, Artificial Intelligence, Climate Change Mitigation, Artificial Neural Networks, Forecasting, Computer Vision, Predictive Modeling, Data Preprocessing, Environmental Science, Supervised Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    142 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Principles of Economics: Macroeconomics - The Big Picture

    Skills you'll gain: Economics, Supply And Demand, Economic Development, Financial Policy, Market Dynamics, Business Economics, Business Metrics, Public Policies, Performance Metric, International Finance, Fiscal Management, Investments, Labor Relations, Financial Market, Financial Regulations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    65 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Global Trends for Business and Society

    Skills you'll gain: Demography, Market Trend, Trend Analysis, International Relations, Socioeconomics, Global Marketing, Social Sciences, Systems Thinking, Cultural Diversity, Political Sciences, Financial Systems, Economics, Business Economics, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    925 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    SEO Mastery: From Fundamentals to GenAI and GEO Strategies

    Skills you'll gain: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    58 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Solar Energy and Electrical System Design

    Skills you'll gain: Electrical Systems, Electrical Wiring, HVAC, Building Design, Construction Inspection, Basic Electrical Systems, Engineering Calculations, Architectural Design, System Requirements, Mechanical Design, Building Codes, Structural Analysis, Cost Estimation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    729 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Climate change and Indigenous People and local communities

    Skills you'll gain: Climate Change Adaptation, Research Methodologies, Cultural Sensitivity, Environmental Issue, Qualitative Research, Social Impact, Community Development, Sustainable Development, Environmental Policy, Data Collection, Climate Change Mitigation, Vulnerability, Natural Resource Management, Governance, Fundraising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The State University of New York

    Global Health Diplomacy

    Skills you'll gain: Diplomacy, International Relations, Health Policy, Governance, Health Systems, Public Health and Disease Prevention, Public Health, International Finance, Policty Analysis, Research, and Development, Health Care, Public Safety and National Security, Philanthropy, Advocacy, Economic Development, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    128 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Entrepreneurship Capstone

    Skills you'll gain: Customer Analysis, Business Planning, Sales Strategy, Sales Pipelines, Customer Insights, Sales Management, Entrepreneurship, Sales Process, Market Analysis, Innovation, Marketing Planning, Marketing, Market Research, Product Management, Product Development, Commercialization, New Business Development, Process Validation, Business Strategies, Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    274 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Experimental Design Basics

    Skills you'll gain: Experimentation, Sample Size Determination, Research Design, Statistical Analysis, Statistical Methods, Data Analysis Software, Statistical Hypothesis Testing, Design Strategies, Probability & Statistics, Statistical Modeling, Descriptive Statistics, Quality Control, Variance Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    311 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Sapienza University of Rome

    The Changing Landscape of Ancient Rome. Archaeology and History of the Palatine Hill

    Skills you'll gain: Ancient History, Public History, Political Sciences, Art History, European History, World History, Research, Investigation, Social Sciences, Culture, Governance, Scientific Methods, Data Collection, Storytelling

    4.4
    Rating, 4.4 out of 5 stars
    ·
    323 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Sales Training: Sales Team Management

    Skills you'll gain: Sales Management, Sales Enablement, Sales Training, Management Training And Development, Target Market, Sales Strategy, Sales Process, Sales, Employee Training, Employee Coaching, Talent Acquisition, Employee Onboarding, Recruitment, Business Metrics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    111 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…117118119…376

In summary, here are 10 of our most popular market research courses

  • Simple Regression Analysis in Public Health : Johns Hopkins University
  • AI and Climate Change: DeepLearning.AI
  • Principles of Economics: Macroeconomics - The Big Picture: Rice University
  • Global Trends for Business and Society: University of Pennsylvania
  • SEO Mastery: From Fundamentals to GenAI and GEO Strategies: IBM
  • Solar Energy and Electrical System Design: University at Buffalo
  • Climate change and Indigenous People and local communities: Universitat Autònoma de Barcelona
  • Global Health Diplomacy: The State University of New York
  • Entrepreneurship Capstone : University of Maryland, College Park
  • Experimental Design Basics: Arizona State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok