• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SAP

    Foundations of Business Analysis

    Skills you'll gain: Stakeholder Management, Business Analysis, SAP Signavio, Business Systems Analysis, SAP Analytics Cloud, SAP Applications, Stakeholder Analysis, Business Process Modeling, Business Requirements, ChatGPT, Requirements Analysis, Organizational Strategy, Business Strategy, Agile Methodology, Communication, Critical Thinking

    4.4
    Rating, 4.4 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Website Development Mastery

    Skills you'll gain: Web Analytics and SEO, Content Management Systems, Web Design, Web Analytics, Supplier Management, Web Design and Development, E-Commerce, WordPress, Search Engine Optimization, No-Code Development, Blogs, Retail Management, Order Management, Web Content, Web Development, Marketing Strategies, Order Management Systems, Shipping and Receiving, Web Frameworks, Web Development Tools

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Toronto

    Communication Strategies for a Virtual Age

    Skills you'll gain: Meeting Facilitation, Presentations, Persuasive Communication, Communication, Influencing, Verbal Communication Skills, Collaboration, Team Building, Interpersonal Communications, Business Communication, Virtual Teams, Public Speaking, Professional Development, Non-Verbal Communication, Strategic Communication, Empathy, Active Listening, Negotiation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Organizational Change and Culture for Adopting Google Cloud

    Skills you'll gain: Business Transformation, Site Reliability Engineering, Innovation, Digital Transformation, Serverless Computing, Application Programming Interface (API), Technology Strategies, Hybrid Cloud Computing, Safety Culture, Data Strategy, Organizational Change, Change Management, Cloud Infrastructure, Cloud Computing, Cloud Solutions, Culture Transformation, People Management, Management Training And Development, CI/CD, Service Level

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    V

    Vanderbilt University

    Understanding the Music Business: What is Music Worth?

    Skills you'll gain: Music, Music Performance, Entrepreneurship, New Business Development, Intellectual Property, Performing Arts, Digital Transformation, Marketing, Innovation, Business Modeling, Revenue Management, Business Ethics, Live Streaming, Media Production

    4.5
    Rating, 4.5 out of 5 stars
    ·
    147 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Hands-On Microsoft 365 and SharePoint Training

    Skills you'll gain: Microsoft 365, Microsoft Power Automate/Flow, Microsoft Power Platform, Data Governance, Data Migration, Business Process Automation, Content Management, Microsoft Teams, Microsoft Office, Trend Analysis, Document Management, Strategic Thinking, Strategic Planning, System Configuration, Compliance Management, Technology Roadmaps, DevOps, Microsoft Copilot, Data Security

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    ¿Cómo persuadir? Jugando con palabras, imágenes y números

    Skills you'll gain: Persuasive Communication, Oral Expression, Storytelling, Data Presentation, Research, Graphic and Visual Design, Persona (User Experience), Statistics, Psychology

    4.4
    Rating, 4.4 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D
    A

    Multiple educators

    DeepLearning.AI Data Engineering

    Skills you'll gain: Apache Airflow, Data Modeling, Data Pipelines, Data Storage, Data Architecture, Requirements Analysis, Data Warehousing, Query Languages, Data Preprocessing, Apache Hadoop, Vector Databases, Data Lakes, Amazon Web Services, File Systems, Apache Spark, Database Systems, Feature Engineering, Dataflow, Data Integration, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    562 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    H

    HRCI

    Compliance and Risk Management

    Skills you'll gain: Occupational Safety And Health, Risk Management, Business Risk Management, Enterprise Risk Management (ERM), Business Continuity, Compliance Management, Regulatory Compliance, Operational Risk, Human Resources Management and Planning, Legal Risk, Governance Risk Management and Compliance, Labor Law, Human Resource Policies, Labor Relations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    376 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    AI For Everyone (すべての人のためのAIリテラシー講座)

    Skills you'll gain: AI Product Strategy, Artificial Intelligence, Artificial Neural Networks, Digital Transformation, Deep Learning, Technical Management, Machine Learning, Responsible AI, Data Ethics, Data Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    301 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Introducción a Facebook Ads Manager

    Skills you'll gain: Target Audience, Advertising Campaigns, Marketing Budgets, Advertising, Social Media Management, Social Media, Budget Management, Social Media Marketing, Digital Advertising, Social Media Campaigns

    4.3
    Rating, 4.3 out of 5 stars
    ·
    38 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    First Steps in Easil

    Skills you'll gain: Promotional Materials, Marketing Materials, Design Software, Presentations, Advertising, Design, Graphic Design, Marketing, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

1…109110111…362

In summary, here are 10 of our most popular marketing strategy courses

  • Foundations of Business Analysis: SAP
  • Website Development Mastery: LearnKartS
  • Communication Strategies for a Virtual Age: University of Toronto
  • Organizational Change and Culture for Adopting Google Cloud: Google Cloud
  • Understanding the Music Business: What is Music Worth?: Vanderbilt University
  • Hands-On Microsoft 365 and SharePoint Training: Packt
  • ¿Cómo persuadir? Jugando con palabras, imágenes y números: Universitat Autònoma de Barcelona
  • DeepLearning.AI Data Engineering: DeepLearning.AI
  • Compliance and Risk Management: HRCI
  • AI For Everyone (すべての人のためのAIリテラシー講座): DeepLearning.AI

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok