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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


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    Coursera

    Govern and Evaluate Research Data Quality

    Skills you'll gain: Data Maintenance, Key Performance Indicators (KPIs), Performance Analysis, Performance Measurement, Gap Analysis, Business Planning, Variance Analysis, Business Strategy, Market Opportunities, Business Development

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Read GA4 Traffic

    Skills you'll gain: Google Analytics, Web Analytics, Web Analytics and SEO, Marketing Analytics, Marketing Channel, Case Studies, Data Presentation, Data-Driven Decision-Making, Business Metrics, Stakeholder Communications, Report Writing, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Track Key KPIs

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Execute 360° Campaigns

    Intermediate · Course · 1 - 4 Weeks

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    John Wiley & Sons

    Artificial Intelligence in Practice for Business

    Skills you'll gain: AI Personalization, AI Enablement, Fraud detection, AI Product Strategy, Artificial Intelligence, Digital Transformation, Business Analytics, Business Process Automation, Social Media, Health Technology, Retail Store Operations, Deep Learning, Automation, Retail Sales, Machine Learning, Data-Driven Decision-Making, Computer Vision, Operational Efficiency, Natural Language Processing, Predictive Analytics

    Beginner · Course · 3 - 6 Months

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    Coursera

    Content Design and SEO Performance Optimization

    Skills you'll gain: Content Performance Analysis, Blogs, Content Creation, Web Analytics and SEO, Search Engine Optimization, Web Content, Campaign Management, Video Production, Digital Content, Content Management Systems, Keyword Research, Digital Publishing, Digital Marketing, Social Media Content, Copywriting, Performance Analysis, Web Analytics, Key Performance Indicators (KPIs), Performance Improvement, Web Content Accessibility Guidelines

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    HRCI

    Talent Acquisition

    Skills you'll gain: Talent Acquisition, Recruitment, Full Cycle Recruitment, Job Analysis, Recruitment Strategies, Employee Onboarding, Negotiation, Employee Retention, Talent Sourcing, Talent Management, Human Resources, Interviewing Skills, Forecasting, Labor Law

    4.8
    Rating, 4.8 out of 5 stars
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    2K reviews

    Beginner · Course · 1 - 4 Weeks

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    The State University of New York

    Launch Your Online Business

    Skills you'll gain: Branding, Marketing and Public Relations, Entrepreneurship, Content Creation, Video Production, Marketing, Copywriting, Business Modeling, Presentations, Customer Engagement, Value Propositions, E-Commerce, Web Design and Development, Photography, Persona Development, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    879 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Automate Surveys for Smart Market Insights

    Skills you'll gain: Market Research, Product Strategy, Strategic Marketing, Workflow Management, Survey Creation, No-Code Development, Consumer Behaviour, Market Analysis, Customer Insights, Quantitative Research, Data Integration, Business Process Automation, Automation, Data Collection, Real Time Data, Product Design, Cloud-Based Integration, Data Management

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Monitor Email KPIs: Performance Measurement & Analytics

    Skills you'll gain: Key Performance Indicators (KPIs), Dashboard, Benchmarking, Marketing Effectiveness, Email Marketing, Performance Measurement, Data Presentation, Business Metrics, Performance Analysis, Marketing Analytics, Business Reporting, Performance Improvement, Data-Driven Decision-Making, Variance Analysis, Strategic Communication

    Beginner · Course · 1 - 4 Weeks

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    Board Infinity

    Sales Strategies: Mastering Complex Sales

    Skills you'll gain: Overcoming Objections, Sales Pipelines, Consultative Selling, Account Strategy, Sales Presentation, Account Management, Sales Training, Storytelling, Sales Development, B2B Sales, Sales Process, Persuasive Communication, Active Listening, Sales, Sales Territory Management, Product Demonstration, Sales Strategy, Sales Management, Price Negotiation, Revenue Management

    Beginner · Specialization · 1 - 3 Months

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    Coursera

    Forecast Sales with Power BI

    Skills you'll gain: Financial Forecasting, Power BI, Model Evaluation, Marketing Budgets, Sales Strategy, Predictive Modeling, Forecasting, Data-Driven Decision-Making, Case Studies, Interactive Data Visualization, Business Modeling, Business Intelligence

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Govern and Evaluate Research Data Quality: Coursera
  • Read GA4 Traffic: Coursera
  • Track Key KPIs: Coursera
  • Execute 360° Campaigns: Coursera
  • Artificial Intelligence in Practice for Business: John Wiley & Sons
  • Content Design and SEO Performance Optimization: Coursera
  • Talent Acquisition: HRCI
  • Launch Your Online Business: The State University of New York
  • Automate Surveys for Smart Market Insights: Coursera
  • Monitor Email KPIs: Performance Measurement & Analytics: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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