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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentos de Vendas e Marketing com o 10,000 Women da Goldman Sachs

    Skills you'll gain: Target Market, Marketing, Marketing Strategies, Sales Strategy, Sales Process, Sales, Marketing Analytics, Brand Awareness, Market Opportunities, Branding, Business Metrics, Digital Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    66 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Microsoft

    Microsoft Power BI Data Analyst

    Skills you'll gain: Power BI, Microsoft Excel, Data Analysis, Microsoft Power Platform, Data Integrity, Data Visualization, Data Storage, Data Collection, Data Quality, Data Manipulation, Business Analytics, Timelines, Advanced Analytics, Database Design, Statistical Reporting, Report Writing, Data Processing, Data Warehousing, Business Intelligence, SQL

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9.2K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    Créer un tableau de bord d'analyse marketing à l'aide de Hubspot

    Skills you'll gain: Marketing Analytics, Dashboard, HubSpot CRM, Management Reporting, Marketing, Performance Reporting, Business Strategy, Leadership and Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Unilever Supply Chain Data Analyst

    Skills you'll gain: Data Governance, Descriptive Analytics, Data Storytelling, Supply Chain, Supply Chain Management, Demand Planning, Presentations, Data Visualization, Supply Chain Systems, Supply Chain Planning, Transportation, Supply Chain, and Logistics, Process Improvement, Data Management, Data Lakes, Predictive Analytics, Forecasting, Data Analysis, Data Analysis Software, Real Time Data, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    652 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Smart Analytics, Machine Learning, and AI on GCP em Português Brasileiro

    Skills you'll gain: Google Cloud Platform, Tensorflow, MLOps (Machine Learning Operations), Unstructured Data, Data Pipelines, Deep Learning, Machine Learning, Jupyter, Artificial Intelligence, Natural Language Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Health Informatics

    Skills you'll gain: Health Informatics, Clinical Informatics, Healthcare Project Management, Health Technology, Change Control, Health Systems, Health Policy, Informatics, Health Care, Medical Records, Health Care Administration, Healthcare Industry Knowledge, Health Information Management, Clinical Leadership, Decision Support Systems, Solution Design, Health Information Management and Medical Records, IT Management, Electronic Medical Record System, Data Science

    4.4
    Rating, 4.4 out of 5 stars
    ·
    990 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Google Data Analysis with Python

    Skills you'll gain: Pandas (Python Package), NumPy, Data Manipulation, Data Preprocessing, Package and Software Management, Data Analysis, Data Transformation, Data Integration, JSON, Object Oriented Programming (OOP), Data Wrangling, Data Science, Python Programming, Computer Programming, Programming Principles, Data Import/Export, Software Design, Mathematical Software, Computational Logic, Data Structures

    4.8
    Rating, 4.8 out of 5 stars
    ·
    120 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    How I Got 1k Followers In 1 Day: TikTok Marketing & Ads

    Skills you'll gain: TikTok, Case Studies, Advertising, Digital Advertising, Drive Engagement, Growth Strategies, Social Media Campaigns, Customer Engagement, Social Media Marketing, Social Media, Target Audience, Marketing Strategies, Video Production, Content Creation

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of London

    Brand Management: Aligning Business, Brand and Behaviour

    Skills you'll gain: Brand Management, Branding, Brand Marketing, Brand Strategy, Brand Awareness, Employee Engagement, Marketing Management, Global Marketing, Internal Communications, Customer experience strategy (CX), Human Resources, Organizational Change, Consumer Behaviour, Cross-Functional Collaboration

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7.8K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Conquista Audiencias: Diseña y lanza tu Plan de Marketing con IA Generativa

    Skills you'll gain: Marketing Planning, Marketing Automation, Marketing Strategies, AI Personalization, Generative AI Agents, Content Creation, Strategic Marketing, Digital Marketing, Marketing Analytics, Digital Content, Web Content, Social Media Content, Video Production

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Analysis with Python

    Skills you'll gain: Exploratory Data Analysis, Data Analysis, Data Import/Export, Data Manipulation, Data Transformation, Predictive Modeling, Data Cleansing, Data Preprocessing, Model Evaluation, Predictive Analytics, Pandas (Python Package), Regression Analysis, Feature Engineering, Statistical Analysis, Matplotlib, Scikit Learn (Machine Learning Library), Data Visualization, NumPy, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Microsoft

    Microsoft Business Analyst

    Skills you'll gain: Microsoft Power Platform, Excel Formulas, Process Flow Diagrams, Business Process Modeling, User Story, Business Requirements, Stakeholder Management, Data Modeling, Microsoft Excel, Software Development Life Cycle, Requirements Analysis, Requirements Elicitation, Quality Management, Diagram Design, Pivot Tables And Charts, Microsoft Visio, Power BI, Microsoft Power Automate/Flow, Business Analysis, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.5K reviews

    Beginner · Professional Certificate · 3 - 6 Months

1…717273…468

In summary, here are 10 of our most popular marketing analytics courses

  • Fundamentos de Vendas e Marketing com o 10,000 Women da Goldman Sachs: Goldman Sachs
  • Microsoft Power BI Data Analyst: Microsoft
  • Créer un tableau de bord d'analyse marketing à l'aide de Hubspot: Coursera
  • Unilever Supply Chain Data Analyst: Unilever
  • Smart Analytics, Machine Learning, and AI on GCP em Português Brasileiro: Google Cloud
  • Health Informatics: Johns Hopkins University
  • Google Data Analysis with Python: Google
  • How I Got 1k Followers In 1 Day: TikTok Marketing & Ads: Alex Genadinik
  • Brand Management: Aligning Business, Brand and Behaviour: University of London
  • Conquista Audiencias: Diseña y lanza tu Plan de Marketing con IA Generativa: Pontificia Universidad Católica del Perú

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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