• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • U

    Universidad Nacional Autónoma de México

    Anticorrupción: Introducción a conceptos y perspectiva práctica

    Skills you'll gain: Ethical Standards And Conduct, Business Ethics, Social Network Analysis, Public Administration, Accountability, Policy Analysis, Law, Regulation, and Compliance, Analysis, Social Sciences, Systems Thinking, Case Studies, Regulation and Legal Compliance, Governance, Social Justice, Disciplinary Procedures, Legal Proceedings, Compliance Training, Political Sciences, Performance Measurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 3 Months

  • L

    Lund University

    Artificial Intelligence: Ethics & Societal Challenges

    Skills you'll gain: Responsible AI, Artificial Intelligence, Social Impact, Social Justice, Algorithms, Ethical Standards And Conduct, Information Privacy, Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    353 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Teach English Now! Lesson Design and Assessment

    Skills you'll gain: Oral Expression, Design Elements And Principles, Design Strategies, English Language, Language Learning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    5.1K reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Market Research Analyst Professional Certificate

    Skills you'll gain: Content Performance Analysis, Newsletters, Marketing Analytics, Business Intelligence, Paid media, Performance marketing, Key Performance Indicators (KPIs), Campaign Management, Social Media Marketing, HubSpot CRM, Social Media Management, Digital Marketing, Google Ads, Marketo, Marketing Automation, Email Marketing, Value Propositions, Canva (Software), Content Creation, Web Analytics

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Commonwealth Education Trust

    Foundations of Teaching for Learning: Being a Teacher

    Skills you'll gain: Pedagogy, Communication Strategies, Teaching, Instructional Strategies, Classroom Management, Student Engagement, Professional Development, Self-Awareness, Cultural Diversity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Mixed · Course · 1 - 3 Months

  • D

    Duke University

    Sports and Society

    Skills you'll gain: Social Studies, Social Sciences, Anthropology, World History, Sociology, Cultural Diversity, Media and Communications, Economics, Political Sciences, Psychology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Mixed · Course · 1 - 3 Months

  • T

    The University of Sydney

    Academic Skills for University Success

    Skills you'll gain: Critical Thinking, Creative Problem-Solving, Problem Solving, Editing, Research, Creative Thinking, Public Speaking, Proofreading, Brainstorming, digital literacy, Communication, Information Management, Analytical Skills, Ethical Standards And Conduct, Research Methodologies, Writing, Verbal Communication Skills, Language Competency, Complex Problem Solving, Literacy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Michigan

    Beyond the Sustainable Development Goals (SDGs): Addressing Sustainability and Development

    Skills you'll gain: Sustainable Development, Innovation, Environmental Science, Sustainability Standards, Environment, Socioeconomics, Social Impact, Social Justice, Climate Change Adaptation, Economic Development, Climate Change Mitigation, Public Policies, Case Studies

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    691 reviews

    Beginner · Course · 1 - 3 Months

  • S

    Sciences Po

    Politics and Economics of International Energy

    Skills you'll gain: Oil and Gas, Energy and Utilities, Climate Change Mitigation, International Relations, Environmental Issue, Electric Power Systems, Natural Resource Management, Environmental Policy, Economics, Political Sciences, Market Dynamics, Sustainable Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 3 Months

  • A

    AI CERTs

    AI for Legal Professionals

    Skills you'll gain: Legal Technology, Legal Research, Responsible AI, Legal Risk, Legal Discovery, Electronic Discovery, Data Ethics, Legal Support, Legal Writing, Contract Review, Law, Regulation, and Compliance, Law Practice Management Software, Legal Strategy, Regulation and Legal Compliance, AI Enablement, Information Privacy, Business Process Automation, Artificial Intelligence and Machine Learning (AI/ML), Intellectual Property, Generative AI

    Beginner · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Sexualidad y educación

    Skills you'll gain: Health Education, Education and Training, Advocacy, Social Justice, Community Organizing, Family Support, School Counseling, Media and Communications, Community Health, Human Development, Child Development, Diversity Equity and Inclusion Initiatives

    4.8
    Rating, 4.8 out of 5 stars
    ·
    671 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Copenhagen

    The Sustainable Development Goals – A global, transdisciplinary vision for the future

    Skills you'll gain: Sustainable Development, Environmental Science, Corporate Sustainability, Social Impact, Environmental Resource Management, Environmental Policy, Research, Climate Change Mitigation, Policy Analysis, Economics, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5K reviews

    Beginner · Course · 1 - 4 Weeks

1…656667…496

In summary, here are 10 of our most popular social media marketing courses

  • Anticorrupción: Introducción a conceptos y perspectiva práctica: Universidad Nacional Autónoma de México
  • Artificial Intelligence: Ethics & Societal Challenges: Lund University
  • Teach English Now! Lesson Design and Assessment: Arizona State University
  • Market Research Analyst Professional Certificate: Coursera
  • Foundations of Teaching for Learning: Being a Teacher: Commonwealth Education Trust
  • Sports and Society: Duke University
  • Academic Skills for University Success: The University of Sydney
  • Beyond the Sustainable Development Goals (SDGs): Addressing Sustainability and Development: University of Michigan
  • Politics and Economics of International Energy: Sciences Po
  • AI for Legal Professionals: AI CERTs

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok