Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.
Kennesaw State University
Skills you'll gain: Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Content Marketing, Consumer Behaviour, Digital Marketing, Advertising, Social Media, Social Media Strategy, Branding, Digital Media Strategy, Digital Advertising
Beginner · Course · 1 - 4 Weeks
Stanford University
Skills you'll gain: FinTech, Payment Systems, Financial Services, Financial Market, Capital Markets, Financial Trading, Asset Management, Mobile Banking, Consumer Lending, Banking, Financial Regulation, Investment Management, Digital Assets, Risk Management, Innovation
Mixed · Course · 1 - 3 Months

University of Cambridge
Skills you'll gain: Human Learning, Psychology, Magnetic Resonance Imaging, Medical Imaging, Neurology, Research Methodologies, Research, Human Development, Learning Theory, Scientific Methods, Child Development
Mixed · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Health Systems, Primary Care, Health Care Administration, Health Care, Health Policy, Healthcare Industry Knowledge, Health Disparities, Health Equity, Systems Thinking, Public Health, Governance, Organizational Strategy
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Problem Solving, Computational Thinking, Probability, Mathematical Modeling, Deductive Reasoning, Behavioral Economics, Algorithms, Analytical Skills, Theoretical Computer Science
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Customer Insights, Product Assortment, Promotional Strategies, Strategic Marketing, Market Intelligence, Price Negotiation, Consumer Behaviour, E-Commerce, Inventory Management System, Operations Management, Competitive Analysis, Organizational Structure
Mixed · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Marketing Strategies, Market Research, Strategic Marketing, Marketing Management, Marketing Analytics, Market Intelligence, Data-Driven Decision-Making, Customer Insights, Consumer Behaviour, Target Market, A/B Testing, Digital Marketing, Statistical Hypothesis Testing
Beginner · Course · 1 - 4 Weeks

University of Zurich
Skills you'll gain: Finance, Financial Planning, Investments, Financial Market, FinTech, Blockchain, Financial Analysis, Budgeting, Behavioral Economics, Decision Making, Business Ethics, Emerging Technologies, Derivatives, Risk Management
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Human Resources Management and Planning, Human Resource Strategy, Human Resources, Human Capital, People Management, Behavior Management, Workforce Management, Organizational Strategy, Organizational Effectiveness, Employee Engagement
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence
Beginner · Specialization · 3 - 6 Months
University of Michigan
Skills you'll gain: Crisis Management, Leadership, Strategic Communication, Resilience, Organizational Leadership, Stakeholder Management, Business Continuity, Organizational Change, Dealing With Ambiguity, Proactivity, Communication Strategies, Business Risk Management, Adaptability, Change Management, Communication
Intermediate · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Digital Media Strategy, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Paid media, Network Model, Business-To-Consumer, Marketing Analytics, Business Analysis
Beginner · Course · 1 - 3 Months