• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • G

    Google Cloud

    Work with Gemini Models in BigQuery - 简体中文

    Skills you'll gain: Google Gemini, Google Cloud Platform, Big Data, Generative AI, Customer Relationship Management, Predictive Modeling, Advanced Analytics, Artificial Intelligence and Machine Learning (AI/ML), SQL, Prompt Engineering, Data Analysis, Python Programming

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of North Texas

    Bachelor of Science in General Business

    Skills you'll gain: Operations Management, Mediation, Model Evaluation, Leadership Studies, Compensation and Benefits, Organizational Change, Event Management, Grammar, Sales Process, Data Visualization, Marketing Planning, Design Thinking, Public Policies, Target Market, Probability & Statistics, Social Studies, Cultural Diversity, Digital Media Strategy, Music History, Sociology

    Earn a degree

    Degree · 1 - 4 Years

  • H

    HEC Paris

    Executive MSc & MSc in Innovation and Entrepreneurship

    Skills you'll gain: New Product Development, Intellectual Property, Research Methodologies, Performance Measurement, Design Thinking, Value Propositions, Financial Modeling, Private Equity, Team Building, Social Media Strategy, Business Modeling, Active Listening, Sustainable Business, Business Planning, Business Strategy, Social Impact, Ideation, Entrepreneurship, Business Operations, Organizational Structure

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of North Texas

    Bachelor of Applied Arts and Sciences

    Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Change Management, Business Writing, Leadership Studies, Compensation and Benefits, Apache Hadoop, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Sales Process, Diversity Awareness, Conflict Management, Research

    Earn a degree

    Degree · 1 - 4 Years

  • O

    O.P. Jindal Global University

    MBA Business Analytics

    Skills you'll gain: Operations Management, Design Thinking, Data Visualization, Active Listening, Business Ethics, Working Capital, Database Management, Sampling (Statistics), Environmental Social And Corporate Governance (ESG), Project Estimation, Business Analytics, Financial Statement Analysis, Global Marketing, Financial Accounting, Predictive Analytics, Marketing Planning, Human Resources Management and Planning, Internet Of Things, Big Data, Regression Analysis

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Manage Confluence Users

    Intermediate · Course · 1 - 4 Weeks

  • H

    HEC Paris

    Leading Innovation With Creativity University Certificate

    Skills you'll gain: Design Thinking, Active Listening, Organizational Structure, Creativity, Creative Thinking, Innovation, Talent Management, Self-Awareness, Entrepreneurship, Consumer Behaviour, Organizational Effectiveness, Creative Problem-Solving, User Research, Leadership, Ideation, Service Design, Organizational Strategy, Emotional Intelligence, Systems Thinking, Empathy

    University Certificate · 6 - 12 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Tackle Client Objections

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    Maestría en Dirección de Empresas (MBA)

    Skills you'll gain: Performance Measurement, Business Modeling, Business Planning, Selling Techniques, Human Capital, Business Intelligence, Portfolio Management, Strategic Marketing, Digital Transformation, Management Accounting, Agile Product Development, Analytics, Corporate Sustainability, Entrepreneurial Finance, B2B Sales, Marketing Planning, Branding, Market Dynamics, Digital Advertising, Teamwork

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Predictive Modeling, Marketing Analytics, Financial Modeling, Data Preprocessing, Advertising, New Product Development, Portfolio Management, Machine Learning, Strategic Decision-Making, Time Series Analysis and Forecasting, FinTech, Statistical Modeling, Operations Research, Model Deployment, Natural Language Processing, Mathematical Modeling, Random Forest Algorithm, Network Model, Cloud Deployment, Process Optimization

    Credit offered

    Mastertrack · 6 - 12 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Sell on Value

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidad de los Andes

    Maestría en Inteligencia Artificial

    Skills you'll gain: Real-Time Operating Systems, Semantic Web, LangChain, Cloud-Native Computing, Model Evaluation, Continuous Deployment, Reinforcement Learning, Classification Algorithms, Deep Learning, Computer Vision, Biomedical Engineering, Natural Language Processing, Artificial Intelligence, Project Risk Management, Marketing Analytics, Data Ethics, Financial Modeling, Recurrent Neural Networks (RNNs), Probability & Statistics, Control Systems

    Earn a degree

    Degree · 1 - 4 Years

1…437438439440

In summary, here are 10 of our most popular marketing strategy courses

  • Work with Gemini Models in BigQuery - 简体中文: Google Cloud
  • Bachelor of Science in General Business: University of North Texas
  • Executive MSc & MSc in Innovation and Entrepreneurship: HEC Paris
  • Bachelor of Applied Arts and Sciences: University of North Texas
  • MBA Business Analytics: O.P. Jindal Global University
  • Manage Confluence Users: Coursera
  • Leading Innovation With Creativity University Certificate: HEC Paris
  • Tackle Client Objections: Coursera
  • Maestría en Dirección de Empresas (MBA): Universidad de Palermo
  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok