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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    MedCerts

    Verbal Operants

    Skills you'll gain: Working With Children, Applied Behavior Analysis, Communication Disorders, Language Disorders, Non-Verbal Communication, Human Learning

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Virginia

    Managerial Accounting Fundamentals

    Skills you'll gain: Management Accounting, Cost Accounting, Operating Cost, Cost Benefit Analysis, Cost Management, Budget Management, Financial Accounting, Financial Data, Financial Analysis, Decision Making, Resource Allocation

    4.8
    Rating, 4.8 out of 5 stars
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    841 reviews

    Beginner · Course · 1 - 4 Weeks

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    Emory University

    AI's Existing Impact

    Skills you'll gain: AI Personalization, Personalized Service, Customer experience improvement, Marketing Psychology, ChatGPT, Business-To-Consumer, Customer Engagement, Consumer Behaviour, Customer Service, Artificial Intelligence, Automation, Marketing, Responsible AI, Marketing Analytics, Algorithms, Content Management

    4.9
    Rating, 4.9 out of 5 stars
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    11 reviews

    Intermediate · Course · 1 - 3 Months

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    Digital Marketing Institute

    Social Media Marketing in Practice

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Digital Media Strategy, Facebook, Content Marketing, Instagram, LinkedIn, Digital Marketing, Social Media Campaigns, Marketing, Target Audience, Marketing Strategies, Advertising Campaigns, Digital Content, Digital Advertising, Web Analytics, Brand Awareness, B2B Sales

    4.5
    Rating, 4.5 out of 5 stars
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    602 reviews

    Beginner · Specialization · 3 - 6 Months

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    Northwestern University

    Sports Marketing

    Skills you'll gain: Event Marketing, Marketing, Social Media, Media Relations, Marketing Strategies, Loyalty Programs, Brand Management, Event Planning, Public Relations, Revenue Management, Strategic Partnership, Target Audience, Crisis Management

    4.7
    Rating, 4.7 out of 5 stars
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    1.5K reviews

    Intermediate · Course · 1 - 3 Months

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    HubSpot Academy

    Sales Training: Inbound Business Strategy

    Skills you'll gain: Prospecting and Qualification, Lead Generation, Consumer Behaviour, Sales Enablement, Sales Management, Service Level Agreement, Sales Strategy, Sales Process, Sales, Customer Acquisition Management, Content Marketing, Business Strategy, Customer experience strategy (CX), Customer Retention

    4.8
    Rating, 4.8 out of 5 stars
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    123 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Colorado Boulder

    Market Research and Analysis for Tech Industries

    Skills you'll gain: Market Research, Data-Driven Decision-Making, Consumer Behaviour, Marketing Psychology, Market Analysis, Marketing Planning, Behavioral Economics, Target Market, Customer Insights, Strategic Marketing, Marketing Strategies, Technology Strategies, Product Lifecycle Management, Business-To-Consumer, B2B Sales, Digital Marketing

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 3 Months

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    Starweaver

    Threat Hunting Techniques

    Skills you'll gain: Cyber Threat Hunting, Splunk, Threat Detection, Jupyter, Anomaly Detection, Threat Management, Cybersecurity, Data Analysis, Data Science, Applied Machine Learning, Security Information and Event Management (SIEM), Pandas (Python Package), Interactive Data Visualization, Data Cleansing, Data Transformation, MLOps (Machine Learning Operations), Unsupervised Learning, Machine Learning Methods, Automation

    Intermediate · Course · 1 - 3 Months

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    LearnQuest

    Scrum Master Certification: Scaling Agile and the Team-of-Teams

    Skills you'll gain: Scaled Agile Framework, Agile Methodology, Behavior-Driven Development, Agile Product Development, Test Driven Development (TDD), Scalability, Agile Project Management, Sprint Planning, Solution Delivery, Virtualization, Continuous Integration, Solution Architecture, Unit Testing

    4.5
    Rating, 4.5 out of 5 stars
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    481 reviews

    Beginner · Course · 1 - 4 Weeks

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    Edureka

    AI Agent Orchestration and Scaling

    Skills you'll gain: AI Orchestration, Model Deployment, AI Workflows, Agentic Workflows, Generative AI Agents, Agentic systems, AI Security, Artificial Intelligence, Prompt Engineering, Generative AI, Product Support, OpenAI API, Retrieval-Augmented Generation

    Advanced · Course · 1 - 4 Weeks

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    U

    University of Pennsylvania

    Removing Barriers to Change

    Skills you'll gain: Influencing, Persuasive Communication, Organizational Change, Change Management, Overcoming Obstacles, Cognitive flexibility, Behavioral Economics, Decision Making, Critical Thinking

    4.9
    Rating, 4.9 out of 5 stars
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    470 reviews

    Beginner · Course · 1 - 4 Weeks

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    Northwestern University

    Fundamentals of Digital Image and Video Processing

    Skills you'll gain: Digital Signal Processing, Image Analysis, Computer Vision, Visualization (Computer Graphics), Matlab, Mathematical Modeling, Color Theory, Applied Mathematics

    4.6
    Rating, 4.6 out of 5 stars
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    1.8K reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular consumer behavior courses

  • Verbal Operants : MedCerts
  • Managerial Accounting Fundamentals: University of Virginia
  • AI's Existing Impact: Emory University
  • Social Media Marketing in Practice: Digital Marketing Institute
  • Sports Marketing: Northwestern University
  • Sales Training: Inbound Business Strategy: HubSpot Academy
  • Market Research and Analysis for Tech Industries: University of Colorado Boulder
  • Threat Hunting Techniques: Starweaver
  • Scrum Master Certification: Scaling Agile and the Team-of-Teams: LearnQuest
  • AI Agent Orchestration and Scaling: Edureka

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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