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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Lean Enterprise Framework: Transform the Business Model

    Skills you'll gain: Innovation, Product Lifecycle Management, New Product Development, Design Thinking, Product Development, Product Management, Business Modeling, Product Strategy, Customer experience strategy (CX), Product Marketing, Key Performance Indicators (KPIs), Value Propositions, Performance Measurement, Portfolio Management, Customer Insights, Business Metrics, Customer experience improvement, Business Strategy, Persona Development, Lean Methodologies

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Les Expressions Régulières en Python

    Skills you'll gain: Data Validation, Data Cleansing, Data Processing, Data Manipulation, Text Mining, Data Transformation, Scripting, Python Programming

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Créer un Business Model Canva avec Mural

    Skills you'll gain: Business Modeling, Customer Relationship Management, Entrepreneurship, New Business Development, Business Planning, Telecommuting, Business Strategy, Value Propositions, Collaborative Software

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Mastering Business Essentials: Finance

    Skills you'll gain: Finance, Corporate Finance, Business Valuation, Return On Investment, Financial Planning, Financial Management, Capital Budgeting, Financial Analysis, Cash Flows, Financial Services, Wealth Management, Investment Management, Financial Modeling, Investments, Risk Analysis, Portfolio Management, Accounting

    Beginner · Course · 1 - 3 Months

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    E

    EDUCBA

    Bayesian Statistics: Excel to Python A/B Testing

    Skills you'll gain: Bayesian Statistics, A/B Testing, Microsoft Excel, Statistical Machine Learning, Statistical Modeling, Predictive Analytics, Business Analytics, Data Analysis, Advanced Analytics, Probability & Statistics, Decision Making, Health Informatics, Statistical Programming, Markov Model

    Mixed · Course · 1 - 4 Weeks

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    E

    EDUCBA

    Equity Capital Markets: Analyze & Forecast IPOs

    Skills you'll gain: Equities, Capital Markets, Investment Banking, Business Valuation, Financial Modeling, Global Marketing, Market Share, Financial Forecasting, Financial Analysis, Market Dynamics, Financial Statements, International Finance, Financial Regulations, Underwriting, Fundraising

    Mixed · Course · 1 - 3 Months

  • Status: New
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    E

    EDUCBA

    Linear Regression & Predictive Modeling with SPSS

    Skills you'll gain: Data Visualization, Data Presentation, Regression Analysis, Predictive Modeling, Statistical Modeling, Forecasting, Financial Modeling, SPSS, Predictive Analytics, Risk Modeling, Statistical Analysis, Scatter Plots, Microsoft Excel

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Learn Tableau by Working on Exciting Dashboards

    Skills you'll gain: Data Storytelling, Tableau Software, Dashboard, Interactive Data Visualization, Data Visualization Software, Data Analysis, Sales Strategy, Key Performance Indicators (KPIs), Trend Analysis, Performance Analysis, Investment Management, Financial Data

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Qlik Sense - Advanced

    Skills you'll gain: Spatial Analysis, Geographic Information Systems, Scripting, Geospatial Mapping, Dashboard, Data Visualization Software, Data Processing, Interactive Data Visualization, Data Manipulation, Cascading Style Sheets (CSS)

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    디지털 전환

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Design Thinking, Product Lifecycle Management, Business Process Reengineering, Business Strategies, Market Dynamics, Competitive Analysis, Business Economics, Emerging Technologies, Innovation, Market Analysis, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

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    New
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    C

    Coursera

    First Steps in Python with Jupyter Notebooks

    Skills you'll gain: Git (Version Control System), Version Control, GitHub, Jupyter, Python Programming, Data Science, Generative AI, Development Environment, Computer Programming, Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introducción al análisis de datos en Google Cloud

    Skills you'll gain: Looker (Software), Data Presentation, Analytics, Data Analysis, Dashboard, Big Data, Google Cloud Platform, Data Visualization Software, Data Processing, Data Warehousing, Data-Driven Decision-Making, Data Management, SQL, Databases, Cloud Storage

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Lean Enterprise Framework: Transform the Business Model: University of Maryland, College Park
  • Les Expressions Régulières en Python: Coursera
  • Créer un Business Model Canva avec Mural: Coursera
  • Mastering Business Essentials: Finance: Emory University
  • Bayesian Statistics: Excel to Python A/B Testing: EDUCBA
  • Equity Capital Markets: Analyze & Forecast IPOs: EDUCBA
  • Linear Regression & Predictive Modeling with SPSS: EDUCBA
  • Learn Tableau by Working on Exciting Dashboards: Packt
  • Qlik Sense - Advanced: Packt
  • 디지털 전환: University of Virginia

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Modeling (9)
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