Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Time Series Analysis and Forecasting, Recurrent Neural Networks (RNNs), SAS (Software), Forecasting, Regression Analysis, Applied Machine Learning, Statistical Analysis, Advanced Analytics, Predictive Modeling, Statistical Modeling, Bayesian Statistics, Model Evaluation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Data Management, Cloud Computing, Data Lakes, Metadata Management, Google Cloud Platform, Big Data, Personally Identifiable Information
Beginner · Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Product Management, Cross-Functional Collaboration, Product Roadmaps, Product Strategy, Product Lifecycle Management, Product Development, Analysis, Stakeholder Management, Decision Making, Innovation, Market Analysis, Agile Methodology, Key Performance Indicators (KPIs), Prioritization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Diagram Design, Brainstorming, User Accounts, Business Process Modeling, Strategic Thinking, Team Building
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: TikTok, Video Editing, Storytelling, Videography, Content Creation, Photo/Video Production and Technology, Editing, Scripting
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Business Planning, Market Analysis, Business Analytics, Organizational Strategy, Strategic Decision-Making, Market Dynamics, Value Propositions, Communication
Beginner · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Amazon Web Services, Customer Communications Management, Customer experience strategy (CX), Integrated Marketing Communications, Cross-Channel Marketing, Service Level, Systems Integration, Security Controls
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data Access, Google Cloud Platform, Dashboard, Machine Learning, SQL, Applied Machine Learning, Data Import/Export, Big Data, Data Storytelling, Data Cleansing, Data Transformation, Data Visualization Software, Database Management, Cloud Infrastructure, Artificial Intelligence and Machine Learning (AI/ML), Exploratory Data Analysis, Data Preprocessing, Data Analysis, Data Architecture
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Google Cloud Platform, Dataflow, Data Pipelines, Model Deployment, Real Time Data, Data Preprocessing, Data Lakes, Data Processing, Dashboard, Tensorflow, Data Warehousing, Apache Spark, Big Data, Data Infrastructure, Applied Machine Learning, Cloud Storage, Data Storage, Extract, Transform, Load, Query Languages, Scripting Languages
Intermediate · Specialization · 3 - 6 Months

Google Cloud
Skills you'll gain: Cloud Security, Innovation, Digital Transformation, Cloud Management, Cloud Infrastructure, Google Cloud Platform, Business Transformation, Cloud Computing Architecture, Google App Engine, Site Reliability Engineering, Big Data, Application Programming Interface (API), Cost Management, Cloud Applications, Cloud Computing, DevOps, Hybrid Cloud Computing, Looker (Software), Organizational Change, Cloud Solutions
Beginner · Specialization · 3 - 6 Months

Skillshare
Skills you'll gain: Responsive Web Design, User Interface and User Experience (UI/UX) Design, Digital Design, Web Design, Motion Graphics, Adobe XD, No-Code Development, Animations, Layout Design, Prototyping, Graphic Design, Augmented and Virtual Reality (AR/VR), Style Guides
Beginner · Course · 1 - 3 Months

University of Colorado System
Skills you'll gain: Machine Learning Algorithms, Machine Learning Methods, Machine Learning, Model Evaluation, Applied Machine Learning, AI Personalization, Artificial Intelligence, Data Modeling, Supervised Learning, Predictive Modeling, Classification Algorithms, Health Informatics, Diagnostic Tests, Decision Support Systems, Unsupervised Learning, Reinforcement Learning, Data Mining, Regression Analysis, Descriptive Analytics
Beginner · Course · 1 - 4 Weeks