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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    How To Get Started With Pinterest Shopping

    Skills you'll gain: Pinterest, Organizational Skills, Social Media Content, Merchandise Maintenance, Account Management, User Accounts, Direct Selling, Marketing, Business Marketing, Product Promotion, Business Strategy, Business Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Google Analytics: Reports & Traffic Analysis

    Skills you'll gain: Google Analytics, Marketing Effectiveness, Smart Goals, Web Analytics and SEO, Advertising Campaigns, Google Ads, Adobe Analytics, Web Analytics, Marketing Analytics, Goal Setting, Search Engine Optimization, Marketing Strategies, Customer Insights, Campaign Management, Performance Reporting, Target Audience, Business Reporting, Key Performance Indicators (KPIs), Performance Analysis, Data-Driven Decision-Making

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    How to Create a Facebook Business Manager Account

    Skills you'll gain: Facebook, Dashboard, Social Media Management, Business Management, Social Media, Account Management, User Accounts, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • M

    Microsoft

    Generative AI for Sales Professionals

    Skills you'll gain: Microsoft Copilot, Forecasting, Sales Enablement, Sales Strategy, Customer Analysis, Data Cleansing, Sales Management, Responsible AI, Sales Pipelines, Customer Engagement, Taking Meeting Minutes, Sales, Customer Insights, Customer Relationship Management, Sales Presentations, Data Quality, Productivity Software, Meeting Facilitation, Generative AI Agents, Customer Data Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    22 reviews

    Beginner · Specialization · 1 - 3 Months

  • J

    Johns Hopkins University

    Clinical Trials Analysis, Monitoring, and Presentation

    Skills you'll gain: Sample Size Determination, Clinical Trials, Clinical Research, Statistical Reporting, Statistical Analysis, Advanced Analytics, Data Analysis, Statistical Methods, Patient Safety, Bayesian Statistics, Data Presentation, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Pontificia Universidad Católica del Perú

    Fundamentos de UX y de los requisitos de software

    Skills you'll gain: User Story, Human Computer Interaction, Software Development Life Cycle, Functional Requirement, Unified Modeling Language, User Experience Design, Requirements Analysis, Prototyping, Usability, User Experience, User Interface (UI) Design, User Requirements Documents, System Requirements, Interaction Design, User Centered Design, Human Factors, User Research, Software Design, Software Engineering, Systems Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    157 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    Universidades Anáhuac

    Customer Success: Conociendo al cliente

    Skills you'll gain: Customer Success Management, Customer Retention, Customer Engagement, Customer Relationship Management, Customer and Client Support, Customer experience improvement, Customer Data Management, Customer Relationship Management (CRM) Software, Customer Insights, Sales Management, Leadership, Performance Metric, Sales Strategy, Cross-Functional Collaboration

    4.6
    Rating, 4.6 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidad Nacional Autónoma de México

    El rol docente del médico residente

    Skills you'll gain: Clinical Leadership, Constructive Feedback, Clinical Supervision, Conflict Management, Teamwork, Patient Education And Counseling, Leadership, Public Speaking, Medical Management, Verbal Communication Skills, Train The Trainer, Clinical Practices, Communication Strategies, Communication, Learning Strategies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    255 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    The Chinese University of Hong Kong

    China Strategy

    Skills you'll gain: Strategic Thinking, Business Strategy, Strategic Partnership, Competitive Analysis, Go To Market Strategy, Market Opportunities, Global Marketing, E-Commerce, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    166 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Design Your Virtual Classroom with Canva

    Skills you'll gain: Canva (Software), Layout Design, Virtual Environment, Graphic and Visual Design Software, Graphic and Visual Design, Design, Color Matching, Graphic Design, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    21 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of California, Irvine

    Career Success Project

    Skills you'll gain: Business Writing, Peer Review, Problem Solving, Critical Thinking, Project Management, Business Communication, Professional Development, Organizational Strategy, Report Writing, Strategic Thinking, Communication, Business Strategies, Analysis, Presentations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    338 reviews

    Mixed · Course · 1 - 3 Months

  • R

    Rutgers the State University of New Jersey

    Revolutionary Ideas: Borders, Elections, Constitutions, Prisons

    Skills you'll gain: Political Sciences, Policy Analysis, Social Sciences, Social Justice, Economics, Policy, and Social Studies, Public Policies, Governance, Law, Regulation, and Compliance, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • How To Get Started With Pinterest Shopping: Coursera
  • Google Analytics: Reports & Traffic Analysis: Coursera
  • How to Create a Facebook Business Manager Account: Coursera
  • Generative AI for Sales Professionals: Microsoft
  • Clinical Trials Analysis, Monitoring, and Presentation: Johns Hopkins University
  • Fundamentos de UX y de los requisitos de software: Pontificia Universidad Católica del Perú
  • Customer Success: Conociendo al cliente: Universidades Anáhuac
  • El rol docente del médico residente: Universidad Nacional Autónoma de México
  • China Strategy: The Chinese University of Hong Kong
  • Design Your Virtual Classroom with Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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